Red Deer Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Alberta, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Red Deer in 2025? Explore comprehensive Airbnb analytics for Red Deer, Alberta, Canada to uncover income potential. This 2025 STR market report for Red Deer, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 161 active listings.

Whether you're considering an Airbnb investment in Red Deer, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Red Deer Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Red Deer Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$100
The average rental revenue earned for an occupied room per day in Red Deer.
Occupancy Rate(?)
48.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,285
Typical annual income for an Airbnb listing in Red Deer. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.3%
Slight decrease (-5.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Red Deer.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Red Deer.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
161
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Red Deer (2025)

Understanding the monthly revenue variations for Airbnb listings in Red Deer is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Red Deer is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Red Deer across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,330+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,113 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,255 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $679, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Red Deer

Red Deer Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Red Deer STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Red Deer:

  • Best-in-class properties (Top 10%) achieve 86%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Red Deer

Average Daily Rate (ADR) Airbnb Trends in Red Deer (2025)

Effective short term rental pricing strategy in Red Deer involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Red Deer typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $193+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $50 per night.

Average Daily Rate (ADR) Trend by Month in Red Deer

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Airbnb Seasonality Analysis & Trends in Red Deer (2025)

Peak Season (August, June, May)
  • Revenue averages $2,054 per month
  • Occupancy rates average 51.9%
  • Daily rates average $102
Shoulder Season
  • Revenue averages $1,612 per month
  • Occupancy maintains around 50.7%
  • Daily rates hold near $100
Low Season (February, March, December)
  • Revenue drops to average $1,188 per month
  • Occupancy decreases to average 44.6%
  • Daily rates adjust to average $96

Seasonality Insights for Red Deer

  • The Airbnb seasonality in Red Deer shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Red Deer's highest earning potential, with monthly revenues capable of climbing to $2,131, occupancy reaching a high of 59.1%, and ADRs peaking at $103.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,093, occupancy could drop to 41.4%, and ADRs may adjust down to $95.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Red Deer.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Red Deer seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Red Deer (2025)

Exploring the top neighborhoods for short-term rentals in Red Deer? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Red Deer
The vibrant heart of the city, known for its shopping, dining, and cultural attractions. A prime area for travelers seeking urban amenities and easy access to events and festivals.
Red Deer Museum and Art Gallery, City Hall Park, Festival Hall, Shopping in Capstone, Sportsplex
Sylvan Lake
A beautiful lakeside community that attracts visitors during the summer for its beach, water activities, and outdoor recreation. Great for families and water enthusiasts.
Sylvan Lake Provincial Park, The Sylvan Lake Aqua Splash, Hiking trails, Sylvan Lake Farmers Market, Local restaurants
Red Deer College Area
Home to the local college, this area is bustling with students and young professionals, making it an ideal location for budget-conscious travelers and educational visitors.
Red Deer College, Nearby cafes and eateries, Cultural events at the College, Community recreational facilities
West Park
A residential neighborhood that offers proximity to parks and recreational facilities, appealing to families and those seeking a quieter stay while still close to the city.
West Park Trail, Parks and playgrounds, Local shopping, Recreational facilities
Norbury
A growing neighborhood known for its community events and access to various local amenities, attracting visitors looking for a suburban feel with city benefits.
Norbury Park, Local shops and cafes, Community events, Nearby schools
Eastview
An area known for its family-friendly atmosphere and access to amenities like schools and parks, making it suitable for guests looking for comfort and convenience.
Eastview Estates Park, Shopping in Eastview, Family-friendly restaurants, Community programs
Douglasdale
A picturesque neighborhood offering access to beautiful views and outdoor activities, highly attractive for nature lovers and travelers seeking scenic beauty.
Centrally located parks, Walking trails, Nearby lakes, Outdoor recreation sites
Riverside Meadows
A charming area with proximity to the river and parks, it attracts guests looking for a serene environment while remaining close to city attractions.
Riverside Meadows Park, Walking and biking trails, Proximity to downtown, Quiet residential feel

Understanding Airbnb License Requirements & STR Laws in Red Deer (2025)

While Red Deer, Alberta, Canada currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Red Deer to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Red Deer (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Red Deerbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Maverick | Family Friendly | Sleeps 16 + Guest

The Maverick | Family Friendly | Sleeps 16 + Guest

Entire Place • 5 bedrooms

$84,661
Revenue
52.2%
Occupancy
$355.33
Daily Rate
Tacey House:Heated Garage1King3Queen Bedrooms

Tacey House:Heated Garage1King3Queen Bedrooms

Entire Place • 4 bedrooms

$55,927
Revenue
58.6%
Occupancy
$223.03
Daily Rate
Relaxation Station: 4-BR Getaway | Patio & Grill

Relaxation Station: 4-BR Getaway | Patio & Grill

Entire Place • 4 bedrooms

$53,677
Revenue
68.4%
Occupancy
$170.05
Daily Rate
Cozy Clean 4 BDRM Home ~ A/C, Games Room, Fire Pit

Cozy Clean 4 BDRM Home ~ A/C, Games Room, Fire Pit

Entire Place • 4 bedrooms

$48,840
Revenue
63.1%
Occupancy
$209.92
Daily Rate
Majestic family home hottub greatlocation sleep 6+

Majestic family home hottub greatlocation sleep 6+

Entire Place • 3 bedrooms

$47,538
Revenue
44.3%
Occupancy
$349.48
Daily Rate
New executive home amazing hot tub and games area!

