Cluny Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France
Is Airbnb profitable in Cluny in 2025? Explore comprehensive Airbnb analytics for Cluny, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Cluny, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 74 active listings.
Whether you're considering an Airbnb investment in Cluny, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cluny Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cluny Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cluny (2025)
Understanding the monthly revenue variations for Airbnb listings in Cluny is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cluny is typically April, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cluny across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,558+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,615 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,004 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $508, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cluny
Cluny Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cluny STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cluny:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cluny
Average Daily Rate (ADR) Airbnb Trends in Cluny (2025)
Effective short term rental pricing strategy in Cluny involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cluny typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $206+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Cluny
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Airbnb Seasonality Analysis & Trends in Cluny (2025)
Peak Season (April, May, June)
- Revenue averages $1,843 per month
- Occupancy rates average 39.4%
- Daily rates average $117
Shoulder Season
- Revenue averages $1,242 per month
- Occupancy maintains around 37.2%
- Daily rates hold near $119
Low Season (January, February, November)
- Revenue drops to average $864 per month
- Occupancy decreases to average 26.6%
- Daily rates adjust to average $120
Seasonality Insights for Cluny
- The Airbnb seasonality in Cluny shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cluny's highest earning potential, with monthly revenues capable of climbing to $1,973, occupancy reaching a high of 47.8%, and ADRs peaking at $123.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $819, occupancy could drop to 24.7%, and ADRs may adjust down to $117.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cluny.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cluny seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cluny (2025)
Exploring the top neighborhoods for short-term rentals in Cluny? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Center of Cluny | Charming medieval atmosphere with historic architecture and close proximity to local attractions. Ideal for travelers looking to immerse themselves in history and culture. | Cluny Abbey, Musée d'Art et d'Histoire, Place du 11 Août, Cluny market, Eglise Saint-Paul |
| Parc des Expositions | A vibrant area known for hosting events and exhibitions. Great for business travelers and those attending local festivals. | Parc des Expositions de Mâcon, Food trucks and local fairs, Access to local vineyards, Nearby conference centers, Cultural events |
| La Roche de Solutré | Beautiful natural area ideal for outdoor enthusiasts. Attracts visitors for hiking, wine tours, and enjoying the scenic views. | Solutré Rock, Vineyards of Pouilly-Fuissé, Hiking trails, Scenic viewpoint, Winery tours |
| Saint-Laurent-sur-Saône | Quiet riverside area with picturesque views. Appeals to families and travelers seeking a peaceful getaway close to Cluny. | Saône River, Water sports, Nature walks, Fishing spots, Cafés along the river |
| Cultural District | The cultural heart of Cluny, with theaters and galleries. Ideal for guests interested in the arts and entertainment. | La Maison de la Musique, Theater performances, Art galleries, Local artisan shops, Monthly cultural festivals |
| Local Vineyards | Perfect for wine lovers and those interested in tasting local wines. Offers a unique experience and the chance to stay amidst vineyards. | Wine tasting tours, Grape harvest experiences, Vineyard picnics, Wine festivals, Scenic vineyard views |
| Cluny's Gate | Historic landmark area that attracts tourists. Close to the main sites and offers a unique perspective of the town's history. | Cluny's historical gates, Guided town tours, Nearby bakeries, Souvenir shops, Annual medieval festivals |
| Rural Surroundings | Offers a serene countryside experience. Suitable for relaxation and nature lovers, just a short distance from the town. | Walking trails, Agricultural tours, Local farms, Picnic areas, Bird watching |
Understanding Airbnb License Requirements & STR Laws in Cluny (2025)
While Cluny, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cluny to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Cluny (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clunybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Charming house with garden – Cluny Centre-Ville
Entire Place • 8 bedrooms
Gîte Les Coignys
Entire Place • 3 bedrooms
Holiday rental 7/8 pers La Maison des Gardes Cluny
Entire Place • 4 bedrooms
Gite des Agapanthes
Entire Place • 3 bedrooms
Barabans Tower Cluny Abbay
Entire Place • 3 bedrooms
Cabana & Le Grand Historique - Downtown
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cluny (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cluny based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Caroline | 1 | $82,865 | 66 | 5.00/5.0 |
| Isabelle | 3 | $63,463 | 37 | 5.00/5.0 |
| Cabana | 4 | $62,191 | 48 | 4.72/5.0 |
| Sylviane | 1 | $33,306 | 25 | 4.96/5.0 |
| Frederique | 5 | $32,481 | 41 | 4.68/5.0 |
| Sandra | 4 | $32,408 | 97 | 4.87/5.0 |
| Marie | 2 | $30,443 | 114 | 4.86/5.0 |
| Helene | 1 | $30,102 | 5 | 5.00/5.0 |
| Claire | 3 | $27,779 | 79 | 4.90/5.0 |
| Maria | 1 | $27,657 | 29 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cluny.
