Merritt Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in British Columbia, Canada
Is Airbnb profitable in Merritt in 2025? Explore comprehensive Airbnb analytics for Merritt, British Columbia, Canada to uncover income potential. This 2025 STR market report for Merritt, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Merritt, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Merritt Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Merritt Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Merritt (2025)
Understanding the monthly revenue variations for Airbnb listings in Merritt is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Merritt is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Merritt across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,597+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,155 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,390 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $804, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Merritt
Merritt Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Merritt STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Merritt:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Merritt
Average Daily Rate (ADR) Airbnb Trends in Merritt (2025)
Effective short term rental pricing strategy in Merritt involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Merritt typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $185+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $134 or more.
- Typical properties (Median) charge around $97 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Merritt
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Airbnb Seasonality Analysis & Trends in Merritt (2025)
Peak Season (June, May, April)
- Revenue averages $2,211 per month
- Occupancy rates average 45.3%
- Daily rates average $116
Shoulder Season
- Revenue averages $1,671 per month
- Occupancy maintains around 47.7%
- Daily rates hold near $112
Low Season (February, March, December)
- Revenue drops to average $983 per month
- Occupancy decreases to average 29.6%
- Daily rates adjust to average $105
Seasonality Insights for Merritt
- The Airbnb seasonality in Merritt shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Merritt's highest earning potential, with monthly revenues capable of climbing to $2,414, occupancy reaching a high of 60.3%, and ADRs peaking at $118.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $784, occupancy could drop to 21.9%, and ADRs may adjust down to $97.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Merritt.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Merritt seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Merritt (2025)
Exploring the top neighborhoods for short-term rentals in Merritt? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Merritt City Centre | The heart of Merritt, offering easy access to local shops, restaurants, and amenities. Ideal for travelers looking to explore the city and nearby outdoor activities. | Merritt Heritage Centre, Merritt Golf & Country Club, Monck Provincial Park, Coldwater River, Nicola Valley Museum & Archives |
Nicola Lake | Popular for its beautiful scenery and water activities, perfect for families and outdoor enthusiasts looking for recreational opportunities. | Nicola Lake, fishing, boating, hiking trails, picnic areas |
Kalamalka Provincial Park | A stunning natural area offering a variety of outdoor activities and breathtaking views, attractive for nature lovers and adventure seekers. | Kalamalka Lake, hiking trails, beach areas, camping sites, wildlife watching |
Merritt Mountain | A great location for winter sports and mountain activities. Attracts adventure travelers and those looking to escape into the mountains. | Ski resorts, snowboarding, hiking trails, mountain biking, scenic viewpoints |
Merritt Riverfront | A picturesque area by the river, offering a peaceful retreat and scenic views, suitable for romantic getaways and relaxation. | Coldwater River, walking trails, fishing spots, picnic areas, scenic overlooks |
Outdoor Recreation Areas | Merritt is surrounded by diverse landscapes that offer plenty of outdoor recreational activities throughout the year. | mountain biking trails, hiking routes, fishing lakes, camping grounds, snowmobile trails |
Civic Centre | The area around the Civic Centre hosts events and community gatherings, making it a good option for those wanting to experience local life. | events and festivals, community parks, showcase of local culture, recreational facilities, art and craft shows |
Merritt Sports Complex | A site for sports and community events, attracting travelers who are sports enthusiasts or attending local games and tournaments. | sports events, community activities, athletic facilities, local tournaments, family-friendly events |
Understanding Airbnb License Requirements & STR Laws in Merritt (2025)
While Merritt, British Columbia, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Merritt to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Merritt (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Merrittbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Merritt Crown Hill - 3 bedrooms w/AC
Entire Place • 3 bedrooms

