Saint-Étienne-du-Grès Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Étienne-du-Grès in 2025? Explore comprehensive Airbnb analytics for Saint-Étienne-du-Grès, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Saint-Étienne-du-Grès, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 50 active listings.

Whether you're considering an Airbnb investment in Saint-Étienne-du-Grès, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Étienne-du-Grès Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Étienne-du-Grès Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$336
The average rental revenue earned for an occupied room per day in Saint-Étienne-du-Grès.
Occupancy Rate(?)
41.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$28,238
Typical annual income for an Airbnb listing in Saint-Étienne-du-Grès. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
21.9%
Strong growth (21.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Étienne-du-Grès.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Saint-Étienne-du-Grès.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
50
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Étienne-du-Grès (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Étienne-du-Grès is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Étienne-du-Grès is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Étienne-du-Grès across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,007+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,116 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,138 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,101, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Étienne-du-Grès

Saint-Étienne-du-Grès Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Étienne-du-Grès STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Étienne-du-Grès:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Étienne-du-Grès

Average Daily Rate (ADR) Airbnb Trends in Saint-Étienne-du-Grès (2025)

Effective short term rental pricing strategy in Saint-Étienne-du-Grès involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Étienne-du-Grès typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $644+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $425 or more.
  • Typical properties (Median) charge around $253 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Étienne-du-Grès

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Airbnb Seasonality Analysis & Trends in Saint-Étienne-du-Grès (2025)

Peak Season (August, July, June)
  • Revenue averages $5,809 per month
  • Occupancy rates average 52.3%
  • Daily rates average $438
Shoulder Season
  • Revenue averages $3,266 per month
  • Occupancy maintains around 33.0%
  • Daily rates hold near $392
Low Season (January, February, March)
  • Revenue drops to average $1,517 per month
  • Occupancy decreases to average 23.0%
  • Daily rates adjust to average $326

Seasonality Insights for Saint-Étienne-du-Grès

  • The Airbnb seasonality in Saint-Étienne-du-Grès shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Étienne-du-Grès's highest earning potential, with monthly revenues capable of climbing to $7,179, occupancy reaching a high of 64.7%, and ADRs peaking at $442.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,409, occupancy could drop to 18.8%, and ADRs may adjust down to $325.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Étienne-du-Grès.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Étienne-du-Grès seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Étienne-du-Grès (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Étienne-du-Grès? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Saint-Rémy-de-Provence
Charming town known for its beautiful landscapes, historical sites, and proximity to the Alpilles mountains. A favorite among tourists looking to explore Provence's cultural heritage and artistic history.
St. Paul de Mausole, Les Baux-de-Provence, Van Gogh's Cafe, Saint-Rémy Market, Musee Estrine
Avignon
Popular historical city renowned for its medieval architecture and the famous Palais des Papes. A hub for tourists visiting Provence, offering a vibrant atmosphere and numerous festivals.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, Rocher des Doms, Rue de la République
Arles
Famous for its Roman history and as an inspiration for artists such as Van Gogh. This city attracts visitors interested in culture and history, making it a great spot for Airbnb hosts.
Roman Amphitheatre, Van Gogh Walks, Luma Arles, Saint-Trophime Church, Arles Market
Les Baux-de-Provence
Stunning hilltop village known for its dramatic limestone cliffs and historical sites. Offers a unique countryside experience, attracting tourists seeking tranquility and beauty.
Château des Baux, Carrieres de Lumieres, Saint Vincent Church, Baux Village, Gastronomic restaurants
Avignon Centre
Central area of Avignon with a mix of cultural experiences, shopping, and dining. Ideal for short stays, making it attractive for Airbnb investments.
Pope's Palace, Avignon Bridge, Theatre Antique, Local boutiques, Cafés
Eygalières
Beautiful village in the Alpilles region, known for its olive groves and picturesque streets. A peaceful place attracting visitors looking for a rural escape.
Eygalières village, Olive oil tasting, Nearby hiking trails, Local markets, Art galleries
Valréas
Charming Provençal town known for its wine and beautiful countryside. Attracts wine lovers and those seeking a picturesque stay in nature.
Château de Valréas, Wine tasting tours, Historic town center, Local festivals, Nature walks
Mouries
Charming village known for its local gastronomy and proximity to beautiful natural parks like the Alpilles. Ideal for tourists looking for an authentic Provençal experience.
Olive oil farms, Hiking in Alpilles, Local markets, Gastronomic tours, Charming cafés

Understanding Airbnb License Requirements & STR Laws in Saint-Étienne-du-Grès (2025)

With 28% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Étienne-du-Grès. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Étienne-du-Grès to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 28% licensed listings)

Top Performing Airbnb Properties in Saint-Étienne-du-Grès (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Étienne-du-Grèsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Les Lauriers Roses

Les Lauriers Roses

Entire Place • 7 bedrooms

$127,077
Revenue
29.9%
Occupancy
$2371.68
Daily Rate
Luxury Old Mas Saint Remy de Provence - 10p

Luxury Old Mas Saint Remy de Provence - 10p

Entire Place • 5 bedrooms

$125,247
Revenue
63.5%
Occupancy
$621.94
Daily Rate
Sublime mas Provencal - Baux-de-Prov.- 9 ch-7 sdb

