Thonon-les-Bains Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Thonon-les-Bains in 2025? Explore comprehensive Airbnb analytics for Thonon-les-Bains, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Thonon-les-Bains, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 403 active listings.
Whether you're considering an Airbnb investment in Thonon-les-Bains, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Thonon-les-Bains Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Thonon-les-Bains Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Thonon-les-Bains (2025)
Understanding the monthly revenue variations for Airbnb listings in Thonon-les-Bains is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thonon-les-Bains is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thonon-les-Bains across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,810+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,017 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,363 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $774, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Thonon-les-Bains
Thonon-les-Bains Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Thonon-les-Bains STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thonon-les-Bains:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Thonon-les-Bains
Average Daily Rate (ADR) Airbnb Trends in Thonon-les-Bains (2025)
Effective short term rental pricing strategy in Thonon-les-Bains involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thonon-les-Bains typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $152+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $107 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Thonon-les-Bains
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Airbnb Seasonality Analysis & Trends in Thonon-les-Bains (2025)
Peak Season (August, July, June)
- Revenue averages $2,233 per month
- Occupancy rates average 64.0%
- Daily rates average $99
Shoulder Season
- Revenue averages $1,490 per month
- Occupancy maintains around 48.1%
- Daily rates hold near $97
Low Season (January, February, March)
- Revenue drops to average $1,032 per month
- Occupancy decreases to average 40.7%
- Daily rates adjust to average $98
Seasonality Insights for Thonon-les-Bains
- The Airbnb seasonality in Thonon-les-Bains shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Thonon-les-Bains's highest earning potential, with monthly revenues capable of climbing to $2,416, occupancy reaching a high of 74.4%, and ADRs peaking at $101.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $981, occupancy could drop to 35.9%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thonon-les-Bains.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Thonon-les-Bains seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Thonon-les-Bains (2025)
Exploring the top neighborhoods for short-term rentals in Thonon-les-Bains? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Old Town | Charming historic district with narrow streets, traditional architecture, and a local market. Perfect for guests who appreciate culture and history. | Thonon Castle, St. Francis of Sales Church, Old Port, Local Market, Lake Geneva Promenade |
| Port de Thonon | Vibrant area along the waterfront, ideal for tourists looking to enjoy water activities and lakeside dining. | Thonon Harbour, Boat Tours, Lake Geneva Beaches, Restaurants along the port |
| Les Thermes | Famous for its thermal baths, attracting wellness tourists looking to relax and rejuvenate. | Thermes de Thonon, Spa Treatments, Wellness Retreats |
| Rovagny | Residential area known for its tranquility and scenic views, great for families looking for a peaceful stay. | Parks, Nature Walks, Family-friendly Amenities |
| Chablais Alps | Stunning mountainous region attracting outdoor enthusiasts and winter sports lovers. | Hiking Trails, Ski Resorts, Lac de Taney, Alpine Scenery |
| Evian-les-Bains | Nearby tourist destination known for its mineral water and beautiful lakeside setting, popular among visitors to Thonon. | Evian Thermal Spa, Lakeside Walks, Cultural Events, Evian Casino |
| Allinges | Quiet town located just outside Thonon, offering a rural French experience close to the city. | Historical Sites, Natural Landscapes, Wine Tasting |
| Thonon Market | Hub for local produce and culture, attracts foodies and those interested in local lifestyle. | Weekly Farmers Market, Local Artisan Shops, Culinary Workshops |
Understanding Airbnb License Requirements & STR Laws in Thonon-les-Bains (2025)
Yes, Thonon-les-Bains, Auvergne-Rhône-Alpes, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Thonon-les-Bains to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 44% licensed listings)
Top Performing Airbnb Properties in Thonon-les-Bains (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Thonon-les-Bainsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Geneva lakeshore Otoctone Villa Otoctone
Entire Place • 5 bedrooms
Villa Concise - Exceptional Lake View
Entire Place • 6 bedrooms
La Villa Panorama
Entire Place • 3 bedrooms
Panoramic lake and mountain view not overlooked.