Merritt Crown Hill - AC Units 100+200 Sleep 8
Entire Place • 2 bedrooms

Beautiful bright 15oo sq ft suite 2 queen beds
Entire Place • 1 bedroom

Cozy Mountain View, 1 bedroom Suite
Entire Place • 1 bedroom

Bright and spacious 2 bedroom suite
Entire Place • 2 bedrooms

BIRCHWOOD SUITE
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Merritt (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Merritt based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Nancy | 3 | $92,851 | 111 | 4.65/5.0 |
Donna | 1 | $23,128 | 314 | 4.99/5.0 |
Melissa | 2 | $22,532 | 95 | 4.91/5.0 |
Jessica | 1 | $20,630 | 53 | 4.89/5.0 |
Garry | 2 | $20,348 | 36 | 4.78/5.0 |
Stacey | 1 | $19,862 | 190 | 4.98/5.0 |
Ryan | 1 | $15,506 | 23 | 5.00/5.0 |
Host #265304306 | 1 | $13,236 | 35 | 5.00/5.0 |
Host #347555176 | 1 | $11,463 | 1 | 0.00/5.0 |
Benjamin Andrew | 1 | $11,366 | 14 | 4.43/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Merritt.
Dive Deeper: Advanced Merritt STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Merritt. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMerritt Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Merritt
- The Merritt Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Merritt, Others properties are the most common (40%), reflecting the local real estate landscape.
- Houses represent a significant 40% portion, catering likely to families or larger groups.
- The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
Merritt Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Merritt
- The dominant room capacity in Merritt is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 90.0% of the active Airbnb listings in Merritt, indicating a high concentration in these sizes.
Merritt Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Merritt
- The most common guest capacity trend in Merritt vacation rentals is listings accommodating 2 guests (40%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Merritt STR market, accounting for 55.0% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Merritt.
- On average, properties in Merritt are equipped to host 3.9 guests.
Merritt Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Merritt
- The most common availability pattern in Merritt falls within the 181-270 days range, representing 35% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Merritt (35%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Merritt Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
50% of total
2 Nights
3 listings
21.4% of total
3 Nights
1 listings
7.1% of total
7-29 Nights
1 listings
7.1% of total
30+ Nights
2 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Merritt is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.4%) of the Merritt Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Merritt, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Merritt hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Merritt.
Merritt Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
35.7% of total
Firm
7 listings
50% of total
Strict
2 listings
14.3% of total
Cancellation Policy Insights for Merritt
- The prevailing Airbnb cancellation policy trend in Merritt is Firm, used by 50% of listings.
- A majority (64.3%) of hosts in Merritt utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 50% market standard in Merritt.
- Using a Strict policy might deter some guests, as only 14.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Merritt.
Merritt STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Merritt
- The overall average booking lead time for vacation rentals in Merritt is 30 days.
- Guests book furthest in advance for stays during July (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (44 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Merritt.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Merritt averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Merritt (2025)
Amenity Prevalence
Amenity Insights for Merritt
- Essential amenities in Merritt that guests expect include: Free parking on premises, Washer, Dryer, Wifi, Smoke alarm, TV, Heating, Kitchen, Hot water, Essentials. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Merritt: Free parking on premises, Washer, Dryer, Wifi, Smoke alarm, TV, Heating, Kitchen, Hot water, Essentials.
- Prioritize adding missing essentials: Hot water, Essentials.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Merritt to stay competitive.
Merritt Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Merritt
- The typical guest profile for Airbnb in Merritt consists of primarily domestic travelers (82%), often arriving from nearby Vancouver, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 81.5% of guests.
- Key international markets include Canada (81.5%) and United States (6.3%).
- Top languages spoken are English (65.9%) followed by French (6.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Vancouver and Calgary.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Merritt Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Area C (Sasquatch Country) | 97 | $3,136 | $265.43 | 37% |
Harrison Hot Springs | 69 | $2,545 | $195.01 | 43% |
Kent | 57 | $2,468 | $278.67 | 39% |
Area B (South Fraser Canyon/Sunshine Valley) | 59 | $2,461 | $190.07 | 42% |
West Kelowna | 344 | $2,334 | $241.72 | 47% |
Area E (Naramata/Greyback) | 81 | $2,306 | $279.66 | 45% |
Sun Peaks Mountain Resort Municipality | 326 | $2,291 | $281.89 | 36% |
Area H (Manning Park/Tulameen/Siwash) | 42 | $2,244 | $256.78 | 37% |
Westbank First Nation #9 | 77 | $2,172 | $193.06 | 53% |
Area P (Rivers and the Peaks) | 30 | $2,169 | $229.61 | 42% |