Sublime mas Provencal - Baux-de-Prov.- 9 ch-7 sdb

Entire Place • 9 bedrooms

$98,226
Revenue
25.6%
Occupancy
$1216.14
Daily Rate
Mas de Gibre - St Remy - Vacation & Seminars

Mas de Gibre - St Remy - Vacation & Seminars

Entire Place • 8 bedrooms

$77,775
Revenue
50.7%
Occupancy
$961.90
Daily Rate
Provencal farmhouse with the charm of the stone-climatized 4ps

Provencal farmhouse with the charm of the stone-climatized 4ps

Entire Place • 2 bedrooms

$67,737
Revenue
59.5%
Occupancy
$400.28
Daily Rate
Domaine Aux Deux Soeurs

Domaine Aux Deux Soeurs

Entire Place • 8 bedrooms

$62,816
Revenue
17.0%
Occupancy
$1018.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Étienne-du-Grès (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Étienne-du-Grès based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Isabelle Et Francis2$192,984284.83/5.0
Host #4494880951$127,07700.00/5.0
Christophe1$98,22694.89/5.0
Marie1$77,775125.00/5.0
H1$62,816105.00/5.0
Florence2$60,50962.50/5.0
Julie1$52,41385.00/5.0
Fiona1$50,91535.00/5.0
La Famille2$50,637564.75/5.0
Lane1$44,46374.43/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Étienne-du-Grès.

Dive Deeper: Advanced Saint-Étienne-du-Grès STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Étienne-du-Grès. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Étienne-du-Grès Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Étienne-du-Grès

  • The Saint-Étienne-du-Grès Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84% of the 50 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Étienne-du-Grès, House properties are the most common (68%), reflecting the local real estate landscape.
  • Houses represent a significant 68% portion, catering likely to families or larger groups.
  • The presence of 14% Hotel/Boutique listings indicates integration with traditional hospitality.

Saint-Étienne-du-Grès Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Étienne-du-Grès

  • The dominant room capacity in Saint-Étienne-du-Grès is 1 bedroom listings, making up 24% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 46.0% of the active Airbnb listings in Saint-Étienne-du-Grès, indicating a high concentration in these sizes.
  • A significant 46.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Étienne-du-Grès.

Saint-Étienne-du-Grès Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Étienne-du-Grès

  • The most common guest capacity trend in Saint-Étienne-du-Grès vacation rentals is listings accommodating 8+ guests (22%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Saint-Étienne-du-Grès STR market, accounting for 44.0% of listings.
  • 44.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Étienne-du-Grès.
  • On average, properties in Saint-Étienne-du-Grès are equipped to host 4.5 guests.

Saint-Étienne-du-Grès Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Étienne-du-Grès

  • The most common availability pattern in Saint-Étienne-du-Grès falls within the 271-366 days range, representing 56% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saint-Étienne-du-Grès (40%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 14.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Étienne-du-Grès Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.1%)

1 Night

2 listings

4.1% of total

2 Nights (36.7%)

2 Nights

18 listings

36.7% of total

3 Nights (14.3%)

3 Nights

7 listings

14.3% of total

4-6 Nights (16.3%)

4-6 Nights

8 listings

16.3% of total

7-29 Nights (22.4%)

7-29 Nights

11 listings

22.4% of total

30+ Nights (6.1%)

30+ Nights

3 listings

6.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Étienne-du-Grès is 2 Nights, adopted by 36.7% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 36.7% of Saint-Étienne-du-Grès hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.1% currently do.
  • A 2-night minimum appears standard (36.7%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Étienne-du-Grès.

Saint-Étienne-du-Grès Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.7%)

Flexible

10 listings

22.7% of total

Moderate (13.6%)

Moderate

6 listings

13.6% of total

Firm (22.7%)

Firm

10 listings

22.7% of total

Strict (40.9%)

Strict

18 listings

40.9% of total

Cancellation Policy Insights for Saint-Étienne-du-Grès

  • The prevailing Airbnb cancellation policy trend in Saint-Étienne-du-Grès is Strict, used by 40.9% of listings.
  • A majority (63.6%) of hosts in Saint-Étienne-du-Grès utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 40.9% market standard in Saint-Étienne-du-Grès.
  • With 40.9% using Strict terms, this is a viable option in Saint-Étienne-du-Grès, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Étienne-du-Grès.

Saint-Étienne-du-Grès STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Étienne-du-Grès

  • The overall average booking lead time for vacation rentals in Saint-Étienne-du-Grès is 67 days.
  • Guests book furthest in advance for stays during June (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (113 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Saint-Étienne-du-Grès.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 113 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Étienne-du-Grès averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Étienne-du-Grès (2025)

Amenity Prevalence

Amenity Insights for Saint-Étienne-du-Grès

  • Popular amenities like Wifi, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Étienne-du-Grès to stay competitive.

Saint-Étienne-du-Grès Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Étienne-du-Grès

  • The typical guest profile for Airbnb in Saint-Étienne-du-Grès consists of a mix of domestic (57%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 57.3% of guests.
  • Key international markets include France (57.3%) and United Kingdom (8.1%).
  • Top languages spoken are English (36.9%) followed by French (33.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Étienne-du-Grès Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Chantepérier20$3,057$281.6037%
Rupià11$3,046$386.9540%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%
Ménerbes97$2,800$453.8641%
La Bruguière14$2,732$277.6450%
Soyans12$2,721$193.5545%

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