Tourtour Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Tourtour in 2025? Explore comprehensive Airbnb analytics for Tourtour, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Tourtour, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 52 active listings.

Whether you're considering an Airbnb investment in Tourtour, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Tourtour Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Tourtour Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$203
The average rental revenue earned for an occupied room per day in Tourtour.
Occupancy Rate(?)
40.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,221
Typical annual income for an Airbnb listing in Tourtour. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.9%
Strong growth (13.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Tourtour.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Tourtour.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
52
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Tourtour (2025)

Understanding the monthly revenue variations for Airbnb listings in Tourtour is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Tourtour is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Tourtour across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,973+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,129 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,564 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $716, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Tourtour

Tourtour Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Tourtour STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Tourtour:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Tourtour

Average Daily Rate (ADR) Airbnb Trends in Tourtour (2025)

Effective short term rental pricing strategy in Tourtour involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Tourtour typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $438+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $263 or more.
  • Typical properties (Median) charge around $137 per night.
  • Entry-level properties (Bottom 25%) earn around $94 per night.

Average Daily Rate (ADR) Trend by Month in Tourtour

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Airbnb Seasonality Analysis & Trends in Tourtour (2025)

Peak Season (August, July, June)
  • Revenue averages $3,699 per month
  • Occupancy rates average 54.1%
  • Daily rates average $216
Shoulder Season
  • Revenue averages $1,958 per month
  • Occupancy maintains around 35.0%
  • Daily rates hold near $209
Low Season (January, February, March)
  • Revenue drops to average $1,179 per month
  • Occupancy decreases to average 23.3%
  • Daily rates adjust to average $209

Seasonality Insights for Tourtour

  • The Airbnb seasonality in Tourtour shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Tourtour's highest earning potential, with monthly revenues capable of climbing to $4,143, occupancy reaching a high of 67.9%, and ADRs peaking at $218.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,021, occupancy could drop to 19.8%, and ADRs may adjust down to $202.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Tourtour.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Tourtour seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Tourtour (2025)

Exploring the top neighborhoods for short-term rentals in Tourtour? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Village Center
Charming medieval village known for its narrow streets, stunning architecture, and breathtaking views of the surrounding countryside. A perfect spot for travelers looking for a quaint, picturesque experience.
Saint-Denis Church, La Bastide de Tourtour, Les Moulins de Tourtour, Art galleries, Local vineyards
Local Vineyards
Provence is famous for its wine, and Tourtour is surrounded by beautiful vineyards that attract wine enthusiasts. Offering wine tours and tastings, it's a serene getaway for those looking to relax and indulge.
Château de Saint-Martin, Domaine de la Bégude, Wine tasting tours, Côtes de Provence vineyards
Nature Trails and Parks
The natural landscapes around Tourtour provide for excellent hiking and outdoor activities. Tourists seeking nature and tranquility will love this part of Provence.
Lac de Sainte-Croix, Verdon Gorge, Local hiking trails, Biodiversity parks
Cultural Festivals
Tourtour hosts various cultural events and festivals throughout the year that attract visitors from far and wide, making it a lively destination in the region.
Tulip Festival, Provence Art Fair, Harvest Festival, Local craft fairs
Art Galleries
The village is home to several local artists and galleries showcasing Provencal art, offering an exquisite experience for art lovers and collectors.
Galleries of local artists, Art workshops, Art exhibitions
Culinary Experiences
Provence is known for its gastronomy, and Tourtour offers various culinary experiences including cooking classes and local dining options, making it a hotspot for foodies.
Local farmer's markets, Cooking classes, Gourmet restaurants
Wellness Retreats
The serene environment makes Tourtour an ideal location for wellness retreats, which attract tourists looking for relaxation, spa treatments, and rejuvenation.
Spa facilities, Yoga retreats, Health and wellness workshops
Bicycle Tours
The scenic countryside is perfect for cycling, making it attractive for tourists looking for outdoor adventures and bicycle tours through the picturesque landscapes.
Guided bicycle tours, Local cycling paths, Scenic routes through vineyards

Understanding Airbnb License Requirements & STR Laws in Tourtour (2025)

While Tourtour, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Tourtour to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Tourtour (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Tourtourbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Terre des oliviers: 8 pers villa with swimming pool

Terre des oliviers: 8 pers villa with swimming pool

Entire Place • 4 bedrooms

$60,790
Revenue
48.4%
Occupancy
$258.17
Daily Rate
Villa de Tourtour

Villa de Tourtour

Entire Place • 5 bedrooms

$58,310
Revenue
53.8%
Occupancy
$357.82
Daily Rate
Pretty Bastide with swimming pool and independent studio

Pretty Bastide with swimming pool and independent studio

Entire Place • 4 bedrooms

$42,171
Revenue
56.9%
Occupancy
$279.96
Daily Rate
Villa Tarentelle - heated pool, exceptional view

