Espaly-Saint-Marcel Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Espaly-Saint-Marcel in 2025? Explore comprehensive Airbnb analytics for Espaly-Saint-Marcel, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Espaly-Saint-Marcel, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Espaly-Saint-Marcel, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Espaly-Saint-Marcel Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Espaly-Saint-Marcel Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Espaly-Saint-Marcel (2025)
Understanding the monthly revenue variations for Airbnb listings in Espaly-Saint-Marcel is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Espaly-Saint-Marcel is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Espaly-Saint-Marcel across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,793+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,276 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $753 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $393, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Espaly-Saint-Marcel
Espaly-Saint-Marcel Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Espaly-Saint-Marcel STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Espaly-Saint-Marcel:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 34%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Espaly-Saint-Marcel
Average Daily Rate (ADR) Airbnb Trends in Espaly-Saint-Marcel (2025)
Effective short term rental pricing strategy in Espaly-Saint-Marcel involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Espaly-Saint-Marcel typically peaks in December and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $125+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $48 per night.
Average Daily Rate (ADR) Trend by Month in Espaly-Saint-Marcel
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Airbnb Seasonality Analysis & Trends in Espaly-Saint-Marcel (2025)
Peak Season (May, June, August)
- Revenue averages $1,312 per month
- Occupancy rates average 49.7%
- Daily rates average $76
Shoulder Season
- Revenue averages $887 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $76
Low Season (January, February, March)
- Revenue drops to average $543 per month
- Occupancy decreases to average 28.7%
- Daily rates adjust to average $74
Seasonality Insights for Espaly-Saint-Marcel
- The Airbnb seasonality in Espaly-Saint-Marcel shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Espaly-Saint-Marcel's highest earning potential, with monthly revenues capable of climbing to $1,362, occupancy reaching a high of 56.5%, and ADRs peaking at $79.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $528, occupancy could drop to 25.8%, and ADRs may adjust down to $73.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Espaly-Saint-Marcel.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Espaly-Saint-Marcel seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Espaly-Saint-Marcel (2025)
Exploring the top neighborhoods for short-term rentals in Espaly-Saint-Marcel? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centre-ville d'Espaly-Saint-Marcel | The central area of Espaly-Saint-Marcel, offering proximity to local shops, cafes, and essential services. Ideal for visitors who want to experience local life and culture. | Église de Saint-Marcel, Place de la Mairie, Cafés et restaurants locaux, Marché de producteurs |
| Parc Naturel Régional des Volcans d'Auvergne | A stunning natural park known for its volcanoes, hiking trails, and breathtaking landscapes. Perfect for nature lovers looking for outdoor adventures and beautiful scenery. | Puy de Dôme, Lac de Guéry, Randonnées pédestres, Observation des volcans, Flore et faune locales |
| Le Puy-en-Velay | Nearby town famous for its historical sites, including a UNESCO World Heritage Site. Attracts tourists interested in heritage and culture, making it a great day trip destination. | Cathédrale du Puy-en-Velay, Statue de Notre-Dame de France, Musée Crozatier, Chemin de Saint-Jacques, Vieille ville |
| Mont Michel | A nearby village known for its scenic beauty and tranquility. Offers a cozy atmosphere for visitors seeking relaxation away from bustling city life. | Église Saint-Michel, Petits sentiers de randonnée, Vue sur les volcans, Parcours de nature |
| Saint-Germain-Laprade | A quick drive from Espaly, this area features beautiful parks and recreational activities. It is ideal for families and groups looking for a fun outdoor experience. | Parc de loisirs, Activités de plein air, Randonnées, Pistes cyclables |
| Valles du Haut-Allier | This valley is rich in natural beauty and cultural heritage. It's perfect for those interested in exploring rural France and its rich traditions. | Vue panoramique des vallées, Randonnées à travers les villages, Visites de fermes locales |
| Château de Polignac | A historic castle located near Espaly, providing a glimpse into the region's medieval history and architecture. Popular with history buffs and tourists. | Château médiéval, Visites guidées, Sentiers autour du château |
| Les Gorges de l'Allier | Known for its stunning gorges and whitewater activities. Ideal for adventure seekers and those looking to experience thrills in nature. | Kayak et rafting, Sentiers de randonnée le long des gorges, Observation de la faune, Panoramas spectaculaires |
Understanding Airbnb License Requirements & STR Laws in Espaly-Saint-Marcel (2025)
While Espaly-Saint-Marcel, Auvergne-Rhône-Alpes, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Espaly-Saint-Marcel to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Espaly-Saint-Marcel (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Espaly-Saint-Marcelbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2 suites, Balnéo, 2SDB 3 WC, garage, 5 mins from Le Puy
Entire Place • 2 bedrooms
L’Espaly - renovated apt, 600m from the historic center
Entire Place • 1 bedroom
Castle Dream
Entire Place • 2 bedrooms
Small nid au center of Espaly
Entire Place • 1 bedroom
SMALL NID IN ESPALY
Entire Place • 1 bedroom
apartment de standing
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Espaly-Saint-Marcel (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Espaly-Saint-Marcel based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gaby | 2 | $18,209 | 147 | 4.74/5.0 |
| Sylvain Et Peggy | 1 | $18,154 | 157 | 4.96/5.0 |
| Graine De Jeux | 4 | $16,547 | 45 | 2.35/5.0 |
| Mélany | 1 | $14,283 | 111 | 4.77/5.0 |
| Marianne | 1 | $12,972 | 122 | 4.78/5.0 |
| Audrey | 1 | $12,066 | 99 | 4.87/5.0 |
| Romain | 1 | $11,785 | 8 | 5.00/5.0 |
| Séverine | 1 | $10,378 | 29 | 4.90/5.0 |
| Host #162006799 | 1 | $10,118 | 1 | 0.00/5.0 |
| Tahar | 1 | $8,286 | 42 | 4.52/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Espaly-Saint-Marcel.
