Town of Essex Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada
Is Airbnb profitable in Town of Essex in 2025? Explore comprehensive Airbnb analytics for Town of Essex, Ontario, Canada to uncover income potential. This 2025 STR market report for Town of Essex, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 74 active listings.
Whether you're considering an Airbnb investment in Town of Essex, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Town of Essex Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Town of Essex Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Town of Essex (2025)
Understanding the monthly revenue variations for Airbnb listings in Town of Essex is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Town of Essex is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Town of Essex across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,812+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,403 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,066 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,034, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Town of Essex
Town of Essex Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Town of Essex STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Town of Essex:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Town of Essex
Average Daily Rate (ADR) Airbnb Trends in Town of Essex (2025)
Effective short term rental pricing strategy in Town of Essex involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Town of Essex typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $242+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
- Typical properties (Median) charge around $150 per night.
- Entry-level properties (Bottom 25%) earn around $117 per night.
Average Daily Rate (ADR) Trend by Month in Town of Essex
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Airbnb Seasonality Analysis & Trends in Town of Essex (2025)
Peak Season (August, July, June)
- Revenue averages $3,559 per month
- Occupancy rates average 55.4%
- Daily rates average $173
Shoulder Season
- Revenue averages $2,346 per month
- Occupancy maintains around 38.1%
- Daily rates hold near $163
Low Season (February, March, November)
- Revenue drops to average $1,468 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $158
Seasonality Insights for Town of Essex
- The Airbnb seasonality in Town of Essex shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Town of Essex's highest earning potential, with monthly revenues capable of climbing to $4,094, occupancy reaching a high of 62.5%, and ADRs peaking at $175.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,202, occupancy could drop to 27.0%, and ADRs may adjust down to $157.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Town of Essex.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Town of Essex seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Town of Essex (2025)
Exploring the top neighborhoods for short-term rentals in Town of Essex? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Erie Shoreline | Scenic waterfront location ideal for outdoor enthusiasts and families looking to enjoy summer activities, swimming, and nature. | Lake Erie beaches, Essex County Nature Reserve, Cedar Creek Wildlife Area, Colchester Park, Marina Park |
| Historic Downtown Essex | Charming small-town atmosphere with a variety of shops, restaurants, and local events. Perfect for those wanting to experience local culture. | Essex Railway Museum, Essex Arts Centre, local shops and cafés, annual seasonal festivals |
| Colchester | Tranquil area known for wineries and vineyards, appealing to tourists interested in wine tasting and culinary experiences. | Colchester Ridge Estate Winery, Cooper's Hawk Vineyards, Essex Pelee Island Coast Wine, beach access at Colchester, local farms and markets |
| Lakewood Park | Family-friendly area with parks, playgrounds, and a community feel, great for family vacations. | Lakewood Park, walking trails, community events, nearby schools, local recreation centres |
| Harrow | Quiet town with a rich history and agricultural background, attracting those looking for a peaceful retreat. | Harrow's historic downtown, Harrow Fair, local farms and markets, Harrow Community Centre, Enrico winery |
| McGregor | An emerging area known for its charming rural landscapes and community spirit, suitable for guests who enjoy a slower pace of life. | local wineries, McGregor Park, community halls, walking trails, nature reserves |
| Kingsville | Lively town with a vibrant arts scene and proximity to parks, perfect for tourists looking to explore the local arts and culture. | Grape Escape Wine Tours, Kingsville Historical Park, local art galleries, beach access at Cedar Beach, Kingsville's downtown shops |
| Amherstburg | Historic waterfront town rich in heritage and cultural attractions, ideal for travelers interested in history and relaxation by the water. | Fort Malden National Historic Site, Amherstburg Navy Yard, Gingerbread House, local art festivals, riverfront parks |
Understanding Airbnb License Requirements & STR Laws in Town of Essex (2025)
While Town of Essex, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Town of Essex to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Town of Essex (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Town of Essexbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beachfront in Wine Country!
Entire Place • 3 bedrooms
Year Round Hot Tub & Beautiful Views Cottage
Entire Place • 2 bedrooms
Luxury Farm Stay - Hot tub - Allow pets - Firepits
Entire Place • 2 bedrooms
Luxurious Lakeside Oasis *NEW*
Entire Place • 6 bedrooms
Waterside Lakehouse - Lake Erie & EPIC Wineries
Entire Place • 3 bedrooms
The Kiss n Tell-Open year round - Hot tub
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Town of Essex (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Town of Essex based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mary Beth | 3 | $105,706 | 321 | 4.94/5.0 |
| Jennifer | 4 | $74,258 | 199 | 4.89/5.0 |
| Oxley | 2 | $68,411 | 171 | 4.83/5.0 |
| Jaana | 1 | $67,843 | 35 | 4.91/5.0 |
| Kati | 2 | $66,306 | 133 | 4.66/5.0 |
| Stanley | 1 | $64,658 | 259 | 4.91/5.0 |
| Sandra | 1 | $61,456 | 162 | 5.00/5.0 |
| Lofts By Lee & Maria | 3 | $58,199 | 65 | 4.93/5.0 |
| Nicole | 1 | $57,251 | 7 | 5.00/5.0 |
| Warren | 2 | $56,447 | 565 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Town of Essex.
