Rustico Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Prince Edward Island, Canada
Is Airbnb profitable in Rustico in 2025? Explore comprehensive Airbnb analytics for Rustico, Prince Edward Island, Canada to uncover income potential. This 2025 STR market report for Rustico, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 27 active listings.
Whether you're considering an Airbnb investment in Rustico, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Rustico Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Rustico Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Rustico (2025)
Understanding the monthly revenue variations for Airbnb listings in Rustico is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Rustico is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Rustico across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,548+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,917 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,584 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,604, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Rustico
Rustico Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Rustico STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Rustico:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Rustico
Average Daily Rate (ADR) Airbnb Trends in Rustico (2025)
Effective short term rental pricing strategy in Rustico involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Rustico typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $463+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $277 or more.
- Typical properties (Median) charge around $217 per night.
- Entry-level properties (Bottom 25%) earn around $170 per night.
Average Daily Rate (ADR) Trend by Month in Rustico
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Airbnb Seasonality Analysis & Trends in Rustico (2025)
Peak Season (July, August, June)
- Revenue averages $5,785 per month
- Occupancy rates average 65.4%
- Daily rates average $274
Shoulder Season
- Revenue averages $2,977 per month
- Occupancy maintains around 37.8%
- Daily rates hold near $254
Low Season (January, February, March)
- Revenue drops to average $909 per month
- Occupancy decreases to average 16.1%
- Daily rates adjust to average $232
Seasonality Insights for Rustico
- The Airbnb seasonality in Rustico shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Rustico's highest earning potential, with monthly revenues capable of climbing to $6,481, occupancy reaching a high of 78.0%, and ADRs peaking at $274.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $720, occupancy could drop to 14.2%, and ADRs may adjust down to $230.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Rustico.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Rustico seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Rustico (2025)
Exploring the top neighborhoods for short-term rentals in Rustico? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Rustico Beach | A stunning coastal area known for its beautiful beaches and warm waters. Popular among families and beachgoers looking for a relaxing getaway. | Rustico Beach, North Rustico Harbour, Lobster Suppers, National Park Beaches, Kayaking and boating opportunities |
Cavendish | Famous for its stunning coastline and as the home of Anne of Green Gables. A prime tourist destination during the summer months with lots of attractions for families. | Green Gables House, Cavendish Beach, Avonlea Village, Cavendish Farms, Resort golf courses |
North Rustico | A charming fishing village known for its beautiful waterfront and fresh seafood. Great for tourists looking for authentic local experiences. | North Rustico Harbour, Seafood restaurants, Coastal hiking trails, Boardwalk, Fishing charters |
Brackley Beach | Part of the Prince Edward Island National Park, offering stunning natural scenery and great outdoor activities. Perfect for nature lovers and beach enthusiasts. | Brackley Beach, National Park trails, Picnic areas, Bird watching, Water sports |
Stanhope | A serene, beautiful area with access to great beaches. Popular for those looking to relax and enjoy nature. | Stanhope Beach, Golf courses, Biking trails, Nearby wooded areas, Quiet family atmosphere |
Dalvay | A historic area with beautiful landscapes and access to Dalvay by the Sea, ideal for those seeking a unique stay and outdoor activities. | Dalvay by the Sea, Confederation Trail, Dalvay Beach, Bird watching, Nature trails |
Queen’s County | An area with rich history and scenic beauty, featuring several attractions related to the history of the island and its culture. | Historic sites, Local festivals, Scenic drives, Art galleries, Cultural events |
Victoria by the Sea | A picturesque village known for its arts scene and beautiful harbor. A great spot for tourists looking to experience local culture and art. | Victoria Island, Local artisan shops, Historic buildings, Waterfront boardwalk, Theatre |
Understanding Airbnb License Requirements & STR Laws in Rustico (2025)
With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Rustico. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Rustico to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 15% licensed listings)
Top Performing Airbnb Properties in Rustico (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Rusticobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Barachois Beach family retreat - PEI lic# 1201211
Entire Place • 7 bedrooms

