Marignier Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Marignier in 2025? Explore comprehensive Airbnb analytics for Marignier, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Marignier, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Marignier, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marignier Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marignier Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marignier (2025)
Understanding the monthly revenue variations for Airbnb listings in Marignier is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marignier is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marignier across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,839+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,867 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,235 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $736, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marignier
Marignier Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marignier STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marignier:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 50%.
- Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marignier
Average Daily Rate (ADR) Airbnb Trends in Marignier (2025)
Effective short term rental pricing strategy in Marignier involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marignier typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $141+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $100 or more.
- Typical properties (Median) charge around $79 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Marignier
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Airbnb Seasonality Analysis & Trends in Marignier (2025)
Peak Season (August, July, June)
- Revenue averages $2,052 per month
- Occupancy rates average 62.6%
- Daily rates average $92
Shoulder Season
- Revenue averages $1,611 per month
- Occupancy maintains around 52.9%
- Daily rates hold near $89
Low Season (March, October, November)
- Revenue drops to average $1,040 per month
- Occupancy decreases to average 42.2%
- Daily rates adjust to average $88
Seasonality Insights for Marignier
- The Airbnb seasonality in Marignier shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marignier's highest earning potential, with monthly revenues capable of climbing to $2,242, occupancy reaching a high of 70.7%, and ADRs peaking at $92.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,013, occupancy could drop to 36.1%, and ADRs may adjust down to $86.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marignier.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marignier seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marignier (2025)
Exploring the top neighborhoods for short-term rentals in Marignier? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Chamonix-Mont-Blanc | Famous for its skiing, mountaineering, and breathtaking views of Mont Blanc. Ideal for tourists seeking outdoor adventures year-round. | Aiguille du Midi, Mer de Glace, Mont Blanc, Chamonix town centre, Brevent, Les Houches |
| Annecy | Known as the 'Venice of the Alps', this picturesque town features beautiful canals, a stunning lake, and rich history. It's perfect for tourists who enjoy nature and scenic views. | Lake Annecy, Palais de l'Isle, Annecy Castle, Le Pâquier, Bike paths around the lake, Old Town |
| Cluses | A charming town that serves as a gateway to the mountains and many outdoor activities. It's less touristy, providing a more authentic experience for visitors. | Cluses market, Museum of Mechanical Music, Col des Montets, Nearby ski resorts, Hiking trails |
| Evian-les-Bains | Famous for its thermal spas and beautiful location on Lake Geneva, Evian is attractive to those looking for wellness and relaxation. | Thermal spas, Evian Casino, Lac Léman, Evian's waterfront promenade, Château de Crouseilles |
| Thonon-les-Bains | Another lovely lakeside town known for its beautiful scenery and relaxing atmosphere. Attracts visitors looking to explore the French Alps and Lake Geneva. | Château de Ripaille, Port de Rives, Thonon Market, Lake Geneva, Hiking in the area |
| Les Gets | A picturesque alpine village that is popular in both winter for skiing and summer for mountain biking, making it a year-round destination. | Les Gets Ski Resort, Mountain biking trails, Portes du Soleil, Chavannes Ski Lift, Alpine villages |
| Megève | A high-end ski resort town with a charming village atmosphere. Attracts affluent tourists seeking luxury accommodations and experiences. | Megève Ski Resort, Alpine luxury shopping, Mont d'Arbois, Historic village center, Culinary experiences |
| Morzine | A vibrant ski resort with a lively après-ski scene. It's popular with both winter sports enthusiasts and summer hikers, making it a versatile investment opportunity. | Portes du Soleil ski area, Morzine town center, Hiking trails, Lac de Montriond, Mountain biking |
Understanding Airbnb License Requirements & STR Laws in Marignier (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Marignier. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marignier to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in Marignier (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marignierbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet du Domaine du Môle
Entire Place • 6 bedrooms
cozy village house ( 170m2 )
Entire Place • 5 bedrooms
Les Grands Cerfs Amoureux/ Savoie/mountain/ski/4*
Entire Place • 2 bedrooms
Apartment t4 stations 30 km away
Entire Place • 3 bedrooms
Spacious T2 with exterior
Entire Place • 1 bedroom
Studio / Warm / Marignier
Entire Place • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marignier (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marignier based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nicolas | 1 | $79,138 | 100 | 4.84/5.0 |
| Yannick | 3 | $52,937 | 23 | 5.00/5.0 |
| Cecile | 1 | $40,200 | 36 | 4.97/5.0 |
| Catherine | 1 | $26,802 | 12 | 5.00/5.0 |
| Paola Et Mathieu | 1 | $19,227 | 78 | 4.74/5.0 |
| Christine | 2 | $18,340 | 50 | 4.90/5.0 |
| Albert | 1 | $18,087 | 6 | 5.00/5.0 |
| Ludivine | 1 | $17,607 | 30 | 4.93/5.0 |
| Cedric | 1 | $17,515 | 183 | 4.94/5.0 |
| Maria Et Jean-Marc | 1 | $15,847 | 165 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marignier.
