Deer Lake Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Newfoundland and Labrador, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Deer Lake in 2025? Explore comprehensive Airbnb analytics for Deer Lake, Newfoundland and Labrador, Canada to uncover income potential. This 2025 STR market report for Deer Lake, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 49 active listings.

Whether you're considering an Airbnb investment in Deer Lake, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Deer Lake Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Deer Lake Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$112
The average rental revenue earned for an occupied room per day in Deer Lake.
Occupancy Rate(?)
49.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,856
Typical annual income for an Airbnb listing in Deer Lake. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.6%
Positive growth (0.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Deer Lake.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Deer Lake.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
49
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Deer Lake (2025)

Understanding the monthly revenue variations for Airbnb listings in Deer Lake is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Deer Lake is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Deer Lake across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,864+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,171 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,520 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,014, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Deer Lake

Deer Lake Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Deer Lake STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Deer Lake:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Deer Lake

Average Daily Rate (ADR) Airbnb Trends in Deer Lake (2025)

Effective short term rental pricing strategy in Deer Lake involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Deer Lake typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $171+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Deer Lake

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Airbnb Seasonality Analysis & Trends in Deer Lake (2025)

Peak Season (July, June, August)
  • Revenue averages $2,589 per month
  • Occupancy rates average 65.0%
  • Daily rates average $124
Shoulder Season
  • Revenue averages $1,672 per month
  • Occupancy maintains around 46.1%
  • Daily rates hold near $115
Low Season (January, November, December)
  • Revenue drops to average $981 per month
  • Occupancy decreases to average 32.6%
  • Daily rates adjust to average $110

Seasonality Insights for Deer Lake

  • The Airbnb seasonality in Deer Lake shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Deer Lake's highest earning potential, with monthly revenues capable of climbing to $2,700, occupancy reaching a high of 69.6%, and ADRs peaking at $125.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $787, occupancy could drop to 28.1%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Deer Lake.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Deer Lake seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Deer Lake (2025)

Exploring the top neighborhoods for short-term rentals in Deer Lake? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Birch Brook
A serene neighborhood offering easy access to natural beauty and outdoor recreational activities, making it attractive for visitors seeking tranquility and adventure.
Deer Lake Beach, Granite Hills Golf Club, Hiking Trails, Deer Lake Marina
Main Street
The town's main commercial area, with a variety of shops and restaurants, making it convenient for travelers looking to explore local culture and cuisine.
Local Dining, Shopping Boutiques, Deer Lake Museum
Deer Lake Airport
Proximity to the airport makes this area appealing for travelers needing convenient access to flights and easy transportation options.
Airport Facilities, Car Rentals, Quick Access to Nearby Locations
Sandy Point
Known for its gorgeous sandy coastlines and recreational activities, it’s ideal for families and groups looking for fun beach adventures.
Sandy Point Provincial Park, Fishing Opportunities, Picnic Areas
Cedar Heights
A picturesque neighborhood with beautiful views and access to outdoor activities, suitable for nature lovers and those seeking peace.
Hiking Trails, Scenic Views, Wildlife Watching
Deer Lake Provincial Park
This area offers a natural retreat with camping and outdoor facilities, attracting nature enthusiasts and adventure seekers.
Camping, Walking Trails, Bird Watching
Dover Road
A quiet residential area that offers a local feel and is a short drive from attractions, perfect for visitors wanting a home-like stay.
Local Parks, Community Events
Hamilton's Brook
Known for its fishing spots and outdoor exploration, making it suitable for tourists seeking adventurous stays in nature.
Fishing Locations, Nature Trails, Birdwatching Spots

Understanding Airbnb License Requirements & STR Laws in Deer Lake (2025)

Yes, Deer Lake, Newfoundland and Labrador, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Deer Lake to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 51% licensed listings)

Top Performing Airbnb Properties in Deer Lake (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Deer Lakebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Trailway Hub Entire Property,5 bdrms,5 baths

Trailway Hub Entire Property,5 bdrms,5 baths

Entire Place • 5 bedrooms

$54,981
Revenue
52.6%
Occupancy
$316.60
Daily Rate
Nicholsville Rental House

Nicholsville Rental House

Entire Place • 3 bedrooms

$41,524
Revenue
56.1%
Occupancy
$209.17
Daily Rate
Beach Home Getaway

Beach Home Getaway

Entire Place • 3 bedrooms

$32,773
Revenue
52.2%
Occupancy
$287.05
Daily Rate
Brookside Apartment

Brookside Apartment

Entire Place • 3 bedrooms

$29,359
Revenue
54.5%
Occupancy
$175.80
Daily Rate
Lakeside Lodgings

Lakeside Lodgings

Entire Place • 3 bedrooms

$27,537
Revenue
46.8%
Occupancy
$121.66
Daily Rate
3 Bedroom (On The Humber River-shared property)

