Magog Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quebec, Canada
Is Airbnb profitable in Magog in 2025? Explore comprehensive Airbnb analytics for Magog, Quebec, Canada to uncover income potential. This 2025 STR market report for Magog, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 163 active listings.
Whether you're considering an Airbnb investment in Magog, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Magog Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Magog Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Magog (2025)
Understanding the monthly revenue variations for Airbnb listings in Magog is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Magog is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Magog across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,940+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,157 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,462 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $839, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Magog
Magog Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Magog STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Magog:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Magog
Average Daily Rate (ADR) Airbnb Trends in Magog (2025)
Effective short term rental pricing strategy in Magog involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Magog typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
- Typical properties (Median) charge around $105 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Magog
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Airbnb Seasonality Analysis & Trends in Magog (2025)
Peak Season (July, August, June)
- Revenue averages $2,450 per month
- Occupancy rates average 58.5%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,435 per month
- Occupancy maintains around 38.0%
- Daily rates hold near $115
Low Season (January, March, November)
- Revenue drops to average $1,035 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $107
Seasonality Insights for Magog
- The Airbnb seasonality in Magog shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Magog's highest earning potential, with monthly revenues capable of climbing to $2,754, occupancy reaching a high of 67.6%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $877, occupancy could drop to 29.2%, and ADRs may adjust down to $104.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Magog.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Magog seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Magog (2025)
Exploring the top neighborhoods for short-term rentals in Magog? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Memphremagog | Beautiful freshwater lake known for its scenic views and outdoor activities like boating, kayaking, and fishing. A popular destination for a relaxing getaway and nature enthusiasts. | Lake Memphremagog, Marina Magog, Paddleboarding, Mount Orford National Park, Cycling along the lake, Vermillion Golf Club |
| Magog Village | Charming rural village atmosphere with quaint shops, cafes, and restaurants. It's a cultural hub with various local events and festivals throughout the year, perfect for hosting visitors year-round. | Magog City Hall, Arts Center, Local Farmers' Markets, St. Patrick’s Day Parade, Antique Stores, Gastronomy Events |
| Mont Orford | Famous for skiing in the winter and hiking in the summer, Mont Orford is a great year-round destination. Attracts outdoor sports enthusiasts and families looking for recreational activities. | Mont Orford Ski Resort, Parc National du Mont-Orford, Hiking Trails, Mountain Biking, Scenic Viewpoints, Winter Sports Equipment Rentals |
| Downtown Magog | Downtown Magog boasts a vibrant atmosphere with access to shops, dining, and entertainment. Direct access to the waterfront makes it an attractive location for tourists and local gatherings. | Magog River Walk, Restaurants and Cafés, Local Artisans','Summer Festivals, Public Beaches, Shopping District |
| Eastman | Known for its relaxed vibe and cultural events, Eastman is a quaint town located near Magog, offering beautiful landscapes and a serene environment, ideal for peaceful retreats. | Eastman Village Centre, Spa Eastman, Wine Tours, Nature Trails, Local Art Galleries, Annual Music Festivals |
| Sherbrooke | A larger city nearby offering a blend of urban amenities and outdoor pursuits. It's a practical base for those visiting the Eastern Townships, making it a strategic place for Airbnb hosts. | Museum of Nature and Science, Sherbrooke Historic Centre, Cultural Festivals, Parks and Green Spaces, Shopping Malls, Universities |
| Saint-Benoit-du-Lac | Known for its peaceful surroundings and the famous Abbey, this area attracts those seeking spirituality and tranquility, suitable for spiritual retreats and peaceful stays. | Abbaye de Saint-Benoît-du-Lac, Lake Memphremagog, Hiking and Biking Trails, Cider and Cheese Routes, Cultural Events |
| Ayer's Cliff | Picturesque village located near the lake, Ayer's Cliff is known for its beautiful riverside views and seasonal activities, great for family vacations and nature lovers. | Ayer's Cliff Beach, Cider Houses, Outdoor Markets, Historical Sites, Cycling Routes, Local Festivals |
Understanding Airbnb License Requirements & STR Laws in Magog (2025)
Yes, Magog, Quebec, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Magog to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 82% licensed listings)
Top Performing Airbnb Properties in Magog (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Magogbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Le Memph: 3 ch pool, spa, Lake Memphremagog
Entire Place • 3 bedrooms
Le Memph: 3 bedrooms pool hot tub Lac Memphremagog
Entire Place • 3 bedrooms
Condo Magog, distance walk from city center,
Entire Place • 3 bedrooms
Ancestral home in the countryside
Private Room • 4 bedrooms
Folie d'O, Sauna,Spa,Lac,gym
Entire Place • 1 bedroom
Magog, between lake and mountain
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Magog (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Magog based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lisa-Marie Et Alexandre | 17 | $342,891 | 676 | 4.59/5.0 |
| Hoang | 4 | $117,801 | 222 | 4.89/5.0 |
| Veronique | 3 | $84,335 | 539 | 4.88/5.0 |
| Gérard | 5 | $74,355 | 228 | 4.85/5.0 |
| Marc | 3 | $62,127 | 487 | 4.85/5.0 |
| Sabryna Et Marc-André | 2 | $57,554 | 533 | 4.94/5.0 |
| Carmine | 3 | $52,897 | 260 | 4.92/5.0 |
| Josée | 4 | $50,714 | 293 | 4.86/5.0 |
| Nikki & Ricardo | 2 | $48,962 | 159 | 4.98/5.0 |
| Dave Et Stéphanie | 2 | $48,243 | 378 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Magog.