Entire Place • 2 bedrooms
Happiness in Ripaille: lake and proximity to slopes
Entire Place • 4 bedrooms
Villa'Kib terrace BBQ pool , Arcade kiosk
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Thonon-les-Bains (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Thonon-les-Bains based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| La Conciergerie Chablaisienne | 27 | $403,771 | 532 | 4.16/5.0 |
| Franck | 8 | $111,891 | 232 | 4.76/5.0 |
| Emmanuel | 4 | $91,155 | 236 | 4.71/5.0 |
| Galina | 1 | $74,821 | 18 | 5.00/5.0 |
| Yoan | 3 | $70,095 | 460 | 4.70/5.0 |
| Luke | 1 | $69,444 | 18 | 4.89/5.0 |
| Jean Marc | 5 | $68,201 | 277 | 4.82/5.0 |
| Emmanuelle | 3 | $60,726 | 164 | 4.93/5.0 |
| Brice | 2 | $59,346 | 141 | 4.84/5.0 |
| Thierry | 3 | $57,370 | 128 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thonon-les-Bains.
Dive Deeper: Advanced Thonon-les-Bains STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thonon-les-Bains. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThonon-les-Bains Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Thonon-les-Bains
- The Thonon-les-Bains Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.8% of the 403 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Thonon-les-Bains, Apartment/Condo properties are the most common (85.1%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, outdoor/unique (combined 2.5%) offer potential for unique stay experiences.
Thonon-les-Bains Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Thonon-les-Bains
- The dominant room capacity in Thonon-les-Bains is 1 bedroom listings, making up 48.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.9% of the active Airbnb listings in Thonon-les-Bains, indicating a high concentration in these sizes.
Thonon-les-Bains Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Thonon-les-Bains
- The most common guest capacity trend in Thonon-les-Bains vacation rentals is listings accommodating 4 guests (35%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Thonon-les-Bains STR market, accounting for 65.0% of listings.
- 15.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thonon-les-Bains.
- On average, properties in Thonon-les-Bains are equipped to host 3.5 guests.
Thonon-les-Bains Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Thonon-les-Bains
- The most common availability pattern in Thonon-les-Bains falls within the 271-366 days range, representing 33.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Thonon-les-Bains (33.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Thonon-les-Bains Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
61 listings
16.9% of total
2 Nights
87 listings
24.2% of total
3 Nights
54 listings
15% of total
4-6 Nights
58 listings
16.1% of total
7-29 Nights
30 listings
8.3% of total
30+ Nights
70 listings
19.4% of total
Key Insights
- The most prevalent minimum stay requirement in Thonon-les-Bains is 2 Nights, adopted by 24.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (19.4%) caters to monthly stays (30+ nights) in Thonon-les-Bains, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 24.2% of Thonon-les-Bains hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thonon-les-Bains.
Thonon-les-Bains Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
1 listings
0.3% of total
Refundable
2 listings
0.6% of total
Flexible
71 listings
20.6% of total
Moderate
94 listings
27.3% of total
Firm
116 listings
33.7% of total
Strict
60 listings
17.4% of total
Cancellation Policy Insights for Thonon-les-Bains
- The prevailing Airbnb cancellation policy trend in Thonon-les-Bains is Firm, used by 33.7% of listings.
- A majority (51.1%) of hosts in Thonon-les-Bains utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.7% market standard in Thonon-les-Bains.
- Regularly review your cancellation policy against competitors and market demand shifts in Thonon-les-Bains.
Thonon-les-Bains STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Thonon-les-Bains
- The overall average booking lead time for vacation rentals in Thonon-les-Bains is 51 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Thonon-les-Bains.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Thonon-les-Bains averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Thonon-les-Bains (2025)
Amenity Prevalence
Amenity Insights for Thonon-les-Bains
- Essential amenities in Thonon-les-Bains that guests expect include: Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, TV, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Thonon-les-Bains: Kitchen, Heating.
- Prioritize adding missing essentials: Kitchen, Heating.
- Consider adding popular differentiators like Hot water or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Thonon-les-Bains to stay competitive.
Thonon-les-Bains Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Thonon-les-Bains
- The typical guest profile for Airbnb in Thonon-les-Bains consists of primarily domestic travelers (79%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.7% of guests.
- Key international markets include France (78.7%) and Germany (4.7%).
- Top languages spoken are French (40.5%) followed by English (31.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Thonon-les-Bains Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
| La Rivière-Enverse | 17 | $5,972 | $624.02 | 41% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
| Iseltwald | 14 | $5,491 | $331.95 | 58% |
| Habkern | 13 | $5,382 | $344.74 | 50% |
| Interlaken | 288 | $4,987 | $310.52 | 56% |
| Zermatt | 734 | $4,604 | $463.00 | 46% |
| Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |
| Sigriswil | 99 | $4,371 | $271.90 | 58% |