Grignan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grignan in 2025? Explore comprehensive Airbnb analytics for Grignan, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Grignan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 73 active listings.

Whether you're considering an Airbnb investment in Grignan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grignan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grignan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$224
The average rental revenue earned for an occupied room per day in Grignan.
Occupancy Rate(?)
36.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,988
Typical annual income for an Airbnb listing in Grignan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.0%
Significant decrease (-13.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grignan.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Grignan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
73
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grignan (2025)

Understanding the monthly revenue variations for Airbnb listings in Grignan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grignan is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grignan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,821+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,224 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,430 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $761, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grignan

Grignan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grignan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grignan:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grignan

Average Daily Rate (ADR) Airbnb Trends in Grignan (2025)

Effective short term rental pricing strategy in Grignan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grignan typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $458+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $319 or more.
  • Typical properties (Median) charge around $157 per night.
  • Entry-level properties (Bottom 25%) earn around $91 per night.

Average Daily Rate (ADR) Trend by Month in Grignan

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Airbnb Seasonality Analysis & Trends in Grignan (2025)

Peak Season (August, July, June)
  • Revenue averages $3,885 per month
  • Occupancy rates average 49.3%
  • Daily rates average $240
Shoulder Season
  • Revenue averages $2,260 per month
  • Occupancy maintains around 32.2%
  • Daily rates hold near $229
Low Season (January, February, March)
  • Revenue drops to average $923 per month
  • Occupancy decreases to average 18.5%
  • Daily rates adjust to average $215

Seasonality Insights for Grignan

  • The Airbnb seasonality in Grignan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grignan's highest earning potential, with monthly revenues capable of climbing to $4,283, occupancy reaching a high of 54.1%, and ADRs peaking at $242.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $787, occupancy could drop to 15.3%, and ADRs may adjust down to $213.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grignan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grignan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grignan (2025)

Exploring the top neighborhoods for short-term rentals in Grignan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center
The charming historic center of Grignan features beautiful old buildings and a picturesque village atmosphere, making it a favorite for tourists exploring the region.
Grignan Castle, Church of Saint Vincent, The Village of Grignan, Lavender Fields, Café des Arts
Lavender Fields
Renowned for its stunning lavender fields, especially in the summer season. Perfect for those seeking a relaxing rural getaway.
Lavender Festivals, Scenic Walking Trails, Wine Tasting Tours, Local Farmers' Markets
Côteaux de Grignan
A tranquil area known for its vineyards and beautiful landscapes. Ideal for wine enthusiasts and nature lovers.
Vineyard Tours, Wine Cellar Visits, Panoramic Views, Cycling Routes
Drôme Provençale
Known for its idyllic countryside and Provencal charm, attracting visitors looking to experience the beauty of rural France.
Local Artisans, Traditional Markets, Scenic Drives, Historic Villages
Château de Grignan
A stunning Renaissance castle that attracts history buffs and tourists, providing ample opportunities for exploration and photography.
Guided Castle Tours, Beautiful Gardens, Historical Exhibitions, Local Events
Local Cuisine Experiences
Grignan is celebrated for its local gastronomy, which attracts food lovers keen on experiencing authentic regional dishes.
Cooking Classes, Gourmet Restaurants, Farm-to-Table Experiences, Food Festivals
Hiking Trails
The surrounding natural beauty offers various hiking opportunities, appealing to adventurers and outdoor enthusiasts.
GR9 Hiking Route, Natural Parks, Scenic Overlooks, Nature Reserves
Market Days
The vibrant market days bring together locals and visitors, creating a lively atmosphere ideal for immersion in local culture.
Weekly Market, Local Crafts, Fresh Produce, Culinary Delights

Understanding Airbnb License Requirements & STR Laws in Grignan (2025)

While Grignan, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grignan to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 8% licensed listings)

Top Performing Airbnb Properties in Grignan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grignanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La maison des tourettes: slowlife en provence

La maison des tourettes: slowlife en provence

Entire Place • 4 bedrooms

$74,805
Revenue
35.6%
Occupancy
$578.61
Daily Rate
Beautiful house in Grignan.

Beautiful house in Grignan.

