Owen Sound Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada
Is Airbnb profitable in Owen Sound in 2025? Explore comprehensive Airbnb analytics for Owen Sound, Ontario, Canada to uncover income potential. This 2025 STR market report for Owen Sound, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Owen Sound, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Owen Sound Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Owen Sound Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Owen Sound (2025)
Understanding the monthly revenue variations for Airbnb listings in Owen Sound is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Owen Sound is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Owen Sound across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,019+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,495 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,545 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $789, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Owen Sound
Owen Sound Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Owen Sound STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Owen Sound:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Owen Sound
Average Daily Rate (ADR) Airbnb Trends in Owen Sound (2025)
Effective short term rental pricing strategy in Owen Sound involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Owen Sound typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $201+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Owen Sound
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Airbnb Seasonality Analysis & Trends in Owen Sound (2025)
Peak Season (August, July, June)
- Revenue averages $2,607 per month
- Occupancy rates average 55.1%
- Daily rates average $151
Shoulder Season
- Revenue averages $1,973 per month
- Occupancy maintains around 42.2%
- Daily rates hold near $134
Low Season (February, September, October)
- Revenue drops to average $1,399 per month
- Occupancy decreases to average 39.5%
- Daily rates adjust to average $141
Seasonality Insights for Owen Sound
- The Airbnb seasonality in Owen Sound shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Owen Sound's highest earning potential, with monthly revenues capable of climbing to $2,907, occupancy reaching a high of 64.0%, and ADRs peaking at $154.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,253, occupancy could drop to 34.5%, and ADRs may adjust down to $128.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Owen Sound.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Owen Sound seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Owen Sound (2025)
Exploring the top neighborhoods for short-term rentals in Owen Sound? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Owen Sound | The heart of Owen Sound, a picturesque small city with historical charm. Ideal for visitors looking to explore local shops, restaurants, and attractions like the waterfront. | Owen Sound Marine and Rail Museum, Tom Thomson Art Gallery, Harry Lumley Bayshore Community Centre, The Sydenham River, Kelso Beach Park |
| East Side | A lovely residential area that offers a more suburban feel while still being close to the city's amenities. Good for families and longer stays. | Owen Sound Public Library, Owner Sound Farmers' Market, East Side Park, Nearby hiking trails, Rugby Park |
| West Side | A quieter side of Owen Sound with beautiful views of the bay and access to nature. Perfect for a peaceful getaway. | Spirit Rock Conservation Area, Jubilee Park, Owen Sound Golf and Country Club, Nearby hiking paths, Waterfront trail |
| Owen Sound Harbour | A scenic area with marinas, restaurants, and beautiful views of the water, great for visitors looking to relax and enjoy outdoor activities. | Owen Sound Harbour, Fishing opportunities, Boat rentals, Waterfront cafes, Nearby beaches |
| West Grey | Located a short drive from the city, this area provides easy access to nature and outdoor activities like hiking, biking, and skiing in the winter months. | West Grey Conservation Area, Local trails and parks, Nature reserves, Ski resorts during winter, Camping spots |
| Applewood | An emerging neighborhood around Owen Sound known for its friendly community vibe and convenience to shopping and parks. Great for families and long stays. | Applewood Park, Shopping centers, Community events location, Local schools, Playgrounds |
| Chatham-Kent | A smaller community nearby that has a rich cultural history and close proximity to attractions in Owen Sound. Attracts visitors interested in local culture and outdoor recreation. | Local historical sites, Community parks, Nearby wineries, Cultural festivals, Theatre events |
| Billings | A charming community with access to both urban and nature attractions. Good for tourists looking for a mix of city life and outdoor activities. | Billings Recreation Center, Access to rivers, Beautiful parks, Community events, Cycling routes |
Understanding Airbnb License Requirements & STR Laws in Owen Sound (2025)
While Owen Sound, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Owen Sound to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Owen Sound (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Owen Soundbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Butchart Estate: your perfect family retreat!