Villa Tarentelle - heated pool, exceptional view

Entire Place • 3 bedrooms

$41,602
Revenue
58.4%
Occupancy
$275.60
Daily Rate
La Bastide de Beauluc villa 6 people in Tourtour

La Bastide de Beauluc villa 6 people in Tourtour

Entire Place • 3 bedrooms

$38,769
Revenue
43.0%
Occupancy
$297.65
Daily Rate
La Cabane Féerique (Le Clos des Perles)

La Cabane Féerique (Le Clos des Perles)

Entire Place • 1 bedroom

$35,702
Revenue
58.9%
Occupancy
$161.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Tourtour (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Tourtour based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Karine Et Fabrice3$97,4238174.94/5.0
Serge Et Sophie1$60,790234.96/5.0
Gregory1$58,31055.00/5.0
Christian2$43,014212.50/5.0
Patrice1$41,60245.00/5.0
Clovis1$38,769334.91/5.0
Host #1954561703$37,346544.78/5.0
Host #2362508121$33,38900.00/5.0
Jean-Claude1$32,56994.89/5.0
Philip3$31,319864.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Tourtour.

Dive Deeper: Advanced Tourtour STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Tourtour. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Tourtour Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Tourtour

  • The Tourtour Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.7% of the 52 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Tourtour, House properties are the most common (61.5%), reflecting the local real estate landscape.
  • Houses represent a significant 61.5% portion, catering likely to families or larger groups.
  • The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 3.8%) offer potential for unique stay experiences.

Tourtour Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Tourtour

  • The dominant room capacity in Tourtour is 1 bedroom listings, making up 36.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.7% of the active Airbnb listings in Tourtour, indicating a high concentration in these sizes.
  • A significant 42.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Tourtour.

Tourtour Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Tourtour

  • The most common guest capacity trend in Tourtour vacation rentals is listings accommodating 8+ guests (26.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Tourtour STR market, accounting for 53.8% of listings.
  • 46.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Tourtour.
  • On average, properties in Tourtour are equipped to host 4.8 guests.

Tourtour Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Tourtour

  • The most common availability pattern in Tourtour falls within the 271-366 days range, representing 55.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Tourtour (38.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Tourtour Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.7%)

1 Night

8 listings

16.7% of total

2 Nights (25%)

2 Nights

12 listings

25% of total

3 Nights (14.6%)

3 Nights

7 listings

14.6% of total

4-6 Nights (22.9%)

4-6 Nights

11 listings

22.9% of total

7-29 Nights (6.3%)

7-29 Nights

3 listings

6.3% of total

30+ Nights (14.6%)

30+ Nights

7 listings

14.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Tourtour is 2 Nights, adopted by 25% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (14.6%) caters to monthly stays (30+ nights) in Tourtour, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 25% of Tourtour hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Tourtour.

Tourtour Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (16.7%)

Flexible

6 listings

16.7% of total

Moderate (13.9%)

Moderate

5 listings

13.9% of total

Firm (22.2%)

Firm

8 listings

22.2% of total

Strict (47.2%)

Strict

17 listings

47.2% of total

Cancellation Policy Insights for Tourtour

  • The prevailing Airbnb cancellation policy trend in Tourtour is Strict, used by 47.2% of listings.
  • A majority (69.4%) of hosts in Tourtour utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 47.2% market standard in Tourtour.
  • With 47.2% using Strict terms, this is a viable option in Tourtour, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Tourtour.

Tourtour STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Tourtour

  • The overall average booking lead time for vacation rentals in Tourtour is 47 days.
  • Guests book furthest in advance for stays during June (average 87 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Tourtour.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
  • Monitor your own booking lead times against these Tourtour averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Tourtour (2025)

Amenity Prevalence

Amenity Insights for Tourtour

  • Essential amenities in Tourtour that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Wifi, TV, Heating are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Tourtour: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Wifi or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Tourtour to stay competitive.

Tourtour Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Tourtour

  • The typical guest profile for Airbnb in Tourtour consists of a mix of domestic (56%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 55.7% of guests.
  • Key international markets include France (55.7%) and United Kingdom (8.9%).
  • Top languages spoken are English (37.4%) followed by French (32.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Tourtour Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero16$4,432$540.1436%
Ramatuelle213$3,891$670.1041%
Saint-Jean-Cap-Ferrat107$3,844$424.2146%
Saint-Tropez742$3,498$506.5741%
Èze153$3,168$345.8447%
Chantepérier20$3,057$281.6037%
Opio40$3,057$540.6237%
Villefranche-sur-Mer501$2,977$268.5752%
Gassin384$2,939$434.4440%
Gordes225$2,913$366.3243%

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