Dive Deeper: Advanced Marignier STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marignier. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarignier Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marignier
- The Marignier Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.5% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marignier, Apartment/Condo properties are the most common (55.6%), reflecting the local real estate landscape.
- Houses represent a significant 37% portion, catering likely to families or larger groups.
- The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.
Marignier Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marignier
- The dominant room capacity in Marignier is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.2% of the active Airbnb listings in Marignier, indicating a high concentration in these sizes.
Marignier Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marignier
- The most common guest capacity trend in Marignier vacation rentals is listings accommodating 2 guests (33.3%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Marignier STR market, accounting for 62.9% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Marignier.
- On average, properties in Marignier are equipped to host 3.3 guests.
Marignier Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marignier
- The most common availability pattern in Marignier falls within the 91-180 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 40.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Marignier (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 59.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marignier Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
18.5% of total
2 Nights
12 listings
44.4% of total
3 Nights
2 listings
7.4% of total
4-6 Nights
4 listings
14.8% of total
7-29 Nights
1 listings
3.7% of total
30+ Nights
3 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Marignier is 2 Nights, adopted by 44.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.9%) of the Marignier Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Marignier, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.4% of Marignier hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.5% currently do.
- A 2-night minimum appears standard (44.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marignier.
Marignier Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
12 listings
44.4% of total
Moderate
8 listings
29.6% of total
Firm
3 listings
11.1% of total
Strict
4 listings
14.8% of total
Cancellation Policy Insights for Marignier
- The prevailing Airbnb cancellation policy trend in Marignier is Flexible, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 74.0% of listings offering Flexible or Moderate policies. This suggests guests in Marignier may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.4% market standard in Marignier.
- Using a Strict policy might deter some guests, as only 14.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Marignier.
Marignier STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marignier
- The overall average booking lead time for vacation rentals in Marignier is 63 days.
- Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Spring (51 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Marignier.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Marignier averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marignier (2025)
Amenity Prevalence
Amenity Insights for Marignier
- Essential amenities in Marignier that guests expect include: Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marignier: Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like Essentials or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marignier to stay competitive.
Marignier Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marignier
- The typical guest profile for Airbnb in Marignier consists of primarily domestic travelers (83%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 83.3% of guests.
- Key international markets include France (83.3%) and United Kingdom (2.5%).
- Top languages spoken are French (44.4%) followed by English (31.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marignier Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lauterbrunnen | 525 | $7,079 | $546.45 | 54% |
| La Rivière-Enverse | 17 | $5,972 | $624.02 | 41% |
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Matten bei Interlaken | 52 | $5,674 | $316.63 | 63% |
| Iseltwald | 14 | $5,491 | $331.95 | 58% |
| Habkern | 13 | $5,382 | $344.74 | 50% |
| Interlaken | 288 | $4,987 | $310.52 | 56% |
| Zermatt | 734 | $4,604 | $463.00 | 46% |
| Oberhofen am Thunersee | 24 | $4,572 | $265.94 | 55% |
| Sigriswil | 99 | $4,371 | $271.90 | 58% |