Dive Deeper: Advanced Espaly-Saint-Marcel STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Espaly-Saint-Marcel. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEspaly-Saint-Marcel Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Espaly-Saint-Marcel
- The Espaly-Saint-Marcel Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.6% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 36.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Espaly-Saint-Marcel, House properties are the most common (50%), reflecting the local real estate landscape.
- Houses represent a significant 50% portion, catering likely to families or larger groups.
Espaly-Saint-Marcel Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Espaly-Saint-Marcel
- The dominant room capacity in Espaly-Saint-Marcel is 2 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 77.3% of the active Airbnb listings in Espaly-Saint-Marcel, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Espaly-Saint-Marcel.
Espaly-Saint-Marcel Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Espaly-Saint-Marcel
- The most common guest capacity trend in Espaly-Saint-Marcel vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Espaly-Saint-Marcel STR market, accounting for 59.1% of listings.
- On average, properties in Espaly-Saint-Marcel are equipped to host 3.1 guests.
Espaly-Saint-Marcel Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Espaly-Saint-Marcel
- The most common availability pattern in Espaly-Saint-Marcel falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Espaly-Saint-Marcel (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Espaly-Saint-Marcel Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
63.2% of total
2 Nights
4 listings
21.1% of total
3 Nights
3 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Espaly-Saint-Marcel is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.3%) of the Espaly-Saint-Marcel Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.2% of Espaly-Saint-Marcel hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Espaly-Saint-Marcel.
Espaly-Saint-Marcel Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
64.7% of total
Moderate
1 listings
5.9% of total
Firm
1 listings
5.9% of total
Strict
4 listings
23.5% of total
Cancellation Policy Insights for Espaly-Saint-Marcel
- The prevailing Airbnb cancellation policy trend in Espaly-Saint-Marcel is Flexible, used by 64.7% of listings.
- The market strongly favors guest-friendly terms, with 70.6% of listings offering Flexible or Moderate policies. This suggests guests in Espaly-Saint-Marcel may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 64.7% market standard in Espaly-Saint-Marcel.
- Given the high prevalence of Flexible policies (64.7%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Espaly-Saint-Marcel.
Espaly-Saint-Marcel STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Espaly-Saint-Marcel
- The overall average booking lead time for vacation rentals in Espaly-Saint-Marcel is 50 days.
- Guests book furthest in advance for stays during June (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (57 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Espaly-Saint-Marcel.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 57 days) to capture early planners.
- Monitor your own booking lead times against these Espaly-Saint-Marcel averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Espaly-Saint-Marcel (2025)
Amenity Prevalence
Amenity Insights for Espaly-Saint-Marcel
- Essential amenities in Espaly-Saint-Marcel that guests expect include: Heating, Refrigerator, Dishes and silverware, Kitchen, Hot water, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Smoke alarm, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Espaly-Saint-Marcel: Heating, Refrigerator, Dishes and silverware, Kitchen, Hot water, Free parking on premises.
- Prioritize adding missing essentials: Refrigerator, Dishes and silverware, Kitchen, Hot water, Free parking on premises.
- Consider adding popular differentiators like Bed linens or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Espaly-Saint-Marcel to stay competitive.
Espaly-Saint-Marcel Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Espaly-Saint-Marcel
- The typical guest profile for Airbnb in Espaly-Saint-Marcel consists of primarily domestic travelers (90%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 89.8% of guests.
- Key international markets include France (89.8%) and Belgium (2.3%).
- Top languages spoken are French (45.7%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Clermont-Ferrand.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Espaly-Saint-Marcel Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Épinac | 14 | $5,147 | $333.01 | 37% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Puligny-Montrachet | 11 | $3,908 | $398.00 | 44% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Juliénas | 11 | $3,378 | $292.32 | 46% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Vanosc | 13 | $3,072 | $224.52 | 44% |
| Bligny-lès-Beaune | 24 | $2,930 | $233.89 | 44% |
| Romanèche-Thorins | 13 | $2,817 | $239.98 | 43% |