Moûtiers Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Moûtiers in 2025? Explore comprehensive Airbnb analytics for Moûtiers, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Moûtiers, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Moûtiers, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moûtiers Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Moûtiers Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$91
The average rental revenue earned for an occupied room per day in Moûtiers.
Occupancy Rate(?)
52.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$14,820
Typical annual income for an Airbnb listing in Moûtiers. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
43.2%
Strong growth (43.2%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Moûtiers.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Moûtiers.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Moûtiers (2025)

Understanding the monthly revenue variations for Airbnb listings in Moûtiers is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moûtiers is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moûtiers across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,713+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,969 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,335 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $897, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Moûtiers

Moûtiers Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Moûtiers STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moûtiers:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 53%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Moûtiers

Average Daily Rate (ADR) Airbnb Trends in Moûtiers (2025)

Effective short term rental pricing strategy in Moûtiers involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moûtiers typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $140+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
  • Typical properties (Median) charge around $74 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Moûtiers

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Airbnb Seasonality Analysis & Trends in Moûtiers (2025)

Peak Season (February, January, March)
  • Revenue averages $2,239 per month
  • Occupancy rates average 66.1%
  • Daily rates average $103
Shoulder Season
  • Revenue averages $1,589 per month
  • Occupancy maintains around 50.9%
  • Daily rates hold near $81
Low Season (July, September, October)
  • Revenue drops to average $1,137 per month
  • Occupancy decreases to average 47.4%
  • Daily rates adjust to average $76

Seasonality Insights for Moûtiers

  • The Airbnb seasonality in Moûtiers shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Moûtiers's highest earning potential, with monthly revenues capable of climbing to $2,466, occupancy reaching a high of 72.8%, and ADRs peaking at $107.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,014, occupancy could drop to 37.4%, and ADRs may adjust down to $74.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moûtiers.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Moûtiers seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Moûtiers (2025)

Exploring the top neighborhoods for short-term rentals in Moûtiers? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Moûtiers City Center
The heart of Moûtiers with easy access to amenities, shops, and restaurants. Ideal for tourists looking for convenience and local culture.
Moûtiers Cathedral, Hautecour Castle, Chalet de la Chasse, Local markets, Festival of Moûtiers
Les 3 Vallées
One of the largest ski areas in the world, perfect for winter sports enthusiasts. Attracts tourists year-round for skiing and summer activities.
Courchevel ski resort, Meribel ski resort, Val Thorens, Mont Vallon, Ski lifts and trails
Salins-les-Thermes
Famous for its thermal baths, offering relaxation and wellness. Popular with those looking to rejuvenate in natural hot springs.
Thermal spa complexes, Nature trails, Wellness retreats, Historical sites, Sauna and wellness treatments
Aigueblanche
A quaint town with beautiful scenery and a friendly community feel. A great spot for those looking for a more laid-back stay.
Espace de loisirs Aigueblanche, Local festivals, Charming streets and squares
Bourget-en-Huile
A small village known for its picturesque views and outdoor activities. Perfect for nature lovers and hikers.
Hiking trails, Scenic viewpoints, Natural parks, Local wildlife
Saint-Marcel
A peaceful, family-friendly area with access to nature and outdoor sports. Attracts families and groups looking for a relaxing getaway.
Family parks, Cycling routes, Picnic areas, Nature walks
Valmorel
A popular ski resort village offering charming alpine architecture and a vibrant après-ski scene. Great for winter tourism.
Ski slopes, Lifts and gondolas, Alpine restaurants, Festivals and events
Moutiers-les-Bains
A small resort area attracting visitors for its thermal baths and winter sports. Ideal for guests looking for health and wellness.
Thermal baths, Ski facilities, Cultural events, Stunning nature

Understanding Airbnb License Requirements & STR Laws in Moûtiers (2025)

While Moûtiers, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moûtiers to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Moûtiers (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Moûtiersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maison à Moutiers 3 Vallées - 10 pers

Maison à Moutiers 3 Vallées - 10 pers

Entire Place • 4 bedrooms

$48,452
Revenue
58.9%
Occupancy
$194.92
Daily Rate
Doors 3 Valleys House 4 bedrooms 10 beds