Entire Place • 4 bedrooms
Century Home in downtown Owen Sound - Hot Tub
Entire Place • 4 bedrooms
Simple Downtown Comfort
Entire Place • 3 bedrooms
Stylish Second-floor Apartment in Historical Home
Entire Place • 2 bedrooms
Little Blue Oasis
Entire Place • 2 bedrooms
Victorian on Main Street
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Owen Sound (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Owen Sound based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kimberley | 1 | $70,609 | 223 | 4.98/5.0 |
| Micha | 5 | $55,499 | 1107 | 4.86/5.0 |
| Sim | 5 | $43,952 | 470 | 4.86/5.0 |
| Angie | 1 | $39,689 | 116 | 4.93/5.0 |
| Susan | 1 | $36,177 | 38 | 4.95/5.0 |
| Christopher And Chelsea | 1 | $32,963 | 51 | 4.94/5.0 |
| Nearra-Lee | 1 | $31,814 | 28 | 4.89/5.0 |
| Jamie & Lisa | 1 | $29,763 | 170 | 4.98/5.0 |
| Predrag | 1 | $29,283 | 34 | 5.00/5.0 |
| Sarah | 1 | $28,929 | 106 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Owen Sound.
Dive Deeper: Advanced Owen Sound STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Owen Sound. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOwen Sound Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Owen Sound
- The Owen Sound Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 64.7% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 32.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Owen Sound, House properties are the most common (61.8%), reflecting the local real estate landscape.
- Houses represent a significant 61.8% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.9%) offer potential for unique stay experiences.
Owen Sound Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Owen Sound
- The dominant room capacity in Owen Sound is 2 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 67.7% of the active Airbnb listings in Owen Sound, indicating a high concentration in these sizes.
Owen Sound Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Owen Sound
- The most common guest capacity trend in Owen Sound vacation rentals is listings accommodating 4 guests (29.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Owen Sound STR market, accounting for 50.0% of listings.
- 14.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Owen Sound.
- On average, properties in Owen Sound are equipped to host 3.0 guests.
Owen Sound Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Owen Sound
- The most common availability pattern in Owen Sound falls within the 181-270 days range, representing 38.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Owen Sound (38.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Owen Sound Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
42.4% of total
2 Nights
14 listings
42.4% of total
4-6 Nights
1 listings
3% of total
7-29 Nights
2 listings
6.1% of total
30+ Nights
2 listings
6.1% of total
Key Insights
- The most prevalent minimum stay requirement in Owen Sound is 1 Night, adopted by 42.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.8%) of the Owen Sound Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.4% of Owen Sound hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Owen Sound.
Owen Sound Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
15.2% of total
Moderate
18 listings
54.5% of total
Firm
6 listings
18.2% of total
Strict
4 listings
12.1% of total
Cancellation Policy Insights for Owen Sound
- The prevailing Airbnb cancellation policy trend in Owen Sound is Moderate, used by 54.5% of listings.
- There's a relatively balanced mix between guest-friendly (69.7%) and stricter (30.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 54.5% market standard in Owen Sound.
- Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Owen Sound.
Owen Sound STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Owen Sound
- The overall average booking lead time for vacation rentals in Owen Sound is 44 days.
- Guests book furthest in advance for stays during July (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Owen Sound.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these Owen Sound averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Owen Sound (2025)
Amenity Prevalence
Amenity Insights for Owen Sound
- Essential amenities in Owen Sound that guests expect include: Free parking on premises, Wifi, Smoke alarm, Carbon monoxide alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Owen Sound: Free parking on premises, Wifi, Smoke alarm, Carbon monoxide alarm, Hot water.
- Prioritize adding missing essentials: Hot water.
- Consider adding popular differentiators like Dishes and silverware or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Owen Sound to stay competitive.
Owen Sound Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Owen Sound
- The typical guest profile for Airbnb in Owen Sound consists of primarily domestic travelers (85%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 85.0% of guests.
- Key international markets include Canada (85%) and United States (5.3%).
- Top languages spoken are English (57.6%) followed by French (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toronto and Ottawa.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Owen Sound Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| McMurrich/Monteith Township | 26 | $3,922 | $372.53 | 42% |
| South River | 10 | $3,752 | $259.89 | 45% |
| Niagara-on-the-Lake | 413 | $3,358 | $265.20 | 44% |
| Muskoka Lakes Township | 376 | $3,060 | $435.47 | 38% |
| McKellar Township | 39 | $2,980 | $368.05 | 40% |
| Huntsville | 305 | $2,978 | $273.77 | 43% |
| Kearney | 59 | $2,897 | $263.86 | 44% |
| Bracebridge | 207 | $2,862 | $321.96 | 40% |
| Perry Township | 61 | $2,845 | $282.82 | 43% |
| Severn | 154 | $2,845 | $306.35 | 39% |