Thorold Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada
Is Airbnb profitable in Thorold in 2025? Explore comprehensive Airbnb analytics for Thorold, Ontario, Canada to uncover income potential. This 2025 STR market report for Thorold, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 179 active listings.
Whether you're considering an Airbnb investment in Thorold, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Thorold Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Thorold Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Thorold (2025)
Understanding the monthly revenue variations for Airbnb listings in Thorold is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Thorold is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Thorold across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,875+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,513 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,809 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $727, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Thorold
Thorold Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Thorold STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Thorold:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Thorold
Average Daily Rate (ADR) Airbnb Trends in Thorold (2025)
Effective short term rental pricing strategy in Thorold involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Thorold typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $263+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
- Typical properties (Median) charge around $117 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Thorold
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Airbnb Seasonality Analysis & Trends in Thorold (2025)
Peak Season (June, May, July)
- Revenue averages $3,574 per month
- Occupancy rates average 50.5%
- Daily rates average $157
Shoulder Season
- Revenue averages $2,205 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $146
Low Season (January, February, March)
- Revenue drops to average $1,225 per month
- Occupancy decreases to average 34.2%
- Daily rates adjust to average $125
Seasonality Insights for Thorold
- The Airbnb seasonality in Thorold shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Thorold's highest earning potential, with monthly revenues capable of climbing to $3,697, occupancy reaching a high of 62.2%, and ADRs peaking at $161.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,067, occupancy could drop to 31.5%, and ADRs may adjust down to $124.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Thorold.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Thorold seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Thorold (2025)
Exploring the top neighborhoods for short-term rentals in Thorold? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Thorold | The heart of Thorold, offering access to shops, restaurants, and historic sites. Ideal for visitors seeking convenience and a taste of local culture. | Thorold Museum, Historic Thorold Town Hall, Meridian Centre, Welland Canal, Thorold Community Arena |
| Chippawa Park | A beautiful park area perfect for families and outdoor enthusiasts, featuring trails and scenic views. Great for hosting guests looking for recreational activities. | Chippawa Park trails, Welland Canal Parkway Trail, Picnic areas, Pet-friendly park |
| Merriton | This charming area provides a quaint neighborhood feel with access to local cafes and shops. Attracts visitors looking for a quiet and friendly atmosphere. | Merriton Park, Local shops and eateries, Community events, Welland Canal |
| Gainsborough | A residential area that offers easy access to natural surroundings, ideal for guests who enjoy exploring the outdoors, hiking, and nature walks. | Nearby nature trails, Access to the Niagara Escarpment, Quiet residential streets |
| Welland Canal | A unique waterfront location that attracts visitors interested in boating and canal tours. Perfect for guests needing a scenic view. | Welland Canal locks, Boating activities, Picturesque waterfront |
| Thorold Stone Road | A predominant commercial area with many amenities and quick access to the nearby city of St. Catharines, appealing for visitors needing convenience. | Shopping centers, Restaurants, Proximity to highways |
| Old Thorold | Rich in heritage, this area offers a glimpse into Thorold's history, with vintage architecture and a quaint downtown area. | Heritage buildings, Local markets, Art galleries, Cafes |
| Niagara Falls (nearby) | Although technically not in Thorold, its proximity to Niagara Falls makes it a prime location for tourists who want to explore the falls while staying close to Thorold. | Niagara Falls, Clifton Hill, Queen Victoria Park, Maid of the Mist, Table Rock |
Understanding Airbnb License Requirements & STR Laws in Thorold (2025)
While Thorold, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Thorold to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Thorold (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Thoroldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
On Cloud Wine | Fire Pit, Wine Bar, Badminton
Entire Place • 4 bedrooms
Luxury Private Estate w/ Pool Near Niagara Falls
Entire Place • 6 bedrooms
Luxury Mansion w/ Chefs Kitchen in Niagara & Brock
Entire Place • 6 bedrooms
6 Beds/Clftn Hill/Wineries/Shopping/Go kart/Casino
Entire Place • 5 bedrooms
Luxury Home Close to Falls | King Bed | Large Tub
Entire Place • 4 bedrooms
4 Bedrooms modern new home sleep 12 pet friendly
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Thorold (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Thorold based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melissa | 3 | $147,605 | 180 | 4.96/5.0 |
| Mary | 4 | $108,015 | 154 | 4.98/5.0 |
| Nicole | 2 | $106,806 | 145 | 5.00/5.0 |
| Justin | 1 | $92,263 | 15 | 4.53/5.0 |
| Galilee | 2 | $87,173 | 21 | 4.87/5.0 |
| Aminah And Misbah | 2 | $82,049 | 85 | 4.84/5.0 |
| Alisa | 2 | $78,017 | 82 | 4.82/5.0 |
| Citybnb Inc. | 2 | $77,517 | 102 | 4.86/5.0 |
| Alexandra | 1 | $77,477 | 65 | 4.91/5.0 |
| Jessica | 1 | $67,778 | 35 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Thorold.