3 Bedroom (On The Humber River-shared property)

Entire Place • 3 bedrooms

$25,780
Revenue
60.2%
Occupancy
$120.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Deer Lake (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Deer Lake based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lori7$161,6231944.93/5.0
Dwayne2$64,054774.91/5.0
Colin3$47,4667404.94/5.0
Amanda2$45,764994.96/5.0
Michelle And Todd2$45,4043304.91/5.0
Mike2$45,1302374.93/5.0
Jennifer2$41,7969054.91/5.0
Erin1$32,773914.99/5.0
Chelsea2$30,7541574.84/5.0
Susan1$29,359194.68/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Deer Lake.

Dive Deeper: Advanced Deer Lake STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Deer Lake. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Deer Lake Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Deer Lake

  • The Deer Lake Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 71.4% of the 49 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Deer Lake, Apartment/Condo properties are the most common (38.8%), reflecting the local real estate landscape.
  • Houses represent a significant 26.5% portion, catering likely to families or larger groups.
  • The presence of 14.3% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 2.0%) offer potential for unique stay experiences.

Deer Lake Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Deer Lake

  • The dominant room capacity in Deer Lake is 2 bedrooms listings, making up 30.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 57.1% of the active Airbnb listings in Deer Lake, indicating a high concentration in these sizes.
  • A significant 24.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Deer Lake.

Deer Lake Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Deer Lake

  • The most common guest capacity trend in Deer Lake vacation rentals is listings accommodating 4 guests (30.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Deer Lake STR market, accounting for 49.0% of listings.
  • 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Deer Lake.
  • On average, properties in Deer Lake are equipped to host 3.8 guests.

Deer Lake Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Deer Lake

  • The most common availability pattern in Deer Lake falls within the 91-180 days range, representing 40.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 55.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Deer Lake (36.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 44.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Deer Lake Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (87.2%)

1 Night

41 listings

87.2% of total

2 Nights (6.4%)

2 Nights

3 listings

6.4% of total

7-29 Nights (2.1%)

7-29 Nights

1 listings

2.1% of total

30+ Nights (4.3%)

30+ Nights

2 listings

4.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Deer Lake is 1 Night, adopted by 87.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (93.6%) of the Deer Lake Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 87.2% of Deer Lake hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Deer Lake.

Deer Lake Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (67.4%)

Flexible

31 listings

67.4% of total

Moderate (13%)

Moderate

6 listings

13% of total

Firm

2 listings

4.3% of total

Strict (15.2%)

Strict

7 listings

15.2% of total

Cancellation Policy Insights for Deer Lake

  • The prevailing Airbnb cancellation policy trend in Deer Lake is Flexible, used by 67.4% of listings.
  • The market strongly favors guest-friendly terms, with 80.4% of listings offering Flexible or Moderate policies. This suggests guests in Deer Lake may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 67.4% market standard in Deer Lake.
  • Given the high prevalence of Flexible policies (67.4%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Regularly review your cancellation policy against competitors and market demand shifts in Deer Lake.

Deer Lake STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Deer Lake

  • The overall average booking lead time for vacation rentals in Deer Lake is 32 days.
  • Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (66 days avg.) sees the longest lead times, while Fall (20 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Deer Lake.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
  • During November, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these Deer Lake averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Deer Lake (2025)

Amenity Prevalence

Amenity Insights for Deer Lake

  • Essential amenities in Deer Lake that guests expect include: Wifi, Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Deer Lake: Wifi, Free parking on premises, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Deer Lake to stay competitive.

Deer Lake Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Deer Lake

  • The typical guest profile for Airbnb in Deer Lake consists of primarily domestic travelers (88%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 88.3% of guests.
  • Key international markets include Canada (88.3%) and United States (8.2%).
  • Top languages spoken are English (73.5%) followed by French (11.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and St. John's.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Deer Lake Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Norris Point32$2,015$205.3357%
Springdale12$1,768$163.7644%
Pasadena13$1,717$179.0050%
Bonne Bay Pond12$1,585$206.4242%
Corner Brook65$1,440$98.4253%
Rocky Harbour109$1,434$143.9252%
Trout River16$1,370$125.3854%
Woody Point31$1,118$220.4136%
Stephenville24$1,016$107.1444%
Steady Brook22$925$155.9428%

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