Picton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Picton in 2025? Explore comprehensive Airbnb analytics for Picton, Ontario, Canada to uncover income potential. This 2025 STR market report for Picton, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 231 active listings.

Whether you're considering an Airbnb investment in Picton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Picton Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Picton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$237
The average rental revenue earned for an occupied room per day in Picton.
Occupancy Rate(?)
43.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$29,203
Typical annual income for an Airbnb listing in Picton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.1%
Slight decrease (-7.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Picton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Picton.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
231
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Picton (2025)

Understanding the monthly revenue variations for Airbnb listings in Picton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Picton is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Picton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,929+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,969 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,400 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,371, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Picton

Picton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Picton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Picton:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Picton

Average Daily Rate (ADR) Airbnb Trends in Picton (2025)

Effective short term rental pricing strategy in Picton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Picton typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $408+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $309 or more.
  • Typical properties (Median) charge around $206 per night.
  • Entry-level properties (Bottom 25%) earn around $151 per night.

Average Daily Rate (ADR) Trend by Month in Picton

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Airbnb Seasonality Analysis & Trends in Picton (2025)

Peak Season (August, July, June)
  • Revenue averages $5,211 per month
  • Occupancy rates average 58.0%
  • Daily rates average $292
Shoulder Season
  • Revenue averages $2,676 per month
  • Occupancy maintains around 36.1%
  • Daily rates hold near $249
Low Season (January, February, March)
  • Revenue drops to average $1,533 per month
  • Occupancy decreases to average 28.8%
  • Daily rates adjust to average $204

Seasonality Insights for Picton

  • The Airbnb seasonality in Picton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Picton's highest earning potential, with monthly revenues capable of climbing to $5,861, occupancy reaching a high of 67.1%, and ADRs peaking at $297.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,434, occupancy could drop to 25.8%, and ADRs may adjust down to $203.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Picton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Picton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Picton (2025)

Exploring the top neighborhoods for short-term rentals in Picton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Picton Main Street
The heart of Picton, vibrant with shops, restaurants, and access to local events. Ideal for tourists wanting a local experience and easy access to amenities.
Picton Harbour, The County Museum, Local Shops and Cafes, Restaurants, Art Gallery of Prince Edward County
Sandbanks Provincial Park
Famous for its stunning beaches and sand dunes, this area attracts nature lovers and beachgoers. A prime location for outdoor enthusiasts looking for a lakeside getaway.
Sandbanks Beach, Dunes, Camping, Hiking Trails, Water Sports
Waupoos
Known for its wineries and beautiful waterfront properties, Waupoos is perfect for wine enthusiasts and those seeking a tranquil rural escape.
Waupoos Winery, Ciderhouse, Local Farms, Picnic Areas, Lakeshore Views
Macaulay Mountain Conservation Area
A great destination for hiking and nature walks, this area draws tourists looking for outdoor activities and scenic views of the County.
Hiking Trails, Observation Points, Wildlife Viewing, Scenic Lookouts
Sophiasburgh
A peaceful rural area that provides access to some of the County's hidden gems. It's great for guests wanting to disconnect and enjoy nature.
Rural Scenery, Biking Trails, Artistic Communities, Farm Stays, Local Flavors
Cherry Valley
This quaint village offers a mix of local culture and access to outdoor activities, appealing to families and groups looking for a cozy retreat.
Cherry Valley Park, Market Shops, Community Events, Local Artisans
Bloomfield
A charming town with unique shops and cozy cafes, ideal for guests who want a more local experience while still being close to attractions.
Bloomfield Main Street, Galleries, Restaurants, Historical Sites, Picnic Areas
Lake On The Mountain
A unique geographic feature with stunning views and outdoor activities, attracts visitors looking for a one-of-a-kind experience in nature.
Lake On The Mountain, Viewpoints, Hiking Trails, Outdoor Activities, Dining Overlooking the Lake

Understanding Airbnb License Requirements & STR Laws in Picton (2025)

Yes, Picton, Ontario, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Picton to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 54% licensed listings)

Top Performing Airbnb Properties in Picton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pictonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Sauna + Fireplaces + Stylish 8 bdrm.  Dog friendly

Sauna + Fireplaces + Stylish 8 bdrm. Dog friendly

Entire Place • 8 bedrooms

$147,118
Revenue
45.5%
Occupancy
$874.93
Daily Rate
Parkway Lake House: Modern retreat w/ hot tub

Parkway Lake House: Modern retreat w/ hot tub

Entire Place • 2 bedrooms

$133,288
Revenue
79.0%
Occupancy
$428.67
Daily Rate
The Logan | 7 Bedrooms | Heart of Picton

