Matane Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quebec, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Matane in 2025? Explore comprehensive Airbnb analytics for Matane, Quebec, Canada to uncover income potential. This 2025 STR market report for Matane, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Matane, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Matane Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Matane Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$109
The average rental revenue earned for an occupied room per day in Matane.
Occupancy Rate(?)
46.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,704
Typical annual income for an Airbnb listing in Matane. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
39.9%
Strong growth (39.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Matane.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Matane.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Matane (2025)

Understanding the monthly revenue variations for Airbnb listings in Matane is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Matane is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Matane across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,563+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,531 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,232 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $690, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Matane

Matane Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Matane STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Matane:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 47%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Matane

Average Daily Rate (ADR) Airbnb Trends in Matane (2025)

Effective short term rental pricing strategy in Matane involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Matane typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $127 or more.
  • Typical properties (Median) charge around $89 per night.
  • Entry-level properties (Bottom 25%) earn around $66 per night.

Average Daily Rate (ADR) Trend by Month in Matane

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Airbnb Seasonality Analysis & Trends in Matane (2025)

Peak Season (July, August, June)
  • Revenue averages $2,643 per month
  • Occupancy rates average 61.2%
  • Daily rates average $107
Shoulder Season
  • Revenue averages $1,770 per month
  • Occupancy maintains around 43.8%
  • Daily rates hold near $102
Low Season (January, February, March)
  • Revenue drops to average $1,080 per month
  • Occupancy decreases to average 36.3%
  • Daily rates adjust to average $100

Seasonality Insights for Matane

  • The Airbnb seasonality in Matane shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Matane's highest earning potential, with monthly revenues capable of climbing to $2,788, occupancy reaching a high of 69.5%, and ADRs peaking at $108.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,028, occupancy could drop to 33.3%, and ADRs may adjust down to $99.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Matane.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Matane seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Matane (2025)

Exploring the top neighborhoods for short-term rentals in Matane? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Matane
The heart of Matane, offering a mix of local shops, restaurants, and cultural attractions. An ideal location for visitors wanting to experience the local lifestyle and accessibility to the waterfront.
Matane River, Local restaurants, Matane Marina, Cultural center, Antique shops
Beachfront Area
This picturesque part of Matane boasts stunning views of the St. Lawrence River and is perfect for visitors looking for relaxation and water activities. A great investment for beachfront renters.
Matane Beach, Promenade of Matane, Fishing opportunities, Cycle paths, Sunset views
Mont Saint Mathieu
A renowned mountain area that attracts outdoor enthusiasts for skiing in winter and hiking in summer. Great for year-round rentals appealing to adventure seekers.
Mont Saint Mathieu ski resort, Hiking trails, Scenic viewpoints, Wildlife watching, Summer festivals
Matane Wildlife Reserve
A natural reserve that draws nature lovers and eco-tourists. Ideal for hosting guests looking for wildlife experiences and outdoor adventures.
Wildlife viewing, Birdwatching, Hiking trails, Camping areas, Photography opportunities
Les Jardins de la Mer
A beautiful coastal garden area that offers tranquility and recreational activities. Great for families and those looking to connect with nature.
Gardens, Walking paths, Picnic areas, Flower festivals, Art installations
St. Lawrence River Promenade
This area is perfect for those interested in enjoying the scenic views and activities along the river, making it appealing for romantic getaways or family retreats.
Riverboat tours, Fishing, Picnicking, Waterfront parks, Cafes
Cap Chat
A nearby coastal town known for its beautiful landscapes and cultural offerings. A growing destination for visitors exploring the greater Matane region.
Cap Chat lighthouse, Arts and crafts shops, Fishing towns, Scenic drives, Beach access
Historical Matane
This area is rich in history and culture, appealing to tourists interested in local heritage and traditional experiences, and hosts various events throughout the year.
Historical sites, Museums, Local festivals, Traditional cuisine, Walking tours

Understanding Airbnb License Requirements & STR Laws in Matane (2025)

Yes, Matane, Quebec, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Matane to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 93% licensed listings)

Top Performing Airbnb Properties in Matane (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Matanebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Maison Du Phoque; thermal experience & sea

Maison Du Phoque; thermal experience & sea

Entire Place • 3 bedrooms

$65,876
Revenue
69.5%
Occupancy
$226.13
Daily Rate
Matane by the Sea; bord de mer & spa