Dive Deeper: Advanced Cluny STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cluny. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCluny Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cluny
- The Cluny Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.4% of the 74 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cluny, House properties are the most common (48.6%), reflecting the local real estate landscape.
- Houses represent a significant 48.6% portion, catering likely to families or larger groups.
- The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 1.4%) offer potential for unique stay experiences.
Cluny Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cluny
- The dominant room capacity in Cluny is 1 bedroom listings, making up 40.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.7% of the active Airbnb listings in Cluny, indicating a high concentration in these sizes.
- A significant 24.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cluny.
Cluny Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cluny
- The most common guest capacity trend in Cluny vacation rentals is listings accommodating 2 guests (32.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Cluny STR market, accounting for 51.3% of listings.
- 24.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cluny.
- On average, properties in Cluny are equipped to host 3.4 guests.
Cluny Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cluny
- The most common availability pattern in Cluny falls within the 271-366 days range, representing 52.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Cluny (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cluny Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
24 listings
35.3% of total
2 Nights
36 listings
52.9% of total
4-6 Nights
7 listings
10.3% of total
7-29 Nights
1 listings
1.5% of total
Key Insights
- The most prevalent minimum stay requirement in Cluny is 2 Nights, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (88.2%) of the Cluny Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.9% of Cluny hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cluny.
Cluny Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
1.5% of total
Flexible
22 listings
33.8% of total
Moderate
20 listings
30.8% of total
Firm
9 listings
13.8% of total
Strict
13 listings
20% of total
Cancellation Policy Insights for Cluny
- The prevailing Airbnb cancellation policy trend in Cluny is Flexible, used by 33.8% of listings.
- There's a relatively balanced mix between guest-friendly (64.6%) and stricter (33.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.8% market standard in Cluny.
- Regularly review your cancellation policy against competitors and market demand shifts in Cluny.
Cluny STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cluny
- The overall average booking lead time for vacation rentals in Cluny is 54 days.
- Guests book furthest in advance for stays during May (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (69 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Cluny.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Cluny averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cluny (2025)
Amenity Prevalence
Amenity Insights for Cluny
- Essential amenities in Cluny that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cluny: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cluny to stay competitive.
Cluny Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cluny
- The typical guest profile for Airbnb in Cluny consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.7% of guests.
- Key international markets include France (78.7%) and Germany (3.6%).
- Top languages spoken are French (37.1%) followed by English (34.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cluny Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Épinac | 14 | $5,147 | $333.01 | 37% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Puligny-Montrachet | 11 | $3,908 | $398.00 | 44% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Juliénas | 11 | $3,378 | $292.32 | 46% |
| Corgoloin | 10 | $3,314 | $296.49 | 44% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Vanosc | 13 | $3,072 | $224.52 | 44% |
| Bligny-lès-Beaune | 24 | $2,930 | $233.89 | 44% |
| Romanèche-Thorins | 13 | $2,817 | $239.98 | 43% |