Highlands East Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Highlands East in 2025? Explore comprehensive Airbnb analytics for Highlands East, Ontario, Canada to uncover income potential. This 2025 STR market report for Highlands East, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 146 active listings.

Whether you're considering an Airbnb investment in Highlands East, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Highlands East Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Highlands East Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$250
The average rental revenue earned for an occupied room per day in Highlands East.
Occupancy Rate(?)
42.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,162
Typical annual income for an Airbnb listing in Highlands East. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.7%
Slight decrease (-6.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Highlands East.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Highlands East.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
146
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Highlands East (2025)

Understanding the monthly revenue variations for Airbnb listings in Highlands East is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Highlands East is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Highlands East across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,134+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,342 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,415 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,178, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Highlands East

Highlands East Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Highlands East STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Highlands East:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Highlands East

Average Daily Rate (ADR) Airbnb Trends in Highlands East (2025)

Effective short term rental pricing strategy in Highlands East involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Highlands East typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $431+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $296 or more.
  • Typical properties (Median) charge around $215 per night.
  • Entry-level properties (Bottom 25%) earn around $143 per night.

Average Daily Rate (ADR) Trend by Month in Highlands East

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Airbnb Seasonality Analysis & Trends in Highlands East (2025)

Peak Season (August, July, June)
  • Revenue averages $5,476 per month
  • Occupancy rates average 54.2%
  • Daily rates average $270
Shoulder Season
  • Revenue averages $3,188 per month
  • Occupancy maintains around 36.5%
  • Daily rates hold near $248
Low Season (February, March, November)
  • Revenue drops to average $2,267 per month
  • Occupancy decreases to average 31.2%
  • Daily rates adjust to average $233

Seasonality Insights for Highlands East

  • The Airbnb seasonality in Highlands East shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Highlands East's highest earning potential, with monthly revenues capable of climbing to $6,126, occupancy reaching a high of 63.9%, and ADRs peaking at $274.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,146, occupancy could drop to 27.6%, and ADRs may adjust down to $230.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Highlands East.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Highlands East seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Highlands East (2025)

Exploring the top neighborhoods for short-term rentals in Highlands East? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Haliburton Lake
Scenic lake area popular for its natural beauty and outdoor activities such as fishing, boating, and hiking. Ideal for travelers seeking a peaceful retreat in nature.
Haliburton Forest, Minden Wild Water Preserve, Lindsay Gallery, Gooderham Trail, Haliburton Sculpture Forest
Silent Lake Provincial Park
A tranquil provincial park known for its pristine lake and beautiful hiking trails. Attracts nature lovers and outdoor enthusiasts looking for camping and wildlife experiences.
Silent Lake, Hiking Trails, Canoeing, Wildlife Viewing, Picnic Areas
Bancroft
A charming small town known for its arts and culture scene. Hosts events year-round and is near various outdoor adventures, making it attractive for visitors.
Bancroft Village Playhouse, Old Hastings Mill, Bancroft Mineral Museum, Heritage Park, Marmora Mine
Eagle Lake
A beautiful spot for water activities and relaxation. Airbnbs here can attract families and tourists interested in summer vacations by the lake.
Eagle Lake Beach, Scugog Lake, Lakeside Camping, Hiking Trails
North Kawartha
Known for its beautiful lakes and outdoor activities, making it popular for summer rentals. A great getaway for families and nature lovers.
Kawartha Highlands Provincial Park, Stoney Lake, Boating, Fishing, Wildlife Watching
Lundar
An attractive community located near several lakes, great for fishing and outdoor recreation. Ideal for hosting nature-based retreats.
Lundar Regional Park, Fishing Spots, Hiking Trails
Kennisis Lake
A pristine, scenic lake popular for swimming, fishing, and kayaking. Ideal for summer travelers and seasonal rentals.
Kennisis Lake Access, Kayaking, Fishing, Picnic Areas
Minden
A vibrant town in the Haliburton Highlands offering a mix of culture and outdoor activities. Good for year-round tourist activities.
Minden Hills Museum, Minden Riverwalk, Parks and Recreation Area, Local Shops

Understanding Airbnb License Requirements & STR Laws in Highlands East (2025)

While Highlands East, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Highlands East to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 2% licensed listings)

Top Performing Airbnb Properties in Highlands East (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Highlands Eastbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

LakeKabin - Lakefront Private Cottage / HotTub

LakeKabin - Lakefront Private Cottage / HotTub

Entire Place • 6 bedrooms

$250,477
Revenue
79.5%
Occupancy
$811.49
Daily Rate
Peace and Tranquility - Waterfront Cottage

Peace and Tranquility - Waterfront Cottage

Entire Place • 4 bedrooms

$144,139
Revenue
90.0%
Occupancy
$414.16
Daily Rate
Skelwood Kabin |Wild Kabin| Hot tub-Sauna-Sunsets