Matane by the Sea; bord de mer & spa

Entire Place • 1 bedroom

$60,890
Revenue
71.6%
Occupancy
$199.39
Daily Rate
A stopover to the Gaspésie

A stopover to the Gaspésie

Entire Place • 5 bedrooms

$56,947
Revenue
66.1%
Occupancy
$233.64
Daily Rate
Le St-Lo

Le St-Lo

Entire Place • 3 bedrooms

$55,860
Revenue
56.1%
Occupancy
$205.63
Daily Rate
The Dock 56

The Dock 56

Entire Place • 2 bedrooms

$53,777
Revenue
59.6%
Occupancy
$200.24
Daily Rate
Le Cheval de mer

Le Cheval de mer

Entire Place • 3 bedrooms

$46,649
Revenue
59.2%
Occupancy
$175.49
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Matane (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Matane based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cathy7$192,6032724.96/5.0
Dany3$156,2862384.97/5.0
Gabriel2$126,7661854.99/5.0
Pierre-Luc8$109,9404114.86/5.0
Nancy8$78,9981374.84/5.0
Alysson1$56,9471464.92/5.0
Isabelle4$54,5252264.81/5.0
Kim2$40,898664.95/5.0
Cindy1$36,12985.00/5.0
Carole1$29,934454.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Matane.

Dive Deeper: Advanced Matane STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Matane. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Matane Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Matane

  • The Matane Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.1% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Matane, House properties are the most common (43.3%), reflecting the local real estate landscape.
  • Houses represent a significant 43.3% portion, catering likely to families or larger groups.
  • The presence of 14.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 3.0%) offer potential for unique stay experiences.

Matane Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Matane

  • The dominant room capacity in Matane is 1 bedroom listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 52.2% of the active Airbnb listings in Matane, indicating a high concentration in these sizes.
  • A significant 25.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Matane.

Matane Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Matane

  • The most common guest capacity trend in Matane vacation rentals is listings accommodating 2 guests (28.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Matane STR market, accounting for 49.3% of listings.
  • 29.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Matane.
  • On average, properties in Matane are equipped to host 3.4 guests.

Matane Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Matane

  • The most common availability pattern in Matane falls within the 181-270 days range, representing 35.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 64.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Matane (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Matane Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25.8%)

1 Night

16 listings

25.8% of total

2 Nights (29%)

2 Nights

18 listings

29% of total

3 Nights (6.5%)

3 Nights

4 listings

6.5% of total

4-6 Nights (1.6%)

4-6 Nights

1 listings

1.6% of total

7-29 Nights (11.3%)

7-29 Nights

7 listings

11.3% of total

30+ Nights (25.8%)

30+ Nights

16 listings

25.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Matane is 2 Nights, adopted by 29% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (25.8%) caters to monthly stays (30+ nights) in Matane, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 29% of Matane hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Matane.

Matane Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.4%)

Flexible

22 listings

34.4% of total

Moderate (26.6%)

Moderate

17 listings

26.6% of total

Firm (21.9%)

Firm

14 listings

21.9% of total

Strict (17.2%)

Strict

11 listings

17.2% of total

Cancellation Policy Insights for Matane

  • The prevailing Airbnb cancellation policy trend in Matane is Flexible, used by 34.4% of listings.
  • There's a relatively balanced mix between guest-friendly (61.0%) and stricter (39.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 34.4% market standard in Matane.
  • Regularly review your cancellation policy against competitors and market demand shifts in Matane.

Matane STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Matane

  • The overall average booking lead time for vacation rentals in Matane is 41 days.
  • Guests book furthest in advance for stays during July (average 139 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (101 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Matane.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
  • Monitor your own booking lead times against these Matane averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Matane (2025)

Amenity Prevalence

Amenity Insights for Matane

  • Essential amenities in Matane that guests expect include: Heating, Free parking on premises, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Fire extinguisher, Refrigerator, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Matane: Heating, Free parking on premises, Smoke alarm, Wifi.
  • Prioritize adding missing essentials: Smoke alarm, Wifi.
  • Consider adding popular differentiators like Fire extinguisher or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Matane to stay competitive.

Matane Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Matane

  • The typical guest profile for Airbnb in Matane consists of primarily domestic travelers (73%), often arriving from nearby Montreal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 72.6% of guests.
  • Key international markets include Canada (72.6%) and France (18.1%).
  • Top languages spoken are French (46%) followed by English (39.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Montreal and Québec City.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Matane Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fort Kent17$2,200$173.0343%
Charlo12$2,031$169.9047%
Campbellton19$1,889$136.1752%
Saint-Siméon36$1,872$182.9140%
Sainte-Luce28$1,793$155.5340%
Saint-Fabien13$1,619$122.7360%
Sainte-Flavie20$1,610$149.3246%
Rimouski105$1,558$113.3951%
Madawaska18$1,537$205.6333%
Eagle Lake31$1,468$235.0231%

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