Dive Deeper: Advanced Town of Essex STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Town of Essex. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTown of Essex Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Town of Essex
- The Town of Essex Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 74 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Town of Essex, House properties are the most common (79.7%), reflecting the local real estate landscape.
- Houses represent a significant 79.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique, unique stays (combined 8.2%) offer potential for unique stay experiences.
Town of Essex Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Town of Essex
- The dominant room capacity in Town of Essex is 2 bedrooms listings, making up 35.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.5% of the active Airbnb listings in Town of Essex, indicating a high concentration in these sizes.
- A significant 39.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Town of Essex.
Town of Essex Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Town of Essex
- The most common guest capacity trend in Town of Essex vacation rentals is listings accommodating 6 guests (31.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Town of Essex STR market, accounting for 60.8% of listings.
- 48.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Town of Essex.
- On average, properties in Town of Essex are equipped to host 5.0 guests.
Town of Essex Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Town of Essex
- The most common availability pattern in Town of Essex falls within the 271-366 days range, representing 40.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Town of Essex (31.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Town of Essex Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
15.7% of total
2 Nights
44 listings
62.9% of total
3 Nights
6 listings
8.6% of total
4-6 Nights
1 listings
1.4% of total
7-29 Nights
3 listings
4.3% of total
30+ Nights
5 listings
7.1% of total
Key Insights
- The most prevalent minimum stay requirement in Town of Essex is 2 Nights, adopted by 62.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (78.6%) of the Town of Essex Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 62.9% of Town of Essex hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.7% currently do.
- A 2-night minimum appears standard (62.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 7.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Town of Essex.
Town of Essex Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
18 listings
25% of total
Moderate
28 listings
38.9% of total
Firm
10 listings
13.9% of total
Strict
16 listings
22.2% of total
Cancellation Policy Insights for Town of Essex
- The prevailing Airbnb cancellation policy trend in Town of Essex is Moderate, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (63.9%) and stricter (36.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.9% market standard in Town of Essex.
- Regularly review your cancellation policy against competitors and market demand shifts in Town of Essex.
Town of Essex STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Town of Essex
- The overall average booking lead time for vacation rentals in Town of Essex is 50 days.
- Guests book furthest in advance for stays during July (average 95 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (50 days) as a baseline for your pricing and availability strategy in Town of Essex.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 95 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Town of Essex averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Town of Essex (2025)
Amenity Prevalence
Amenity Insights for Town of Essex
- Essential amenities in Town of Essex that guests expect include: Coffee maker, Smoke alarm, Heating, Hot water, Dishes and silverware, Refrigerator, Free parking on premises, TV, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Town of Essex: Coffee maker, Smoke alarm, Heating, Hot water, Dishes and silverware, Refrigerator, Free parking on premises, TV, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Hot water, Dishes and silverware, Refrigerator, Free parking on premises, TV, Air conditioning, Kitchen.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Town of Essex to stay competitive.
Town of Essex Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Town of Essex
- The typical guest profile for Airbnb in Town of Essex consists of a mix of domestic (60%) and international guests, often arriving from nearby Windsor, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 59.5% of guests.
- Key international markets include Canada (59.5%) and United States (39.5%).
- Top languages spoken are English (71.6%) followed by French (8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Town of Essex Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Huron Township | 16 | $5,955 | $423.08 | 44% |
| Forester | 11 | $5,685 | $390.48 | 43% |
| City of Frankenmuth | 29 | $5,143 | $304.06 | 54% |
| Peninsula | 15 | $4,588 | $318.56 | 51% |
| Ann Arbor | 487 | $4,539 | $424.08 | 48% |
| Hamburg Township | 36 | $4,279 | $397.92 | 44% |
| Hudson | 12 | $4,226 | $270.68 | 59% |
| White Lake Charter Township | 27 | $4,025 | $328.99 | 46% |
| Erie Township | 10 | $3,907 | $209.82 | 56% |
| Huron | 122 | $3,867 | $338.59 | 41% |