Dive Deeper: Advanced Thorold STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Thorold. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsThorold Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Thorold
- The Thorold Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72.1% of the 179 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Thorold, House properties are the most common (76%), reflecting the local real estate landscape.
- Houses represent a significant 76% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.9%) offer potential for unique stay experiences.
Thorold Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Thorold
- The dominant room capacity in Thorold is 3 bedrooms listings, making up 21.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 43.6% of the active Airbnb listings in Thorold, indicating a high concentration in these sizes.
- A significant 45.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Thorold.
Thorold Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Thorold
- The most common guest capacity trend in Thorold vacation rentals is listings accommodating 8+ guests (27.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Thorold STR market, accounting for 47.5% of listings.
- 49.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Thorold.
- On average, properties in Thorold are equipped to host 4.5 guests.
Thorold Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Thorold
- The most common availability pattern in Thorold falls within the 181-270 days range, representing 45.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Thorold (44.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Thorold Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
77 listings
50% of total
2 Nights
51 listings
33.1% of total
3 Nights
8 listings
5.2% of total
4-6 Nights
8 listings
5.2% of total
7-29 Nights
3 listings
1.9% of total
30+ Nights
7 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Thorold is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.1%) of the Thorold Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Thorold hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Thorold.
Thorold Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
47 listings
31.8% of total
Moderate
38 listings
25.7% of total
Firm
36 listings
24.3% of total
Strict
27 listings
18.2% of total
Cancellation Policy Insights for Thorold
- The prevailing Airbnb cancellation policy trend in Thorold is Flexible, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (57.5%) and stricter (42.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 31.8% market standard in Thorold.
- Regularly review your cancellation policy against competitors and market demand shifts in Thorold.
Thorold STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Thorold
- The overall average booking lead time for vacation rentals in Thorold is 31 days.
- Guests book furthest in advance for stays during April (average 66 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (51 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Thorold.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Thorold averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Thorold (2025)
Amenity Prevalence
Amenity Insights for Thorold
- Essential amenities in Thorold that guests expect include: Wifi, Smoke alarm, Air conditioning, Carbon monoxide alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Thorold: Wifi, Smoke alarm, Air conditioning, Carbon monoxide alarm, Heating.
- Prioritize adding missing essentials: Smoke alarm, Air conditioning, Carbon monoxide alarm, Heating.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Thorold to stay competitive.
Thorold Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Thorold
- The typical guest profile for Airbnb in Thorold consists of a mix of domestic (59%) and international guests, often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 59.4% of guests.
- Key international markets include Canada (59.4%) and United States (32.8%).
- Top languages spoken are English (61.7%) followed by French (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Thorold Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Mansfield | 58 | $4,670 | $517.93 | 32% |
| Town of West Seneca | 15 | $4,337 | $246.11 | 52% |
| Town of Porter | 25 | $4,243 | $300.26 | 55% |
| Town of Ellicottville | 201 | $3,840 | $380.95 | 36% |
| North East Township | 34 | $3,530 | $264.33 | 48% |
| Town of Elma | 10 | $3,377 | $418.28 | 48% |
| Niagara-on-the-Lake | 413 | $3,358 | $265.20 | 44% |
| Town of Orchard Park | 38 | $3,302 | $252.95 | 46% |
| Tonawanda Town | 21 | $3,213 | $206.17 | 53% |
| Town of Wilson | 27 | $3,195 | $257.32 | 48% |