Chatham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Chatham in 2025? Explore comprehensive Airbnb analytics for Chatham, Ontario, Canada to uncover income potential. This 2025 STR market report for Chatham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 63 active listings.

Whether you're considering an Airbnb investment in Chatham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chatham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Chatham Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Chatham.
Occupancy Rate(?)
50.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,629
Typical annual income for an Airbnb listing in Chatham. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.3%
Positive growth (6.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Chatham.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Chatham.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
63
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Chatham (2025)

Understanding the monthly revenue variations for Airbnb listings in Chatham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chatham is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chatham across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,078+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,072 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,398 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $840, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Chatham

Chatham Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Chatham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chatham:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Chatham

Average Daily Rate (ADR) Airbnb Trends in Chatham (2025)

Effective short term rental pricing strategy in Chatham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chatham typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $141+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $104 or more.
  • Typical properties (Median) charge around $80 per night.
  • Entry-level properties (Bottom 25%) earn around $62 per night.

Average Daily Rate (ADR) Trend by Month in Chatham

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Airbnb Seasonality Analysis & Trends in Chatham (2025)

Peak Season (June, May, April)
  • Revenue averages $2,154 per month
  • Occupancy rates average 51.3%
  • Daily rates average $95
Shoulder Season
  • Revenue averages $1,689 per month
  • Occupancy maintains around 54.0%
  • Daily rates hold near $94
Low Season (January, February, March)
  • Revenue drops to average $1,012 per month
  • Occupancy decreases to average 39.9%
  • Daily rates adjust to average $85

Seasonality Insights for Chatham

  • The Airbnb seasonality in Chatham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Chatham's highest earning potential, with monthly revenues capable of climbing to $2,230, occupancy reaching a high of 58.6%, and ADRs peaking at $98.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $878, occupancy could drop to 36.5%, and ADRs may adjust down to $85.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chatham.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Chatham seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Chatham (2025)

Exploring the top neighborhoods for short-term rentals in Chatham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Chatham
The urban center of Chatham with a variety of dining, shopping, and entertainment options. Ideal for travelers looking for convenience and local culture.
Chatham-Kent Museum, St. Clair College, The Capitol Theatre, Chatham Cultural Centre, Cenotaph Park
Chatham-Kent
A larger region that includes Chatham and surrounding areas. Rich in natural beauty and municipal parks, appealing to nature lovers and outdoor enthusiasts.
Rondeau Provincial Park, Wheatley Provincial Park, Chatham-Kent Rail Trail, Thames River, Lake Erie
Wallaceburg
A quaint town just outside Chatham, known for its riverside views and relaxed atmosphere. Great for travelers looking for a quieter experience.
Sydenham River, Wallaceburg and District Museum, Lambton Heritage Museum, Walpole Island, Blue Water Bridge
Blenheim
Charming small town with a historic downtown area and proximity to wineries. Perfect for those interested in local produce and agriculture.
Blenheim Harvest Festival, Holland Marsh, Local wineries, Sheldon Park, Blenheim Community Theatre
Morpeth
A small community known for its historic buildings and rural charm. Attracts visitors interested in a peaceful retreat from the city.
Morpeth Town Hall, Local farmland tours, Cedar Springs, Farmers Market, Outdoor activities
Erieau
A lakeside community popular for summer activities. Ideal for guests looking to enjoy water sports and beach recreation.
Erieau Marina, Rondeau Bay, public beaches, Local fish fries, Boat rentals
Chatham Beach
Developing area around the beach with recreational activities. Great for families and tourists looking to relax by the water.
Chatham Beach, Waterfront trails, Picnic areas, Fishing spots, Community events
Kent Bridge
A peaceful rural setting known for its scenic views. Great for travelers looking for relaxation and nature.
Parkland, Biking trails, Bird watching, Kent Bridge Historic Area, Community gatherings

Understanding Airbnb License Requirements & STR Laws in Chatham (2025)

While Chatham, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chatham to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Chatham (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Chathambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Zion Church Chatham - games room, massage, cinema

Zion Church Chatham - games room, massage, cinema

Entire Place • 3 bedrooms

$58,119
Revenue
47.3%
Occupancy
$260.50
Daily Rate
Nature valley Cottage

Nature valley Cottage

Entire Place • 4 bedrooms

$54,008
Revenue
40.4%
Occupancy
$371.18
Daily Rate
Beautiful 4 bed 3 bath home, 4 parking, sleeps 7

Beautiful 4 bed 3 bath home, 4 parking, sleeps 7

Entire Place • 4 bedrooms

$37,276
Revenue
68.4%
Occupancy
$138.74
Daily Rate
Thames River Retreat

Thames River Retreat

Entire Place • 3 bedrooms

$36,570
Revenue
50.4%
Occupancy
$188.64
Daily Rate
Brand New!  2 Bedroom Luxury Condo

Brand New! 2 Bedroom Luxury Condo

Entire Place • 2 bedrooms

$35,383
Revenue
81.5%
Occupancy
$111.03
Daily Rate
Stylish 2 Bedroom Condo - Guest Favourite!

