Vacqueyras Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vacqueyras in 2025? Explore comprehensive Airbnb analytics for Vacqueyras, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Vacqueyras, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.

Whether you're considering an Airbnb investment in Vacqueyras, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vacqueyras Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vacqueyras Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$172
The average rental revenue earned for an occupied room per day in Vacqueyras.
Occupancy Rate(?)
34.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,717
Typical annual income for an Airbnb listing in Vacqueyras. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
3.6%
Positive growth (3.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vacqueyras.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Vacqueyras.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
33
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vacqueyras (2025)

Understanding the monthly revenue variations for Airbnb listings in Vacqueyras is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vacqueyras is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vacqueyras across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,854+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,325 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,163 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $597, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vacqueyras

Vacqueyras Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vacqueyras STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vacqueyras:

  • Best-in-class properties (Top 10%) achieve 56%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 24%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vacqueyras

Average Daily Rate (ADR) Airbnb Trends in Vacqueyras (2025)

Effective short term rental pricing strategy in Vacqueyras involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vacqueyras typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $319+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $249 or more.
  • Typical properties (Median) charge around $152 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Vacqueyras

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Airbnb Seasonality Analysis & Trends in Vacqueyras (2025)

Peak Season (August, July, June)
  • Revenue averages $2,579 per month
  • Occupancy rates average 45.0%
  • Daily rates average $214
Shoulder Season
  • Revenue averages $1,665 per month
  • Occupancy maintains around 27.1%
  • Daily rates hold near $193
Low Season (January, February, December)
  • Revenue drops to average $700 per month
  • Occupancy decreases to average 14.7%
  • Daily rates adjust to average $168

Seasonality Insights for Vacqueyras

  • The Airbnb seasonality in Vacqueyras shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vacqueyras's highest earning potential, with monthly revenues capable of climbing to $2,737, occupancy reaching a high of 52.6%, and ADRs peaking at $215.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $554, occupancy could drop to 12.6%, and ADRs may adjust down to $158.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vacqueyras.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vacqueyras seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vacqueyras (2025)

Exploring the top neighborhoods for short-term rentals in Vacqueyras? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centre de Vacqueyras
Charming village center with local shops and eateries. A perfect spot for tourists wanting to experience the local culture and community life in this quaint Provençal village.
Église de Vacqueyras, local markets, wine tasting rooms, Provence hiking trails, leisure outdoor activities
Vignobles de Vacqueyras
Surrounded by picturesque vineyards and wineries. Ideal for wine enthusiasts and tourists seeking to enjoy the beautiful Mediterranean landscape and wine tasting experiences.
Domaine de la Charmoise, Château de la Gardine, local wineries, vineyard tours, scenic nature walks
Mont Ventoux
Iconic mountain and premier cycling destination. Attracts outdoor enthusiasts and athletes keen on exploring nature, hiking, and cycling challenges.
Mont Ventoux summit, cycling routes, hiking trails, spectacular views, tourist facilities
Châteauneuf-du-Pape
Famous wine appellation nearby, offering rich history and plenty of wine-focused tourism. A great location for travelers who enjoy culinary experiences.
Châteauneuf-du-Pape wine tasting tours, historic ruins, local restaurants, scenic views of vineyards, wine festivals
Orange
Nearby historical city with a Roman theater and rich cultural heritage. Offers a mix of history and modern amenities, appealing to a wide variety of tourists.
Roman Theatre of Orange, Triumphal Arch, local cuisine, historical tours, annual festivals
Carpentras
Historical town known for its vibrant markets and rich culinary traditions. Great for guests who enjoy local gastronomy and cultural experiences.
Carpentras Market, St. Siffrein Cathedral, Culinary workshops, theatre events, scenic parks
Gordes
Beautiful hilltop village known for its stunning architecture and breathtaking views of the Luberon. Perfect for travelers looking for picturesque scenery and tranquility.
Bories Village, Abbaye Notre-Dame de Sénanque, village art galleries, Luberon National Park, scenic drives
Avignon
Famous for its historical significance and the Palais des Papes. A major tourist hub with rich history and cultural events, ideal for attracting visitors year-round.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, historic city walls, local artisan shops

Understanding Airbnb License Requirements & STR Laws in Vacqueyras (2025)

While Vacqueyras, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vacqueyras to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 9% licensed listings)

Top Performing Airbnb Properties in Vacqueyras (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vacqueyrasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Quiet Mas Provençale Pool

Quiet Mas Provençale Pool

Entire Place • 3 bedrooms

$39,502
Revenue
95.6%
Occupancy
$183.82
Daily Rate
Villa Les Vieux Chênes

Villa Les Vieux Chênes

Entire Place • 2 bedrooms

$32,702
Revenue
14.9%
Occupancy
$165.04
Daily Rate
Provencal gîte Masqueyras with heated pool

Provencal gîte Masqueyras with heated pool

Entire Place • 3 bedrooms

$32,213
Revenue
56.0%
Occupancy
$199.91
Daily Rate
charming house with private heated swimming pool

charming house with private heated swimming pool

Entire Place • 3 bedrooms

$29,664
Revenue
47.1%
Occupancy
$173.15
Daily Rate
La Pépite des Dentelles

La Pépite des Dentelles

Entire Place • 3 bedrooms

$20,720
Revenue
45.4%
Occupancy
$188.41
Daily Rate
Studio des Dentelles and private swimming pool.

