Ajax Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada
Is Airbnb profitable in Ajax in 2025? Explore comprehensive Airbnb analytics for Ajax, Ontario, Canada to uncover income potential. This 2025 STR market report for Ajax, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 174 active listings.
Whether you're considering an Airbnb investment in Ajax, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ajax Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ajax Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ajax (2025)
Understanding the monthly revenue variations for Airbnb listings in Ajax is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ajax is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ajax across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,600+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,093 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,384 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $701, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ajax
Ajax Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ajax STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ajax:
- Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ajax
Average Daily Rate (ADR) Airbnb Trends in Ajax (2025)
Effective short term rental pricing strategy in Ajax involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ajax typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $225+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $125 or more.
- Typical properties (Median) charge around $76 per night.
- Entry-level properties (Bottom 25%) earn around $52 per night.
Average Daily Rate (ADR) Trend by Month in Ajax
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Airbnb Seasonality Analysis & Trends in Ajax (2025)
Peak Season (May, June, August)
- Revenue averages $2,409 per month
- Occupancy rates average 51.4%
- Daily rates average $118
Shoulder Season
- Revenue averages $1,801 per month
- Occupancy maintains around 47.7%
- Daily rates hold near $115
Low Season (January, February, March)
- Revenue drops to average $1,014 per month
- Occupancy decreases to average 39.5%
- Daily rates adjust to average $97
Seasonality Insights for Ajax
- The Airbnb seasonality in Ajax shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ajax's highest earning potential, with monthly revenues capable of climbing to $2,463, occupancy reaching a high of 60.8%, and ADRs peaking at $119.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $916, occupancy could drop to 37.6%, and ADRs may adjust down to $95.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ajax.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ajax seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ajax (2025)
Exploring the top neighborhoods for short-term rentals in Ajax? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ajax Downtown | A vibrant area with a mix of shops, restaurants, and cultural activities. It's popular with both residents and visitors looking for an urban experience with easy access to transportation. | Ajax Flea Market, Town Hall, Ajax Public Library, Durham Centre Mall, Ajax Waterfront |
| Lake Ontario Shoreline | Beautiful waterfront properties offering stunning views and recreational opportunities. Ideal for visitors seeking relaxation by the water and outdoor activities like biking and hiking. | Ajax Waterfront Park, Beachfront Trail, Ajax Marina, Rotary Park, Lakeside Park |
| Westney Heights | A family-friendly neighborhood with good schools and parks, making it attractive for families visiting the area. It's also close to key amenities and transportation routes. | Westney Heights Park, Topham Park, Nearby schools, Shopping areas, Ajax Sportsplex |
| Salem Heights | Known for its quiet streets and suburban charm, this neighborhood is appealing to visitors who prefer a peaceful stay while being close to nature and outdoor activities. | Salem Park, Ajax Soccer Club, Nearby nature trails, Ajax Community Centre, Local family-owned restaurants |
| Pickering Village | Rich in history and character, this area offers a quaint atmosphere with boutique shops and restaurants, attracting those interested in local culture and heritage. | Pickering Village Historic Area, Local shops, Restaurants and cafes, Annual festivals, Heritage buildings |
| Harwood | Conveniently located near essential services and commercial areas, making it suitable for short-term stays for business travelers and families alike. | Harwood Park, Nearby shopping centers, Restaurants, Transportation access, Proximity to businesses |
| Ajax Trade Centre | A hub for business and trade shows, this area draws business travelers and offers short-term rentals suitable for work-related visits and events. | Ajax Trade Centre events, Nearby hotels and amenities, Restaurants, Commercial activities, Networks for professionals |
| Rotary Park | A popular recreational area with ample green spaces and community events, attracting families and outdoor enthusiasts looking for a fun stay. | Rotary Park events, Walking trails, Playgrounds, Community sports, Ajax Public Library nearby |
Understanding Airbnb License Requirements & STR Laws in Ajax (2025)
While Ajax, Ontario, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ajax to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ajax (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ajaxbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Cottage in Ajax
Entire Place • 7 bedrooms
Table+Beds for 24! Dream Kitchen/King Beds/Hot Tub
Entire Place • 6 bedrooms
Adorable Full house in Ajax Incl Basement
Entire Place • 5 bedrooms
Spacious Retreat for 16 | 6BR | 4 Parkings
Entire Place • 6 bedrooms
Lovely 4 bedroom home
Entire Place • 4 bedrooms
Grand Retreat in Quiet Upscale Neighborhood
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ajax (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ajax based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sabesan | 1 | $149,456 | 37 | 4.92/5.0 |
| Saima | 3 | $125,130 | 257 | 4.76/5.0 |
| Ananth | 4 | $116,091 | 68 | 3.65/5.0 |
| Kevin | 1 | $78,811 | 62 | 4.98/5.0 |
| Aaron | 1 | $66,035 | 47 | 4.94/5.0 |
| Yu Juan | 2 | $62,529 | 16 | 2.44/5.0 |
| Ken | 1 | $45,559 | 21 | 5.00/5.0 |
| Mohammad | 1 | $41,564 | 48 | 5.00/5.0 |
| Shawn | 1 | $41,356 | 61 | 4.87/5.0 |
| Jules | 1 | $40,126 | 43 | 4.58/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ajax.