New executive home amazing hot tub and games area!

Entire Place • 4 bedrooms

$45,597
Revenue
28.1%
Occupancy
$432.17
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Red Deer (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Red Deer based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nomadics Vacation Rentals3$150,503724.54/5.0
Mackenzie5$132,4862524.89/5.0
Liisa5$80,741874.93/5.0
Valri2$63,334794.97/5.0
Barb1$55,927255.00/5.0
Wynn6$53,8665334.83/5.0
Melanie4$53,8411273.75/5.0
Cher3$52,1542324.89/5.0
Adam1$48,840775.00/5.0
Kary3$48,2671824.86/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Red Deer.

Dive Deeper: Advanced Red Deer STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Red Deer. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Red Deer Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Red Deer

  • The Red Deer Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 70.2% of the 161 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Red Deer, House properties are the most common (54%), reflecting the local real estate landscape.
  • Houses represent a significant 54% portion, catering likely to families or larger groups.
  • The presence of 6.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 0.6%) offer potential for unique stay experiences.

Red Deer Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Red Deer

  • The dominant room capacity in Red Deer is 1 bedroom listings, making up 29.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.3% of the active Airbnb listings in Red Deer, indicating a high concentration in these sizes.
  • A significant 25.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Red Deer.

Red Deer Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Red Deer

  • The most common guest capacity trend in Red Deer vacation rentals is listings accommodating 4 guests (23%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Red Deer STR market, accounting for 44.1% of listings.
  • 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Red Deer.
  • On average, properties in Red Deer are equipped to host 3.4 guests.

Red Deer Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Red Deer

  • The most common availability pattern in Red Deer falls within the 181-270 days range, representing 33.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Red Deer (33.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 33.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Red Deer Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (40.1%)

1 Night

57 listings

40.1% of total

2 Nights (30.3%)

2 Nights

43 listings

30.3% of total

3 Nights (5.6%)

3 Nights

8 listings

5.6% of total

4-6 Nights (14.8%)

4-6 Nights

21 listings

14.8% of total

7-29 Nights (5.6%)

7-29 Nights

8 listings

5.6% of total

30+ Nights (3.5%)

30+ Nights

5 listings

3.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Red Deer is 1 Night, adopted by 40.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.4%) of the Red Deer Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 40.1% of Red Deer hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Red Deer.

Red Deer Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (40.6%)

Flexible

56 listings

40.6% of total

Moderate (39.1%)

Moderate

54 listings

39.1% of total

Firm (8.7%)

Firm

12 listings

8.7% of total

Strict (11.6%)

Strict

16 listings

11.6% of total

Cancellation Policy Insights for Red Deer

  • The prevailing Airbnb cancellation policy trend in Red Deer is Flexible, used by 40.6% of listings.
  • The market strongly favors guest-friendly terms, with 79.7% of listings offering Flexible or Moderate policies. This suggests guests in Red Deer may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40.6% market standard in Red Deer.
  • Using a Strict policy might deter some guests, as only 11.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Red Deer.

Red Deer STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Red Deer

  • The overall average booking lead time for vacation rentals in Red Deer is 32 days.
  • Guests book furthest in advance for stays during April (average 56 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (44 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Red Deer.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 56 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Red Deer averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Red Deer (2025)

Amenity Prevalence

Amenity Insights for Red Deer

  • Essential amenities in Red Deer that guests expect include: Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Red Deer: Wifi, Heating, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, Heating, Smoke alarm.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Red Deer to stay competitive.

Red Deer Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Red Deer

  • The typical guest profile for Airbnb in Red Deer consists of primarily domestic travelers (91%), often arriving from nearby Calgary, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.0% of guests.
  • Key international markets include Canada (91%) and United States (4.3%).
  • Top languages spoken are English (71.8%) followed by French (6.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Calgary and Edmonton.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Red Deer Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Rocky View County20$2,377$238.7140%
Sundre12$2,271$175.0538%
Town of Sylvan Lake143$2,210$190.4852%
Chestermere45$2,013$195.7043%
Town of Cochrane110$1,986$148.5952%
Sherwood Park50$1,741$147.6649%
Drumheller101$1,593$153.8943%
Calgary3,943$1,520$115.0453%
Red Deer County36$1,413$149.0343%
Rosebud17$1,370$143.0739%

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