Studio des Dentelles and private swimming pool.

Entire Place • 1 bedroom

$20,501
Revenue
59.8%
Occupancy
$104.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vacqueyras (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vacqueyras based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #2566065156$47,81000.00/5.0
Stefaan2$44,364122.50/5.0
Emilie1$39,502195.00/5.0
Camille3$34,528824.93/5.0
Mario1$32,702355.00/5.0
Bouchra1$29,664304.87/5.0
Friederike2$27,33595.00/5.0
Anne Marie2$22,809164.82/5.0
Christina3$22,347234.87/5.0
Cédric1$20,720114.73/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vacqueyras.

Dive Deeper: Advanced Vacqueyras STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vacqueyras. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vacqueyras Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vacqueyras

  • The Vacqueyras Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 63.6% of the 33 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 36.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Vacqueyras, House properties are the most common (48.5%), reflecting the local real estate landscape.
  • Houses represent a significant 48.5% portion, catering likely to families or larger groups.
  • The presence of 18.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.0%) offer potential for unique stay experiences.

Vacqueyras Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vacqueyras

  • The dominant room capacity in Vacqueyras is 2 bedrooms listings, making up 39.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 66.7% of the active Airbnb listings in Vacqueyras, indicating a high concentration in these sizes.

Vacqueyras Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vacqueyras

  • The most common guest capacity trend in Vacqueyras vacation rentals is listings accommodating 4 guests (30.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Vacqueyras STR market, accounting for 54.5% of listings.
  • 18.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vacqueyras.
  • On average, properties in Vacqueyras are equipped to host 3.3 guests.

Vacqueyras Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vacqueyras

  • The most common availability pattern in Vacqueyras falls within the 271-366 days range, representing 60.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Vacqueyras (39.4%), reflecting common guest stay durations or potential owner blocking patterns.

Vacqueyras Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.1%)

1 Night

4 listings

12.1% of total

2 Nights (33.3%)

2 Nights

11 listings

33.3% of total

3 Nights (33.3%)

3 Nights

11 listings

33.3% of total

4-6 Nights (6.1%)

4-6 Nights

2 listings

6.1% of total

7-29 Nights (9.1%)

7-29 Nights

3 listings

9.1% of total

30+ Nights (6.1%)

30+ Nights

2 listings

6.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Vacqueyras is 2 Nights, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.3% of Vacqueyras hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.1% currently do.
  • A 2-night minimum appears standard (33.3%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vacqueyras.

Vacqueyras Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16%)

Flexible

4 listings

16% of total

Moderate (24%)

Moderate

6 listings

24% of total

Firm (16%)

Firm

4 listings

16% of total

Strict (44%)

Strict

11 listings

44% of total

Cancellation Policy Insights for Vacqueyras

  • The prevailing Airbnb cancellation policy trend in Vacqueyras is Strict, used by 44% of listings.
  • A majority (60.0%) of hosts in Vacqueyras utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44% market standard in Vacqueyras.
  • With 44% using Strict terms, this is a viable option in Vacqueyras, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vacqueyras.

Vacqueyras STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vacqueyras

  • The overall average booking lead time for vacation rentals in Vacqueyras is 65 days.
  • Guests book furthest in advance for stays during March (average 117 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (95 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Vacqueyras.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 117 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Vacqueyras averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vacqueyras (2025)

Amenity Prevalence

Amenity Insights for Vacqueyras

  • Essential amenities in Vacqueyras that guests expect include: Free parking on premises, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Coffee maker, Air conditioning are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Vacqueyras.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vacqueyras: Free parking on premises, Heating, Wifi.
  • Prioritize adding missing essentials: Free parking on premises, Heating, Wifi.
  • Consider adding popular differentiators like Hot water or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vacqueyras to stay competitive.

Vacqueyras Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vacqueyras

  • The typical guest profile for Airbnb in Vacqueyras consists of a mix of domestic (62%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 61.8% of guests.
  • Key international markets include France (61.8%) and Belgium (10.8%).
  • Top languages spoken are French (38%) followed by English (36.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lille.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vacqueyras Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Saint-Germain-au-Mont-d'Or10$3,928$316.0240%
Dommartin11$3,905$327.0036%
Courzieu11$3,267$287.8352%
Vanosc13$3,072$224.5244%
Chantepérier20$3,057$281.6037%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%

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