Skelwood Kabin |Wild Kabin| Hot tub-Sauna-Sunsets

Entire Place • 4 bedrooms

$143,339
Revenue
74.5%
Occupancy
$444.07
Daily Rate
Award-winning lakeside cabin on 99 acres w/trails

Award-winning lakeside cabin on 99 acres w/trails

Entire Place • 4 bedrooms

$125,855
Revenue
14.9%
Occupancy
$838.57
Daily Rate
BlueSpruce: luxury log cabin on waters edge

BlueSpruce: luxury log cabin on waters edge

Entire Place • 5 bedrooms

$116,000
Revenue
41.3%
Occupancy
$719.35
Daily Rate
The River's Edge: Simple Indulgence

The River's Edge: Simple Indulgence

Entire Place • 5 bedrooms

$105,793
Revenue
63.6%
Occupancy
$560.22
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Highlands East (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Highlands East based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alex And Violetta1$250,4771274.98/5.0
Jube1$144,1392594.94/5.0
Cassidy1$143,339395.00/5.0
Julie2$136,802884.97/5.0
Sharon1$125,85585.00/5.0
Shezana1$116,000884.95/5.0
Elizabeth1$105,793215.00/5.0
Daniel1$97,876244.88/5.0
Neal1$90,134305.00/5.0
Brayden5$83,630463.74/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Highlands East.

Dive Deeper: Advanced Highlands East STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Highlands East. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Highlands East Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Highlands East

  • The Highlands East Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.9% of the 146 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Highlands East, House properties are the most common (68.5%), reflecting the local real estate landscape.
  • Houses represent a significant 68.5% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, apartment/condo (combined 8.9%) offer potential for unique stay experiences.

Highlands East Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Highlands East

  • The dominant room capacity in Highlands East is 3 bedrooms listings, making up 33.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 54.1% of the active Airbnb listings in Highlands East, indicating a high concentration in these sizes.
  • A significant 65.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Highlands East.

Highlands East Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Highlands East

  • The most common guest capacity trend in Highlands East vacation rentals is listings accommodating 8+ guests (38.4%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Highlands East STR market, accounting for 70.6% of listings.
  • 74.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Highlands East.
  • On average, properties in Highlands East are equipped to host 6.2 guests.

Highlands East Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Highlands East

  • The most common availability pattern in Highlands East falls within the 271-366 days range, representing 48.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Highlands East (41.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Highlands East Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.6%)

1 Night

16 listings

12.6% of total

2 Nights (42.5%)

2 Nights

54 listings

42.5% of total

3 Nights (24.4%)

3 Nights

31 listings

24.4% of total

4-6 Nights (7.1%)

4-6 Nights

9 listings

7.1% of total

7-29 Nights (4.7%)

7-29 Nights

6 listings

4.7% of total

30+ Nights (8.7%)

30+ Nights

11 listings

8.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Highlands East is 2 Nights, adopted by 42.5% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 42.5% of Highlands East hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.6% currently do.
  • A 2-night minimum appears standard (42.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 8.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Highlands East.

Highlands East Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (12.2%)

Flexible

16 listings

12.2% of total

Moderate (27.5%)

Moderate

36 listings

27.5% of total

Firm (26.7%)

Firm

35 listings

26.7% of total

Strict (33.6%)

Strict

44 listings

33.6% of total

Cancellation Policy Insights for Highlands East

  • The prevailing Airbnb cancellation policy trend in Highlands East is Strict, used by 33.6% of listings.
  • A majority (60.3%) of hosts in Highlands East utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 33.6% market standard in Highlands East.
  • With 33.6% using Strict terms, this is a viable option in Highlands East, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Highlands East.

Highlands East STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Highlands East

  • The overall average booking lead time for vacation rentals in Highlands East is 62 days.
  • Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (41 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Highlands East.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Highlands East averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Highlands East (2025)

Amenity Prevalence

Amenity Insights for Highlands East

  • Essential amenities in Highlands East that guests expect include: Free parking on premises, Smoke alarm, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Carbon monoxide alarm, BBQ grill are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Highlands East: Free parking on premises, Smoke alarm, Kitchen, Hot water.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Kitchen, Hot water.
  • Consider adding popular differentiators like Heating or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Highlands East to stay competitive.

Highlands East Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Highlands East

  • The typical guest profile for Airbnb in Highlands East consists of primarily domestic travelers (92%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 92.0% of guests.
  • Key international markets include Canada (92%) and United States (3%).
  • Top languages spoken are English (61.5%) followed by French (9.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and Hamilton.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Highlands East Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Porter25$4,243$300.2655%
McMurrich/Monteith Township26$3,922$372.5342%
South River10$3,752$259.8945%
Carrying Place20$3,737$315.9648%
Town of Pittsford53$3,628$410.8143%
Niagara-on-the-Lake413$3,358$265.2044%
Rossmore10$3,345$268.2056%
Town of Wilson27$3,195$257.3248%
Consecon26$3,124$299.5743%
Village of Fairport25$3,068$216.0654%

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