Dive Deeper: Advanced Ajax STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ajax. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAjax Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ajax
- The Ajax Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.3% of the 174 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ajax, House properties are the most common (70.1%), reflecting the local real estate landscape.
- Houses represent a significant 70.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.7%) offer potential for unique stay experiences.
Ajax Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ajax
- The dominant room capacity in Ajax is 1 bedroom listings, making up 38.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 55.2% of the active Airbnb listings in Ajax, indicating a high concentration in these sizes.
- A significant 27.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ajax.
Ajax Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ajax
- The most common guest capacity trend in Ajax vacation rentals is listings accommodating 2 guests (26.4%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Ajax STR market, accounting for 44.2% of listings.
- 31.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ajax.
- On average, properties in Ajax are equipped to host 3.8 guests.
Ajax Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ajax
- The most common availability pattern in Ajax falls within the 271-366 days range, representing 36.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 67.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ajax (30.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ajax Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
52 listings
34.7% of total
2 Nights
45 listings
30% of total
3 Nights
22 listings
14.7% of total
4-6 Nights
11 listings
7.3% of total
7-29 Nights
5 listings
3.3% of total
30+ Nights
15 listings
10% of total
Key Insights
- The most prevalent minimum stay requirement in Ajax is 1 Night, adopted by 34.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.7%) of the Ajax Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 34.7% of Ajax hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ajax.
Ajax Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
37 listings
27% of total
Moderate
41 listings
29.9% of total
Firm
29 listings
21.2% of total
Strict
30 listings
21.9% of total
Cancellation Policy Insights for Ajax
- The prevailing Airbnb cancellation policy trend in Ajax is Moderate, used by 29.9% of listings.
- There's a relatively balanced mix between guest-friendly (56.9%) and stricter (43.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.9% market standard in Ajax.
- Regularly review your cancellation policy against competitors and market demand shifts in Ajax.
Ajax STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ajax
- The overall average booking lead time for vacation rentals in Ajax is 31 days.
- Guests book furthest in advance for stays during November (average 52 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (39 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Ajax.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 52 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 39 days) to capture early planners.
- Monitor your own booking lead times against these Ajax averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ajax (2025)
Amenity Prevalence
Amenity Insights for Ajax
- Essential amenities in Ajax that guests expect include: Wifi, Air conditioning, Smoke alarm, Carbon monoxide alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Hot water, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ajax: Wifi, Air conditioning, Smoke alarm, Carbon monoxide alarm, Heating.
- Prioritize adding missing essentials: Air conditioning, Smoke alarm, Carbon monoxide alarm, Heating.
- Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ajax to stay competitive.
Ajax Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ajax
- The typical guest profile for Airbnb in Ajax consists of primarily domestic travelers (76%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 75.6% of guests.
- Key international markets include Canada (75.6%) and United States (15.5%).
- Top languages spoken are English (61.8%) followed by French (13.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toronto and Ottawa.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ajax Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Mansfield | 58 | $4,670 | $517.93 | 32% |
| Town of West Seneca | 15 | $4,337 | $246.11 | 52% |
| Town of Porter | 25 | $4,243 | $300.26 | 55% |
| Town of Ellicottville | 201 | $3,840 | $380.95 | 36% |
| North East Township | 34 | $3,530 | $264.33 | 48% |
| Town of Elma | 10 | $3,377 | $418.28 | 48% |
| Niagara-on-the-Lake | 413 | $3,358 | $265.20 | 44% |
| Town of Orchard Park | 38 | $3,302 | $252.95 | 46% |
| Tonawanda Town | 21 | $3,213 | $206.17 | 53% |
| Town of Wilson | 27 | $3,195 | $257.32 | 48% |