Wasaga Beach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Wasaga Beach in 2025? Explore comprehensive Airbnb analytics for Wasaga Beach, Ontario, Canada to uncover income potential. This 2025 STR market report for Wasaga Beach, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 348 active listings.

Whether you're considering an Airbnb investment in Wasaga Beach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wasaga Beach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Wasaga Beach Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$217
The average rental revenue earned for an occupied room per day in Wasaga Beach.
Occupancy Rate(?)
35.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,226
Typical annual income for an Airbnb listing in Wasaga Beach. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.4%
Positive growth (0.4%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Wasaga Beach.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Wasaga Beach.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
348
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Wasaga Beach (2025)

Understanding the monthly revenue variations for Airbnb listings in Wasaga Beach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wasaga Beach is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wasaga Beach across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,477+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,486 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,811 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $742, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Wasaga Beach

Wasaga Beach Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Wasaga Beach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wasaga Beach:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Wasaga Beach

Average Daily Rate (ADR) Airbnb Trends in Wasaga Beach (2025)

Effective short term rental pricing strategy in Wasaga Beach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wasaga Beach typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $278 or more.
  • Typical properties (Median) charge around $179 per night.
  • Entry-level properties (Bottom 25%) earn around $122 per night.

Average Daily Rate (ADR) Trend by Month in Wasaga Beach

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Airbnb Seasonality Analysis & Trends in Wasaga Beach (2025)

Peak Season (July, August, April)
  • Revenue averages $3,778 per month
  • Occupancy rates average 47.6%
  • Daily rates average $253
Shoulder Season
  • Revenue averages $2,231 per month
  • Occupancy maintains around 29.2%
  • Daily rates hold near $226
Low Season (January, February, September)
  • Revenue drops to average $1,633 per month
  • Occupancy decreases to average 27.8%
  • Daily rates adjust to average $218

Seasonality Insights for Wasaga Beach

  • The Airbnb seasonality in Wasaga Beach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Wasaga Beach's highest earning potential, with monthly revenues capable of climbing to $3,961, occupancy reaching a high of 51.8%, and ADRs peaking at $261.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,616, occupancy could drop to 25.5%, and ADRs may adjust down to $203.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wasaga Beach.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Wasaga Beach seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Wasaga Beach (2025)

Exploring the top neighborhoods for short-term rentals in Wasaga Beach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Beach Area
Wasaga Beach is known for its long sandy beaches and beautiful waterfront, making it a prime spot for tourists during the summer months. The area attracts families and beachgoers looking for a fun vacation.
Wasaga Beach Provincial Park, Nancy Island Historic Site, Wasaga Beach Adventure Park, Riverfront Park, Wasaga Beach Piers
West Wasaga
This area offers a quieter beach experience and is great for those looking to escape the busier parts of the beach. It attracts visitors who prefer a more laid-back atmosphere while still having access to beaches and nature.
Wasaga Beach Provincial Park, Gerald's Way Trail, Local Restaurants and cafes, Scenic Drives along the river
East Wasaga
Known for its family-friendly amenities, East Wasaga offers easy access to beaches with amenities suitable for kids. It is ideal for families looking for a vacation spot with plenty of activities.
Wasaga Beach Provincial Park, Parks and Playgrounds, Local ice cream shops, Wasaga Sports Park
The Main Street
Main Street is the commercial hub of Wasaga Beach, full of restaurants, shops, and entertainment. It is a lively area that attracts visitors looking for nightlife and local dining experiences.
Shopping in downtown Wasaga, Dining establishments, Events and Festivals, Local markets
Wasaga Beach North
This area is less crowded and offers a different feel compared to the southern sections. Great for travelers looking for peace and escape without compromising on the beach experience.
Quiet Beaches, Scenic Trails, Nature Walks, Local Parks
Beach 2 Area
Known for its social scene, this area attracts younger crowds and those looking to engage in beach activities. It's lively during the peak season with events and parties.
Beach Parties, Water Sports Rentals, Food Trucks, Nearby Bars
Wasaga Beach Provincial Park
A natural oasis offering stunning landscapes and outdoor activities. Perfect for nature lovers and those wanting to experience outdoor fun in Wasaga Beach.
Hiking Trails, Wildlife Viewing, Natural Beaches, Picnic Areas
Collingwood nearby
While just outside of Wasaga Beach, Collingwood provides additional amenities, and attracts visitors year-round, especially those interested in skiing, golfing, and year-round activities.
Blue Mountain Resort, Collingwood Museum, Shopping and dining in Collingwood, Scenic views from the Escarpment

Understanding Airbnb License Requirements & STR Laws in Wasaga Beach (2025)

While Wasaga Beach, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wasaga Beach to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Wasaga Beach (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wasaga Beachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy winter getaway for family & friends

Cozy winter getaway for family & friends

Entire Place • 5 bedrooms

$119,916
Revenue
74.6%
Occupancy
$431.49
Daily Rate
Wasaga Beach cottage

Wasaga Beach cottage

Entire Place • 5 bedrooms

$95,779
Revenue
21.8%
Occupancy
$600.29
Daily Rate
Charming riverside cottage, walk to beach

Charming riverside cottage, walk to beach

Entire Place • 4 bedrooms

$73,112
Revenue
54.6%
Occupancy
$338.47
Daily Rate
Georgian Bay Getaway

Georgian Bay Getaway

Entire Place • 3 bedrooms

$63,147
Revenue
26.5%
Occupancy
$355.43
Daily Rate
Sweet Escape 15 minutes from Blue Mountain!

