Roquebrune-sur-Argens Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Roquebrune-sur-Argens in 2025? Explore comprehensive Airbnb analytics for Roquebrune-sur-Argens, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Roquebrune-sur-Argens, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 932 active listings.

Whether you're considering an Airbnb investment in Roquebrune-sur-Argens, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Roquebrune-sur-Argens Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Roquebrune-sur-Argens Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$238
The average rental revenue earned for an occupied room per day in Roquebrune-sur-Argens.
Occupancy Rate(?)
42.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,363
Typical annual income for an Airbnb listing in Roquebrune-sur-Argens. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
0.7%
Positive growth (0.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Roquebrune-sur-Argens.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Roquebrune-sur-Argens.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
932
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Roquebrune-sur-Argens (2025)

Understanding the monthly revenue variations for Airbnb listings in Roquebrune-sur-Argens is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Roquebrune-sur-Argens is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Roquebrune-sur-Argens across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,506+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,153 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,581 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $765, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Roquebrune-sur-Argens

Roquebrune-sur-Argens Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Roquebrune-sur-Argens STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Roquebrune-sur-Argens:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Roquebrune-sur-Argens

Average Daily Rate (ADR) Airbnb Trends in Roquebrune-sur-Argens (2025)

Effective short term rental pricing strategy in Roquebrune-sur-Argens involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Roquebrune-sur-Argens typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $489+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $281 or more.
  • Typical properties (Median) charge around $143 per night.
  • Entry-level properties (Bottom 25%) earn around $96 per night.

Average Daily Rate (ADR) Trend by Month in Roquebrune-sur-Argens

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Airbnb Seasonality Analysis & Trends in Roquebrune-sur-Argens (2025)

Peak Season (August, July, June)
  • Revenue averages $4,704 per month
  • Occupancy rates average 51.9%
  • Daily rates average $248
Shoulder Season
  • Revenue averages $2,556 per month
  • Occupancy maintains around 33.2%
  • Daily rates hold near $225
Low Season (January, February, March)
  • Revenue drops to average $1,400 per month
  • Occupancy decreases to average 23.7%
  • Daily rates adjust to average $222

Seasonality Insights for Roquebrune-sur-Argens

  • The Airbnb seasonality in Roquebrune-sur-Argens shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Roquebrune-sur-Argens's highest earning potential, with monthly revenues capable of climbing to $5,592, occupancy reaching a high of 66.3%, and ADRs peaking at $252.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,336, occupancy could drop to 21.8%, and ADRs may adjust down to $220.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Roquebrune-sur-Argens.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Roquebrune-sur-Argens seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Roquebrune-sur-Argens (2025)

Exploring the top neighborhoods for short-term rentals in Roquebrune-sur-Argens? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Les Issambres
Charming seaside resort area known for its beautiful beaches and family-friendly atmosphere. Perfect for vacationers looking for relaxation by the Mediterranean Sea.
Beaches of Les Issambres, Port of Les Issambres, Sentier du Littoral, Plage de La Garonnette, Le Parc des 3 Plages
Roquebrune Village
Historic village with picturesque streets and stunning views of the surrounding countryside. Attracts visitors interested in culture and history, making it ideal for unique stays.
Roquebrune Castle, Chapelle Saint-Blaise, Bastide de la Chapelle, Beautiful hiking trails, Art galleries
Port de Boulouris
Quaint harbor area great for those who enjoy water sports and maritime activities. Attractive for visitors who love sailing and beach life.
Marina of Boulouris, Water sports activities, Beach clubs, Restaurants by the harbor, Scenic boat tours
Sainte-Maxime
Nearby coastal town that offers vibrant nightlife, shopping, and nightlife options. Popular among younger tourists looking for entertainment and beach fun.
Plage de la Nartelle, Golf de Sainte-Maxime, La Croisette promenade, Nightclubs and bars, Marina de Sainte-Maxime
Les Collines de Roquebrune
Quiet residential area with panoramic views and a relaxing atmosphere. Attractive for those seeking tranquility and nature, perfect for wellness retreats.
Hiking trails, Panoramic viewpoints, Nature parks, Vineyards nearby, Cycling paths
Saint-Raphaël
Bustling coastal city known for its beaches and outdoor activities. A popular destination for beach lovers and active travelers.
Beaches of Saint-Raphaël, Gorge du Blavet, L'Exprience Cité de la Mer, Promenade René Coty, Diving and snorkeling activities
Montauroux
Picturesque hilltop village with a tranquil atmosphere, ideal for tourists looking for a peaceful getaway with cultural experiences.
Historical sites, Local markets, Nearby lakes, Village festivals, Stunning countryside views
Fréjus
Home to historical ruins and beautiful beaches, this city attracts a wide range of visitors interested in culture and leisure.
Fréjus Cathedral, Roman Amphitheater, Beaches of Fréjus, Water park, Museums and art galleries

