Morbier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Morbier in 2025? Explore comprehensive Airbnb analytics for Morbier, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Morbier, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 46 active listings.

Whether you're considering an Airbnb investment in Morbier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Morbier Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Morbier Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$128
The average rental revenue earned for an occupied room per day in Morbier.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$14,968
Typical annual income for an Airbnb listing in Morbier. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.1%
Strong growth (22.1%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Morbier.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Morbier.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
46
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Morbier (2025)

Understanding the monthly revenue variations for Airbnb listings in Morbier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Morbier is typically February, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Morbier across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,150+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,165 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,245 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $630, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Morbier

Morbier Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Morbier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Morbier:

  • Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 37%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Morbier

Average Daily Rate (ADR) Airbnb Trends in Morbier (2025)

Effective short term rental pricing strategy in Morbier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Morbier typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $207+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $130 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Morbier

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Airbnb Seasonality Analysis & Trends in Morbier (2025)

Peak Season (February, August, May)
  • Revenue averages $2,261 per month
  • Occupancy rates average 56.2%
  • Daily rates average $116
Shoulder Season
  • Revenue averages $1,458 per month
  • Occupancy maintains around 33.5%
  • Daily rates hold near $114
Low Season (March, October, November)
  • Revenue drops to average $1,121 per month
  • Occupancy decreases to average 29.6%
  • Daily rates adjust to average $119

Seasonality Insights for Morbier

  • The Airbnb seasonality in Morbier shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Morbier's highest earning potential, with monthly revenues capable of climbing to $2,455, occupancy reaching a high of 66.5%, and ADRs peaking at $125.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,115, occupancy could drop to 22.7%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Morbier.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Morbier seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Morbier (2025)

Exploring the top neighborhoods for short-term rentals in Morbier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Morbier Village
Charming village known for its beautiful landscapes and proximity to ski slopes, making it perfect for winter sports enthusiasts and nature lovers alike.
Morbier Ski Resort, Eglise de Saint Pierre, Local cheese shops, Artisan craft stores, Nearby hiking trails
Les Rousses
A popular destination for both summer and winter activities, ideal for travelers looking for adventure sports as well as relaxation.
Les Rousses Ski Area, Lac des Rousses, Golf de la Val Suzon, Hiking in the Jura mountains, Wellness spas
Château-Chalon
Famous for its wine, this picturesque village offers a taste of local culture and is great for wine tourism.
Vineyards and wine tastings, The stunning viewpoints, Château-Chalon historic sites, Local gastronomy experiences
Source de l'Ain
Known for its natural springs and beautiful scenery, this area attracts tourists looking for relaxation and wellness.
Natural Springs, Scenic walks, Wellness retreats, Canoeing and kayaking spots
Saint-Claude
A city known for its pipe-making heritage, it offers rich cultural experiences and access to hiking trails.
Musée de la Pipe, Hiking trails in the Jura, Local artisan shops, Cultural festivals
Les Monts Jura
Offers breathtaking mountain views and outdoor activities, appealing to both summer and winter sports lovers.
Monts Jura Ski Resort, Hiking and biking trails, Scenic viewpoints, Outdoor recreation
Arbois
A beautiful town famous for its wine and picturesque landscape, perfect for tourists interested in food and wine.
Vineyards, Wine tasting tours, Historic architecture, Local markets
Dole
Historic town with rich cultural heritage and beautiful architecture, appealing to those interested in history and culture.
Musée des Beaux-Arts, Dole old town, Planches de la Ville, Historic sites related to Louis Pasteur

Understanding Airbnb License Requirements & STR Laws in Morbier (2025)

While Morbier, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Morbier to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 7% licensed listings)

Top Performing Airbnb Properties in Morbier (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Morbierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Gite, Le Nid des Roses

Gite, Le Nid des Roses

Entire Place • 7 bedrooms

$62,464
Revenue
36.8%
Occupancy
$350.32
Daily Rate
Lily and Bruno's home

Lily and Bruno's home

Entire Place • 4 bedrooms

$39,321
Revenue
41.2%
Occupancy
$255.15
Daily Rate
Charming Appart' du Haut-Jura

Charming Appart' du Haut-Jura

Entire Place • 2 bedrooms

$35,675
Revenue
86.8%
Occupancy
$106.27
Daily Rate
Apartment in Comtoise farmhouse

