Chablis Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Bourgogne – Franche-Comté, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Chablis in 2025? Explore comprehensive Airbnb analytics for Chablis, Bourgogne – Franche-Comté, France to uncover income potential. This 2025 STR market report for Chablis, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 56 active listings.

Whether you're considering an Airbnb investment in Chablis, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chablis Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Chablis Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$184
The average rental revenue earned for an occupied room per day in Chablis.
Occupancy Rate(?)
36.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,688
Typical annual income for an Airbnb listing in Chablis. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.3%
Slight decrease (-6.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Chablis.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Chablis.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
56
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Chablis (2025)

Understanding the monthly revenue variations for Airbnb listings in Chablis is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chablis is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chablis across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,927+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,574 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,531 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $858, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Chablis

Chablis Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Chablis STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chablis:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Chablis

Average Daily Rate (ADR) Airbnb Trends in Chablis (2025)

Effective short term rental pricing strategy in Chablis involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chablis typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $360+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $216 or more.
  • Typical properties (Median) charge around $134 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Chablis

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Airbnb Seasonality Analysis & Trends in Chablis (2025)

Peak Season (May, June, August)
  • Revenue averages $2,827 per month
  • Occupancy rates average 47.0%
  • Daily rates average $179
Shoulder Season
  • Revenue averages $2,003 per month
  • Occupancy maintains around 37.6%
  • Daily rates hold near $176
Low Season (January, February, March)
  • Revenue drops to average $1,060 per month
  • Occupancy decreases to average 25.5%
  • Daily rates adjust to average $165

Seasonality Insights for Chablis

  • The Airbnb seasonality in Chablis shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Chablis's highest earning potential, with monthly revenues capable of climbing to $3,103, occupancy reaching a high of 53.7%, and ADRs peaking at $182.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,032, occupancy could drop to 22.8%, and ADRs may adjust down to $163.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chablis.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Chablis seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Chablis (2025)

Exploring the top neighborhoods for short-term rentals in Chablis? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Chablis Village
Chablis Village is the heart of the Chablis wine region, known for its world-class Chardonnay wines. It's a prime location for wine enthusiasts and tourists looking to explore vineyards and enjoy wine tastings.
Château de Chablis, Wine Tasting Tours, Basilique Sainte Madeleine, Les Caves de la Chablisienne, Chablis Vineyards
Vézelay
A UNESCO World Heritage site, Vézelay offers stunning medieval architecture and rich history. Its charming streets attract tourists interested in culture and history, making it a great spot for hosting.
Basilique Sainte-Marie-Madeleine, Vézelay Abbey, Eglise de Saint-Pierre, Views of the Morvan, Art galleries
Noyers-sur-Serein
Known for its picturesque medieval architecture, Noyers-sur-Serein is a hidden gem that attracts visitors looking for a quaint and serene environment. Great for short term rentals.
Noyers Medieval Village, The Serein River, Historic half-timbered houses, Local artisan shops, Nearby hiking trails
Tonnerre
A charming town with historical importance, Tonnerre is great for those exploring the Burgundy region. With attractions like the Fosse Dionne, it draws history lovers and nature enthusiasts alike.
Fosse Dionne, Église Saint-Pierre, The Hospital of Tonnerre, Medieval streets, Local markets
Irancy
Famous for its red wines and scenic views, Irancy is perfect for wine lovers. It's a tranquil area that appeals to guests looking for a peaceful getaway amidst vineyards.
Irancy Vineyards, Wine tasting experiences, Scenic picnic areas, Charming wine cellars, Rural walks
Prehy
A delightful village close to Chablis that's becoming more popular with tourists seeking tranquility and beautiful landscapes. It offers a range of outdoor activities and wine experiences.
Prehy Vineyards, Nature walks, Wine tasting, Scenic views, Local cuisine
Auxerre
A larger town with rich history and culture, Auxerre serves as a gateway to the Yonne department. It's ideal for urban tourists looking for a mix of culture, shopping, and dining.
Saint Étienne Cathedral, Abbaye Saint-Germain, Historic Old Town, Yonne River, Museums and art galleries
Saint-Bris-le-Vineux
A village that borders Chablis, developing its own wine making reputation. It's an attractive destination for wine lovers and those looking for a countryside retreat.
Saint-Bris Vineyards, Wine tasting, Charming village feel, Proximity to Chablis, Local festivals

Understanding Airbnb License Requirements & STR Laws in Chablis (2025)

While Chablis, Bourgogne – Franche-Comté, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chablis to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 5% licensed listings)

Top Performing Airbnb Properties in Chablis (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Chablisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Célestine  Chablis - 4-6 pers