Entire Place • 4 bedrooms

$70,689
Revenue
57.7%
Occupancy
$298.74
Daily Rate
Large contemporary villa in Grignan

Large contemporary villa in Grignan

Entire Place • 4 bedrooms

$63,888
Revenue
58.3%
Occupancy
$378.29
Daily Rate
Large Provençal House, swimmingpool , clim

Large Provençal House, swimmingpool , clim

Entire Place • 5 bedrooms

$57,159
Revenue
27.1%
Occupancy
$633.74
Daily Rate
Provencal house in a bucolic setting

Provencal house in a bucolic setting

Entire Place • 4 bedrooms

$51,367
Revenue
80.9%
Occupancy
$226.74
Daily Rate
Villa Clème - Private Piscine

Villa Clème - Private Piscine

Entire Place • 4 bedrooms

$50,730
Revenue
34.7%
Occupancy
$308.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grignan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grignan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anne1$74,805334.97/5.0
Caroline1$70,689124.92/5.0
Annabelle1$63,88865.00/5.0
Suzanne1$57,159234.70/5.0
Danielle1$51,367264.62/5.0
Agence COCOONR / BOOK&PAY1$50,730224.77/5.0
Raphaël1$46,489144.79/5.0
Sandrine3$43,79761.39/5.0
Philippe1$39,996354.89/5.0
Corinne1$37,67675.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grignan.

Dive Deeper: Advanced Grignan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grignan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grignan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grignan

  • The Grignan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.4% of the 73 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grignan, House properties are the most common (84.9%), reflecting the local real estate landscape.
  • Houses represent a significant 84.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique (combined 4.1%) offer potential for unique stay experiences.

Grignan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grignan

  • The dominant room capacity in Grignan is 1 bedroom listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 4 bedrooms properties represent 50.7% of the active Airbnb listings in Grignan, indicating a high concentration in these sizes.
  • A significant 49.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grignan.

Grignan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grignan

  • The most common guest capacity trend in Grignan vacation rentals is listings accommodating 8+ guests (35.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Grignan STR market, accounting for 67.1% of listings.
  • 49.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grignan.
  • On average, properties in Grignan are equipped to host 5.0 guests.

Grignan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grignan

  • The most common availability pattern in Grignan falls within the 271-366 days range, representing 60.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Grignan (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grignan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.7%)

1 Night

15 listings

21.7% of total

2 Nights (26.1%)

2 Nights

18 listings

26.1% of total

3 Nights (14.5%)

3 Nights

10 listings

14.5% of total

4-6 Nights (13%)

4-6 Nights

9 listings

13% of total

7-29 Nights (13%)

7-29 Nights

9 listings

13% of total

30+ Nights (11.6%)

30+ Nights

8 listings

11.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Grignan is 2 Nights, adopted by 26.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.6%) caters to monthly stays (30+ nights) in Grignan, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 26.1% of Grignan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grignan.

Grignan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.9% of total

Super Strict 30 Days (5.7%)

Super Strict 30 Days

3 listings

5.7% of total

Flexible (22.6%)

Flexible

12 listings

22.6% of total

Moderate (22.6%)

Moderate

12 listings

22.6% of total

Firm (28.3%)

Firm

15 listings

28.3% of total

Strict (18.9%)

Strict

10 listings

18.9% of total

Cancellation Policy Insights for Grignan

  • The prevailing Airbnb cancellation policy trend in Grignan is Firm, used by 28.3% of listings.
  • There's a relatively balanced mix between guest-friendly (45.2%) and stricter (47.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 28.3% market standard in Grignan.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grignan.

Grignan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grignan

  • The overall average booking lead time for vacation rentals in Grignan is 54 days.
  • Guests book furthest in advance for stays during June (average 111 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (23 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Grignan.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Grignan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grignan (2025)

Amenity Prevalence

Amenity Insights for Grignan

  • Essential amenities in Grignan that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grignan: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grignan to stay competitive.

Grignan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grignan

  • The typical guest profile for Airbnb in Grignan consists of primarily domestic travelers (80%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 80.1% of guests.
  • Key international markets include France (80.1%) and Switzerland (5.8%).
  • Top languages spoken are French (40.7%) followed by English (33.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grignan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Saint-Germain-au-Mont-d'Or10$3,928$316.0240%
Dommartin11$3,905$327.0036%
Courzieu11$3,267$287.8352%
Vanosc13$3,072$224.5244%
Chantepérier20$3,057$281.6037%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%

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