The Logan | 7 Bedrooms | Heart of Picton

Entire Place • 7 bedrooms

$96,129
Revenue
56.7%
Occupancy
$716.21
Daily Rate
Evermore Guest House

Evermore Guest House

Entire Place • 3 bedrooms

$94,089
Revenue
63.0%
Occupancy
$395.73
Daily Rate
The Owens House - Heritage Home at Picton Harbor

The Owens House - Heritage Home at Picton Harbor

Entire Place • 3 bedrooms

$89,776
Revenue
59.5%
Occupancy
$383.93
Daily Rate
The Dylan | Large Waterfront Retreat | Hot Tub

The Dylan | Large Waterfront Retreat | Hot Tub

Entire Place • 4 bedrooms

$89,580
Revenue
48.0%
Occupancy
$453.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Picton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Picton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
County Curated12$466,6075564.80/5.0
Theresa15$305,0132694.56/5.0
Breathe Vacation Rentals7$285,1767134.04/5.0
Richard3$203,6942154.99/5.0
Parker4$194,1995214.96/5.0
Host #2450853876$188,6421094.62/5.0
Bill & Denise6$176,26113424.89/5.0
Ashley4$133,6171084.94/5.0
Benita1$133,2881184.97/5.0
Scott3$121,2643554.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Picton.

Dive Deeper: Advanced Picton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Picton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Picton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Picton

  • The Picton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 231 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Picton, House properties are the most common (56.7%), reflecting the local real estate landscape.
  • Houses represent a significant 56.7% portion, catering likely to families or larger groups.
  • The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.9%) offer potential for unique stay experiences.

Picton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Picton

  • The dominant room capacity in Picton is 2 bedrooms listings, making up 30.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 56.3% of the active Airbnb listings in Picton, indicating a high concentration in these sizes.
  • A significant 36.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Picton.

Picton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Picton

  • The most common guest capacity trend in Picton vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Picton STR market, accounting for 51.5% of listings.
  • 34.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Picton.
  • On average, properties in Picton are equipped to host 4.2 guests.

Picton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Picton

  • The most common availability pattern in Picton falls within the 181-270 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Picton (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Picton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.1%)

1 Night

50 listings

23.1% of total

2 Nights (55.1%)

2 Nights

119 listings

55.1% of total

3 Nights (5.1%)

3 Nights

11 listings

5.1% of total

4-6 Nights (0.9%)

4-6 Nights

2 listings

0.9% of total

7-29 Nights (0.9%)

7-29 Nights

2 listings

0.9% of total

30+ Nights (14.8%)

30+ Nights

32 listings

14.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Picton is 2 Nights, adopted by 55.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (78.2%) of the Picton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (14.8%) caters to monthly stays (30+ nights) in Picton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 55.1% of Picton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Picton.

Picton Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

4 listings

1.9% of total

Super Strict 30 Days

5 listings

2.3% of total

Flexible (9.3%)

Flexible

20 listings

9.3% of total

Moderate (37.5%)

Moderate

81 listings

37.5% of total

Firm (25.5%)

Firm

55 listings

25.5% of total

Strict (23.6%)

Strict

51 listings

23.6% of total

Cancellation Policy Insights for Picton

  • The prevailing Airbnb cancellation policy trend in Picton is Moderate, used by 37.5% of listings.
  • There's a relatively balanced mix between guest-friendly (46.8%) and stricter (49.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 37.5% market standard in Picton.
  • Regularly review your cancellation policy against competitors and market demand shifts in Picton.

Picton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Picton

  • The overall average booking lead time for vacation rentals in Picton is 56 days.
  • Guests book furthest in advance for stays during July (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 33 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Picton.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Picton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Picton (2025)

Amenity Prevalence

Amenity Insights for Picton

  • Essential amenities in Picton that guests expect include: Smoke alarm, Wifi, Heating, Essentials, Free parking on premises, Hot water, Coffee maker, Carbon monoxide alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Picton: Smoke alarm, Wifi, Heating, Essentials, Free parking on premises, Hot water, Coffee maker, Carbon monoxide alarm.
  • Prioritize adding missing essentials: Heating, Essentials, Free parking on premises, Hot water, Coffee maker, Carbon monoxide alarm.
  • Consider adding popular differentiators like Air conditioning or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Picton to stay competitive.

Picton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Picton

  • The typical guest profile for Airbnb in Picton consists of primarily domestic travelers (92%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 92.2% of guests.
  • Key international markets include Canada (92.2%) and United States (4.1%).
  • Top languages spoken are English (60.6%) followed by French (22.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and Ottawa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Picton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Porter25$4,243$300.2655%
Carrying Place20$3,737$315.9648%
Town of Pittsford53$3,628$410.8143%
Town of Cicero33$3,611$238.1254%
Rossmore10$3,345$268.2056%
Town of Wilson27$3,195$257.3248%
Town of Lyme29$3,140$268.2546%
Consecon26$3,124$299.5743%
Village of Fairport25$3,068$216.0654%
Dysart et al264$3,046$310.0342%

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