Apartment in Comtoise farmhouse

Entire Place • 2 bedrooms

$30,189
Revenue
44.1%
Occupancy
$136.62
Daily Rate
Cozy apartment in the heart of Haut-Jura

Cozy apartment in the heart of Haut-Jura

Entire Place • 1 bedroom

$27,070
Revenue
87.3%
Occupancy
$82.77
Daily Rate
Apartment "La Combette"

Apartment "La Combette"

Entire Place • 3 bedrooms

$25,438
Revenue
33.9%
Occupancy
$204.59
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Morbier (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Morbier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Morgane1$62,464184.89/5.0
Marie3$42,1081834.84/5.0
Bruno1$39,32175.00/5.0
Siham2$36,542444.88/5.0
Dylan1$35,675634.76/5.0
Thomas2$32,275684.83/5.0
Anne1$30,18965.00/5.0
Alexis1$27,070714.96/5.0
Marine1$25,438164.94/5.0
Natacha1$24,233174.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Morbier.

Dive Deeper: Advanced Morbier STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Morbier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Morbier Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Morbier

  • The Morbier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.1% of the 46 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Morbier, Apartment/Condo properties are the most common (58.7%), reflecting the local real estate landscape.
  • Houses represent a significant 23.9% portion, catering likely to families or larger groups.
  • The presence of 6.5% Hotel/Boutique listings indicates integration with traditional hospitality.

Morbier Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Morbier

  • The dominant room capacity in Morbier is 2 bedrooms listings, making up 39.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 67.4% of the active Airbnb listings in Morbier, indicating a high concentration in these sizes.
  • A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Morbier.

Morbier Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Morbier

  • The most common guest capacity trend in Morbier vacation rentals is listings accommodating 4 guests (28.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Morbier STR market, accounting for 45.7% of listings.
  • 34.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Morbier.
  • On average, properties in Morbier are equipped to host 4.6 guests.

Morbier Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Morbier

  • The most common availability pattern in Morbier falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Morbier (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Morbier Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.6%)

1 Night

6 listings

14.6% of total

2 Nights (29.3%)

2 Nights

12 listings

29.3% of total

3 Nights (14.6%)

3 Nights

6 listings

14.6% of total

4-6 Nights (14.6%)

4-6 Nights

6 listings

14.6% of total

7-29 Nights (4.9%)

7-29 Nights

2 listings

4.9% of total

30+ Nights (22%)

30+ Nights

9 listings

22% of total

Key Insights

  • The most prevalent minimum stay requirement in Morbier is 2 Nights, adopted by 29.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22%) caters to monthly stays (30+ nights) in Morbier, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29.3% of Morbier hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 22% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Morbier.

Morbier Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.6%)

Flexible

10 listings

25.6% of total

Moderate (33.3%)

Moderate

13 listings

33.3% of total

Firm (20.5%)

Firm

8 listings

20.5% of total

Strict (20.5%)

Strict

8 listings

20.5% of total

Cancellation Policy Insights for Morbier

  • The prevailing Airbnb cancellation policy trend in Morbier is Moderate, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (58.9%) and stricter (41.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.3% market standard in Morbier.
  • Regularly review your cancellation policy against competitors and market demand shifts in Morbier.

Morbier STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Morbier

  • The overall average booking lead time for vacation rentals in Morbier is 45 days.
  • Guests book furthest in advance for stays during August (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Morbier.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Morbier averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Morbier (2025)

Amenity Prevalence

Amenity Insights for Morbier

  • Essential amenities in Morbier that guests expect include: Heating, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, TV, Coffee maker are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Morbier: Heating, Kitchen, Hot water.
  • Prioritize adding missing essentials: Hot water.
  • Consider adding popular differentiators like Free parking on premises or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Morbier to stay competitive.

Morbier Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Morbier

  • The typical guest profile for Airbnb in Morbier consists of primarily domestic travelers (93%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 93.4% of guests.
  • Key international markets include France (93.4%) and Belgium (2.4%).
  • Top languages spoken are French (46.7%) followed by English (29.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Morbier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen525$7,079$546.4554%
La Rivière-Enverse17$5,972$624.0241%
Les Clefs30$5,741$323.1144%
Matten bei Interlaken52$5,674$316.6363%
Iseltwald14$5,491$331.9558%
Habkern13$5,382$344.7450%
Interlaken288$4,987$310.5256%
Zermatt734$4,604$463.0046%
Oberhofen am Thunersee24$4,572$265.9455%
Sigriswil99$4,371$271.9058%

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