Doors 3 Valleys House 4 bedrooms 10 beds

Entire Place • 4 bedrooms

$38,726
Revenue
65.4%
Occupancy
$222.20
Daily Rate
Apartment Moutiers center

Apartment Moutiers center

Entire Place • 2 bedrooms

$25,871
Revenue
65.1%
Occupancy
$95.32
Daily Rate
Apartment Aristide Briand

Apartment Aristide Briand

Entire Place • 1 bedroom

$22,514
Revenue
62.0%
Occupancy
$90.21
Daily Rate
Montagnette studio les marmots

Montagnette studio les marmots

Entire Place • 1 bedroom

$21,448
Revenue
65.7%
Occupancy
$88.82
Daily Rate
The 480, refurbished apartment in the heart of the heart

The 480, refurbished apartment in the heart of the heart

Entire Place • 1 bedroom

$20,433
Revenue
70.5%
Occupancy
$75.44
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Moûtiers (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Moûtiers based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Claude4$70,1271364.94/5.0
Véronique4$49,5422372.33/5.0
Youness1$48,45294.78/5.0
Lyudmyla1$25,871404.93/5.0
Sebastien1$22,514114.82/5.0
Olivier1$20,4331234.92/5.0
Renée-Isabelle1$19,50345.00/5.0
Anna1$17,265544.76/5.0
Nadine1$14,911224.95/5.0
Alice1$14,8851254.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moûtiers.

Dive Deeper: Advanced Moûtiers STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moûtiers. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Moûtiers Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Moûtiers

  • The Moûtiers Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.8% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Moûtiers, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 29.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.2%) offer potential for unique stay experiences.

Moûtiers Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Moûtiers

  • The dominant room capacity in Moûtiers is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Moûtiers, indicating a high concentration in these sizes.

Moûtiers Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Moûtiers

  • The most common guest capacity trend in Moûtiers vacation rentals is listings accommodating 2 guests (29.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Moûtiers STR market, accounting for 41.7% of listings.
  • 16.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moûtiers.
  • On average, properties in Moûtiers are equipped to host 2.7 guests.

Moûtiers Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Moûtiers

  • The most common availability pattern in Moûtiers falls within the 91-180 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 58.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Moûtiers (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 45.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Moûtiers Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (39.1%)

1 Night

9 listings

39.1% of total

2 Nights (26.1%)

2 Nights

6 listings

26.1% of total

3 Nights (13%)

3 Nights

3 listings

13% of total

4-6 Nights (13%)

4-6 Nights

3 listings

13% of total

30+ Nights (8.7%)

30+ Nights

2 listings

8.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Moûtiers is 1 Night, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.2%) of the Moûtiers Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 39.1% of Moûtiers hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moûtiers.

Moûtiers Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (33.3%)

Flexible

7 listings

33.3% of total

Moderate (28.6%)

Moderate

6 listings

28.6% of total

Firm (28.6%)

Firm

6 listings

28.6% of total

Strict (9.5%)

Strict

2 listings

9.5% of total

Cancellation Policy Insights for Moûtiers

  • The prevailing Airbnb cancellation policy trend in Moûtiers is Flexible, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (61.9%) and stricter (38.1%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (9.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 33.3% market standard in Moûtiers.
  • Using a Strict policy might deter some guests, as only 9.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Moûtiers.

Moûtiers STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Moûtiers

  • The overall average booking lead time for vacation rentals in Moûtiers is 44 days.
  • Guests book furthest in advance for stays during July (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (63 days avg.) sees the longest lead times, while Spring (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Moûtiers.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 63 days) to capture early planners.
  • Monitor your own booking lead times against these Moûtiers averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Moûtiers (2025)

Amenity Prevalence

Amenity Insights for Moûtiers

  • Essential amenities in Moûtiers that guests expect include: Heating, Wifi, Smoke alarm, Hot water, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hair dryer, Dishes and silverware, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Moûtiers: Heating, Wifi, Smoke alarm, Hot water, TV.
  • Prioritize adding missing essentials: Smoke alarm, Hot water, TV.
  • Consider adding popular differentiators like Hair dryer or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Moûtiers to stay competitive.

Moûtiers Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Moûtiers

  • The typical guest profile for Airbnb in Moûtiers consists of primarily domestic travelers (74%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 73.7% of guests.
  • Key international markets include France (73.7%) and United Kingdom (4.5%).
  • Top languages spoken are French (37.8%) followed by English (33.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Moûtiers Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lauterbrunnen525$7,079$546.4554%
La Rivière-Enverse17$5,972$624.0241%
Les Clefs30$5,741$323.1144%
Matten bei Interlaken52$5,674$316.6363%
Iseltwald14$5,491$331.9558%
Habkern13$5,382$344.7450%
Interlaken288$4,987$310.5256%
Zermatt734$4,604$463.0046%
Oberhofen am Thunersee24$4,572$265.9455%
Monteu Roero16$4,432$540.1436%

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