Rustico big & beautiful family cottage
Entire Place • 5 bedrooms

The Cottage at Barachois Beach
Entire Place • 2 bedrooms

January House
Entire Place • 3 bedrooms

Bright & Beautiful new beach house.
Entire Place • 4 bedrooms

Cedar House (License #4001096)
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Rustico (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Rustico based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Katie | 1 | $111,572 | 19 | 4.79/5.0 |
Feng | 2 | $48,098 | 11 | 4.92/5.0 |
Amy | 1 | $47,825 | 26 | 4.96/5.0 |
Host #216134933 | 1 | $42,129 | 12 | 5.00/5.0 |
Joelle | 1 | $35,796 | 13 | 4.92/5.0 |
Jennifer | 1 | $34,445 | 12 | 5.00/5.0 |
Katie | 1 | $32,722 | 21 | 4.95/5.0 |
Ayosha | 1 | $30,335 | 16 | 4.75/5.0 |
Melissa | 1 | $29,774 | 30 | 5.00/5.0 |
Jeff | 1 | $29,614 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Rustico.
Dive Deeper: Advanced Rustico STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Rustico. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsRustico Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Rustico
- The Rustico Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 27 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Rustico, House properties are the most common (85.2%), reflecting the local real estate landscape.
- Houses represent a significant 85.2% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, others, outdoor/unique, unique stays (combined 14.8%) offer potential for unique stay experiences.
Rustico Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Rustico
- The dominant room capacity in Rustico is 3 bedrooms listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 70.3% of the active Airbnb listings in Rustico, indicating a high concentration in these sizes.
- A significant 70.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Rustico.
Rustico Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Rustico
- The most common guest capacity trend in Rustico vacation rentals is listings accommodating 6 guests (33.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Rustico STR market, accounting for 62.9% of listings.
- 70.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Rustico.
- On average, properties in Rustico are equipped to host 6.2 guests.
Rustico Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Rustico
- The most common availability pattern in Rustico falls within the 181-270 days range, representing 63% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Rustico (59.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Rustico Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
9 listings
34.6% of total
3 Nights
3 listings
11.5% of total
4-6 Nights
9 listings
34.6% of total
7-29 Nights
4 listings
15.4% of total
30+ Nights
1 listings
3.8% of total
Key Insights
- The most prevalent minimum stay requirement in Rustico is 2 Nights, adopted by 34.6% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.6% of Rustico hosts use this setting.
- A 2-night minimum appears standard (34.6%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Rustico.
Rustico Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
1 listings
3.8% of total
Moderate
7 listings
26.9% of total
Firm
12 listings
46.2% of total
Strict
6 listings
23.1% of total
Cancellation Policy Insights for Rustico
- The prevailing Airbnb cancellation policy trend in Rustico is Firm, used by 46.2% of listings.
- A majority (69.3%) of hosts in Rustico utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 46.2% market standard in Rustico.
- Regularly review your cancellation policy against competitors and market demand shifts in Rustico.
Rustico STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Rustico
- The overall average booking lead time for vacation rentals in Rustico is 88 days.
- Guests book furthest in advance for stays during July (average 180 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (151 days avg.) sees the longest lead times, while Fall (73 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (88 days) as a baseline for your pricing and availability strategy in Rustico.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 180 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 151 days) to capture early planners.
- Monitor your own booking lead times against these Rustico averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Rustico (2025)
Amenity Prevalence
Amenity Insights for Rustico
- Essential amenities in Rustico that guests expect include: Smoke alarm, Free parking on premises, Heating, Refrigerator, Backyard, Coffee maker, Wifi, Hot water, Kitchen, Dishes and silverware. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Rustico: Smoke alarm, Free parking on premises, Heating, Refrigerator, Backyard, Coffee maker, Wifi, Hot water, Kitchen, Dishes and silverware.
- Prioritize adding missing essentials: Heating, Refrigerator, Backyard, Coffee maker, Wifi, Hot water, Kitchen, Dishes and silverware.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Rustico to stay competitive.
Rustico Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Rustico
- The typical guest profile for Airbnb in Rustico consists of primarily domestic travelers (73%), often arriving from nearby Ottawa, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 73.2% of guests.
- Key international markets include Canada (73.2%) and United States (22.6%).
- Top languages spoken are English (60.8%) followed by French (21.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Ottawa and Halifax.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Rustico Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Wentworth | 23 | $2,556 | $225.30 | 44% |
Long River | 17 | $2,500 | $236.42 | 52% |
Granville | 10 | $2,491 | $276.93 | 56% |
Port Williams | 16 | $2,478 | $245.95 | 52% |
Halls Harbour | 16 | $2,240 | $195.39 | 52% |
Mill River East | 10 | $2,178 | $158.92 | 53% |
Grand Pre | 10 | $2,112 | $267.30 | 45% |
Oyster Bed Bridge | 10 | $2,066 | $184.77 | 65% |
Souris West | 10 | $2,057 | $201.76 | 50% |
Augustine Cove | 21 | $2,028 | $214.96 | 48% |