Stylish 2 Bedroom Condo - Guest Favourite!

Entire Place • 2 bedrooms

$32,278
Revenue
68.3%
Occupancy
$118.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Chatham (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Chatham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tyler4$112,7891974.99/5.0
Taylor5$75,0167414.87/5.0
Phillip1$58,119404.95/5.0
Charles1$54,008994.87/5.0
Chelsea2$40,838115.00/5.0
Voke Natasza2$39,8661944.49/5.0
Britty1$37,276404.43/5.0
Eric1$36,570364.97/5.0
Melissa2$35,1363594.98/5.0
Jan2$29,3991204.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chatham.

Dive Deeper: Advanced Chatham STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chatham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Chatham Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Chatham

  • The Chatham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 63 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Chatham, House properties are the most common (47.6%), reflecting the local real estate landscape.
  • Houses represent a significant 47.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 6.4%) offer potential for unique stay experiences.

Chatham Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Chatham

  • The dominant room capacity in Chatham is 1 bedroom listings, making up 41.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.3% of the active Airbnb listings in Chatham, indicating a high concentration in these sizes.
  • A significant 22.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Chatham.

Chatham Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Chatham

  • The most common guest capacity trend in Chatham vacation rentals is listings accommodating 2 guests (31.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Chatham STR market, accounting for 50.7% of listings.
  • 27.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chatham.
  • On average, properties in Chatham are equipped to host 3.8 guests.

Chatham Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Chatham

  • The most common availability pattern in Chatham falls within the 181-270 days range, representing 46% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Chatham (46%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 39.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Chatham Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (51.7%)

1 Night

30 listings

51.7% of total

2 Nights (27.6%)

2 Nights

16 listings

27.6% of total

3 Nights (5.2%)

3 Nights

3 listings

5.2% of total

4-6 Nights (1.7%)

4-6 Nights

1 listings

1.7% of total

7-29 Nights (3.4%)

7-29 Nights

2 listings

3.4% of total

30+ Nights (10.3%)

30+ Nights

6 listings

10.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Chatham is 1 Night, adopted by 51.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (79.3%) of the Chatham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.3%) caters to monthly stays (30+ nights) in Chatham, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 51.7% of Chatham hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chatham.

Chatham Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (34.5%)

Flexible

19 listings

34.5% of total

Moderate (36.4%)

Moderate

20 listings

36.4% of total

Firm (10.9%)

Firm

6 listings

10.9% of total

Strict (18.2%)

Strict

10 listings

18.2% of total

Cancellation Policy Insights for Chatham

  • The prevailing Airbnb cancellation policy trend in Chatham is Moderate, used by 36.4% of listings.
  • The market strongly favors guest-friendly terms, with 70.9% of listings offering Flexible or Moderate policies. This suggests guests in Chatham may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 36.4% market standard in Chatham.
  • Regularly review your cancellation policy against competitors and market demand shifts in Chatham.

Chatham STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Chatham

  • The overall average booking lead time for vacation rentals in Chatham is 30 days.
  • Guests book furthest in advance for stays during June (average 64 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (52 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Chatham.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
  • Monitor your own booking lead times against these Chatham averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Chatham (2025)

Amenity Prevalence

Amenity Insights for Chatham

  • Essential amenities in Chatham that guests expect include: Wifi, Heating, Air conditioning, Hot water, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Carbon monoxide alarm, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Chatham: Wifi, Heating, Air conditioning, Hot water, Smoke alarm, Kitchen.
  • Prioritize adding missing essentials: Air conditioning, Hot water, Smoke alarm, Kitchen.
  • Consider adding popular differentiators like TV or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Chatham to stay competitive.

Chatham Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Chatham

  • The typical guest profile for Airbnb in Chatham consists of primarily domestic travelers (81%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 80.5% of guests.
  • Key international markets include Canada (80.5%) and United States (15.5%).
  • Top languages spoken are English (71%) followed by French (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Chatham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Huron Township16$5,955$423.0844%
Forester11$5,685$390.4843%
City of Frankenmuth29$5,143$304.0654%
Peninsula15$4,588$318.5651%
Ann Arbor487$4,539$424.0848%
Hamburg Township36$4,279$397.9244%
Hudson12$4,226$270.6859%
White Lake Charter Township27$4,025$328.9946%
Erie Township10$3,907$209.8256%
Huron122$3,867$338.5941%

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