Dive Deeper: Advanced Magog STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Magog. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMagog Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Magog
- The Magog Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.3% of the 163 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Magog, Apartment/Condo properties are the most common (71.8%), reflecting the local real estate landscape.
- Houses represent a significant 16.6% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 4.9%) offer potential for unique stay experiences.
Magog Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Magog
- The dominant room capacity in Magog is 1 bedroom listings, making up 49.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.5% of the active Airbnb listings in Magog, indicating a high concentration in these sizes.
Magog Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Magog
- The most common guest capacity trend in Magog vacation rentals is listings accommodating 4 guests (41.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Magog STR market, accounting for 60.7% of listings.
- 30.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Magog.
- On average, properties in Magog are equipped to host 4.4 guests.
Magog Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Magog
- The most common availability pattern in Magog falls within the 271-366 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Magog (35.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Magog Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
9.6% of total
2 Nights
60 listings
38.5% of total
3 Nights
2 listings
1.3% of total
4-6 Nights
4 listings
2.6% of total
7-29 Nights
14 listings
9% of total
30+ Nights
61 listings
39.1% of total
Key Insights
- The most prevalent minimum stay requirement in Magog is 30+ Nights, adopted by 39.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (39.1%) caters to monthly stays (30+ nights) in Magog, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 39.1% of Magog hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.6% currently do.
- A 2-night minimum appears standard (38.5%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 39.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Magog.
Magog Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
27 listings
18.4% of total
Moderate
33 listings
22.4% of total
Firm
51 listings
34.7% of total
Strict
36 listings
24.5% of total
Cancellation Policy Insights for Magog
- The prevailing Airbnb cancellation policy trend in Magog is Firm, used by 34.7% of listings.
- A majority (59.2%) of hosts in Magog utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 34.7% market standard in Magog.
- Regularly review your cancellation policy against competitors and market demand shifts in Magog.
Magog STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Magog
- The overall average booking lead time for vacation rentals in Magog is 48 days.
- Guests book furthest in advance for stays during July (average 83 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 30 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Fall (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Magog.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 83 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Magog averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Magog (2025)
Amenity Prevalence
Amenity Insights for Magog
- Essential amenities in Magog that guests expect include: Wifi, Smoke alarm, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Air conditioning, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Magog: Wifi, Smoke alarm, TV, Heating.
- Prioritize adding missing essentials: Wifi, Smoke alarm, TV, Heating.
- Consider adding popular differentiators like Free parking on premises or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Magog to stay competitive.
Magog Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Magog
- The typical guest profile for Airbnb in Magog consists of primarily domestic travelers (75%), often arriving from nearby Montreal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 74.5% of guests.
- Key international markets include Canada (74.5%) and United States (17.8%).
- Top languages spoken are English (43.7%) followed by French (42.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Montreal and Québec City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Magog Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Jefferson | 28 | $5,920 | $432.83 | 50% |
| Malletts Bay | 49 | $4,960 | $414.58 | 48% |
| Stowe | 842 | $4,757 | $474.92 | 41% |
| Wilmington | 130 | $4,484 | $324.06 | 45% |
| Saint-Denis-de-Brompton | 28 | $4,459 | $383.13 | 34% |
| Dalton | 13 | $4,397 | $359.89 | 45% |
| Calais | 16 | $4,320 | $299.79 | 49% |
| Middlebury | 52 | $4,128 | $288.39 | 54% |
| Waterloo | 11 | $4,092 | $357.06 | 37% |
| Topsham | 13 | $3,952 | $265.51 | 50% |