Sweet Escape 15 minutes from Blue Mountain!

Entire Place • 5 bedrooms

$61,901
Revenue
43.0%
Occupancy
$254.36
Daily Rate
Sleeps 12, 3100 sf, Play Pool & Ping-Pong, Beach 1

Sleeps 12, 3100 sf, Play Pool & Ping-Pong, Beach 1

Entire Place • 5 bedrooms

$59,891
Revenue
41.0%
Occupancy
$414.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Wasaga Beach (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Wasaga Beach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Yousef10$325,0911604.68/5.0
Talbot29$229,4756144.42/5.0
Cathy6$228,07214064.92/5.0
Aaron13$187,0241733.98/5.0
Bonnie1$119,916914.99/5.0
Cecilia2$102,397434.76/5.0
Garth2$99,740115.00/5.0
Nazanin1$95,779154.80/5.0
Avisa2$95,6143184.92/5.0
Jack Huo-Ming18$91,000712.37/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wasaga Beach.

Dive Deeper: Advanced Wasaga Beach STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wasaga Beach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Wasaga Beach Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Wasaga Beach

  • The Wasaga Beach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94% of the 348 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Wasaga Beach, House properties are the most common (74.1%), reflecting the local real estate landscape.
  • Houses represent a significant 74.1% portion, catering likely to families or larger groups.
  • The presence of 5.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.0%) offer potential for unique stay experiences.

Wasaga Beach Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Wasaga Beach

  • The dominant room capacity in Wasaga Beach is 2 bedrooms listings, making up 29.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 54.9% of the active Airbnb listings in Wasaga Beach, indicating a high concentration in these sizes.
  • A significant 47.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Wasaga Beach.

Wasaga Beach Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Wasaga Beach

  • The most common guest capacity trend in Wasaga Beach vacation rentals is listings accommodating 8+ guests (37.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Wasaga Beach STR market, accounting for 59.2% of listings.
  • 63.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wasaga Beach.
  • On average, properties in Wasaga Beach are equipped to host 5.8 guests.

Wasaga Beach Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Wasaga Beach

  • The most common availability pattern in Wasaga Beach falls within the 271-366 days range, representing 68.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Wasaga Beach (42%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 8.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Wasaga Beach Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (21.9%)

1 Night

68 listings

21.9% of total

2 Nights (52.6%)

2 Nights

163 listings

52.6% of total

3 Nights (8.1%)

3 Nights

25 listings

8.1% of total

4-6 Nights (1.9%)

4-6 Nights

6 listings

1.9% of total

7-29 Nights (6.1%)

7-29 Nights

19 listings

6.1% of total

30+ Nights (9.4%)

30+ Nights

29 listings

9.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Wasaga Beach is 2 Nights, adopted by 52.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (74.5%) of the Wasaga Beach Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 52.6% of Wasaga Beach hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wasaga Beach.

Wasaga Beach Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

10 listings

3.5% of total

Flexible (9.6%)

Flexible

27 listings

9.6% of total

Moderate (23%)

Moderate

65 listings

23% of total

Firm (33.7%)

Firm

95 listings

33.7% of total

Strict (30.1%)

Strict

85 listings

30.1% of total

Cancellation Policy Insights for Wasaga Beach

  • The prevailing Airbnb cancellation policy trend in Wasaga Beach is Firm, used by 33.7% of listings.
  • A majority (63.8%) of hosts in Wasaga Beach utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.7% market standard in Wasaga Beach.
  • With 30.1% using Strict terms, this is a viable option in Wasaga Beach, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Wasaga Beach.

Wasaga Beach STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Wasaga Beach

  • The overall average booking lead time for vacation rentals in Wasaga Beach is 47 days.
  • Guests book furthest in advance for stays during July (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 26 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (68 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Wasaga Beach.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 68 days) to capture early planners.
  • Monitor your own booking lead times against these Wasaga Beach averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Wasaga Beach (2025)

Amenity Prevalence

Amenity Insights for Wasaga Beach

  • Essential amenities in Wasaga Beach that guests expect include: Free parking on premises, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Wasaga Beach: Free parking on premises, Wifi, Smoke alarm.
  • Prioritize adding missing essentials: Free parking on premises, Wifi, Smoke alarm.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Wasaga Beach to stay competitive.

Wasaga Beach Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Wasaga Beach

  • The typical guest profile for Airbnb in Wasaga Beach consists of primarily domestic travelers (92%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.7% of guests.
  • Key international markets include Canada (91.7%) and United States (4.2%).
  • Top languages spoken are English (61.8%) followed by French (13.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and Mississauga.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Wasaga Beach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
McMurrich/Monteith Township26$3,922$372.5342%
South River10$3,752$259.8945%
Niagara-on-the-Lake413$3,358$265.2044%
Muskoka Lakes Township376$3,060$435.4738%
McKellar Township39$2,980$368.0540%
Huntsville305$2,978$273.7743%
Kearney59$2,897$263.8644%
Bracebridge207$2,862$321.9640%
Perry Township61$2,845$282.8243%
Severn154$2,845$306.3539%

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