Villa Célestine Chablis - 4-6 pers

Entire Place • 3 bedrooms

$80,803
Revenue
49.8%
Occupancy
$442.05
Daily Rate
La Maison des 7 Places

La Maison des 7 Places

Entire Place • 4 bedrooms

$61,272
Revenue
42.0%
Occupancy
$397.77
Daily Rate
La Maison du Moulin des Roches

La Maison du Moulin des Roches

Entire Place • 6 bedrooms

$57,417
Revenue
29.0%
Occupancy
$772.99
Daily Rate
Le Gite de la Poterne, house on the river

Le Gite de la Poterne, house on the river

Entire Place • 2 bedrooms

$49,470
Revenue
58.5%
Occupancy
$190.75
Daily Rate
Chablis - House 8 pers. - Old carpentry

Chablis - House 8 pers. - Old carpentry

Entire Place • 4 bedrooms

$42,043
Revenue
67.0%
Occupancy
$216.56
Daily Rate
Floating lodge Frogs and its private spa

Floating lodge Frogs and its private spa

Entire Place • 1 bedroom

$40,573
Revenue
48.5%
Occupancy
$349.59
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Chablis (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Chablis based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nathalie3$137,705704.89/5.0
Valerie5$120,1073163.80/5.0
Celine7$99,191492.83/5.0
Stephanie4$86,978174.79/5.0
Thierry1$57,41775.00/5.0
Clément1$49,470604.97/5.0
Cedric1$42,043324.81/5.0
Julia1$36,111545.00/5.0
Fabrice1$36,082454.53/5.0
Amina1$34,63035.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chablis.

Dive Deeper: Advanced Chablis STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chablis. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Chablis Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Chablis

  • The Chablis Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.2% of the 56 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Chablis, House properties are the most common (55.4%), reflecting the local real estate landscape.
  • Houses represent a significant 55.4% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 5.4%) offer potential for unique stay experiences.

Chablis Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Chablis

  • The dominant room capacity in Chablis is 1 bedroom listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.6% of the active Airbnb listings in Chablis, indicating a high concentration in these sizes.

Chablis Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Chablis

  • The most common guest capacity trend in Chablis vacation rentals is listings accommodating 2 guests (35.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Chablis STR market, accounting for 62.5% of listings.
  • 28.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chablis.
  • On average, properties in Chablis are equipped to host 4.1 guests.

Chablis Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Chablis

  • The most common availability pattern in Chablis falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Chablis (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Chablis Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (78.2%)

1 Night

43 listings

78.2% of total

2 Nights (18.2%)

2 Nights

10 listings

18.2% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

30+ Nights (1.8%)

30+ Nights

1 listings

1.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Chablis is 1 Night, adopted by 78.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (96.4%) of the Chablis Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (1.8%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 78.2% of Chablis hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chablis.

Chablis Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2% of total

Super Strict 60 Days

1 listings

2% of total

Refundable

2 listings

4.1% of total

Non-refundable (8.2%)

Non-refundable

4 listings

8.2% of total

Flexible (22.4%)

Flexible

11 listings

22.4% of total

Moderate (46.9%)

Moderate

23 listings

46.9% of total

Firm

1 listings

2% of total

Strict (12.2%)

Strict

6 listings

12.2% of total

Cancellation Policy Insights for Chablis

  • The prevailing Airbnb cancellation policy trend in Chablis is Moderate, used by 46.9% of listings.
  • There's a relatively balanced mix between guest-friendly (69.3%) and stricter (14.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 46.9% market standard in Chablis.
  • Using a Strict policy might deter some guests, as only 12.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Chablis.

Chablis STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Chablis

  • The overall average booking lead time for vacation rentals in Chablis is 53 days.
  • Guests book furthest in advance for stays during June (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Chablis.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Chablis averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Chablis (2025)

Amenity Prevalence

Amenity Insights for Chablis

  • Popular amenities like Heating, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Heating or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Chablis to stay competitive.

Chablis Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Chablis

  • The typical guest profile for Airbnb in Chablis consists of a mix of domestic (60%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 59.7% of guests.
  • Key international markets include France (59.7%) and United Kingdom (11%).
  • Top languages spoken are English (37%) followed by French (36.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Chablis Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Épinac14$5,147$333.0137%
Puligny-Montrachet11$3,908$398.0044%
Verdelot13$3,885$300.7946%
Dourdan15$3,576$223.0652%
Juliénas11$3,378$292.3246%
Corgoloin10$3,314$296.4944%
Chaintreaux11$3,136$278.2834%
Tournan-en-Brie16$3,020$249.9847%
Bligny-lès-Beaune24$2,930$233.8944%
Romanèche-Thorins13$2,817$239.9843%

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