Understanding Airbnb License Requirements & STR Laws in Roquebrune-sur-Argens (2025)

Yes, Roquebrune-sur-Argens, Provence-Alpes-Côte d'Azur, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Roquebrune-sur-Argens to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 67% licensed listings)

Top Performing Airbnb Properties in Roquebrune-sur-Argens (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Roquebrune-sur-Argensbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa 5*. Sea view. Heated pool. Jacuzzi. Sauna.

Villa 5*. Sea view. Heated pool. Jacuzzi. Sauna.

Entire Place • 4 bedrooms

$550,219
Revenue
62.9%
Occupancy
$1552.91
Daily Rate
Villa 5*. Heated pool. Jacuzzi heated all year

Villa 5*. Heated pool. Jacuzzi heated all year

Entire Place • 4 bedrooms

$447,071
Revenue
72.1%
Occupancy
$1399.28
Daily Rate
Luxurious Villa Vue Mer Piscine Jacuzzi 12 pers

Luxurious Villa Vue Mer Piscine Jacuzzi 12 pers

Entire Place • 6 bedrooms

$238,670
Revenue
61.3%
Occupancy
$748.02
Daily Rate
Casa-Capussambre sea view heated pool air with

Casa-Capussambre sea view heated pool air with

Entire Place • 5 bedrooms

$164,432
Revenue
57.8%
Occupancy
$697.93
Daily Rate
Beautiful new villa 12 people SEA VIEW

Beautiful new villa 12 people SEA VIEW

Entire Place • 6 bedrooms

$154,302
Revenue
40.8%
Occupancy
$1035.50
Daily Rate
Luxurious villa with 180° sea view, Côte d'Azur

Luxurious villa with 180° sea view, Côte d'Azur

Entire Place • 3 bedrooms

$151,669
Revenue
73.9%
Occupancy
$524.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Roquebrune-sur-Argens (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Roquebrune-sur-Argens based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stephane2$997,2901924.99/5.0
Shirley11$808,5061113.04/5.0
Sigrid3$303,134153.19/5.0
Alexandra18$266,250422.66/5.0
Jean Michel3$211,813444.94/5.0
Sybrand5$186,54040.85/5.0
Andréa Jean Felix12$175,27960.42/5.0
Lucie4$175,0531334.93/5.0
CASAbooking2$173,354122.23/5.0
Christine - Interhome Group19$157,949561.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Roquebrune-sur-Argens.

Dive Deeper: Advanced Roquebrune-sur-Argens STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Roquebrune-sur-Argens. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Roquebrune-sur-Argens Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Roquebrune-sur-Argens

  • The Roquebrune-sur-Argens Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 932 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Roquebrune-sur-Argens, House properties are the most common (51.5%), reflecting the local real estate landscape.
  • Houses represent a significant 51.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 5.2%) offer potential for unique stay experiences.

Roquebrune-sur-Argens Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Roquebrune-sur-Argens

  • The dominant room capacity in Roquebrune-sur-Argens is 1 bedroom listings, making up 32.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 57.1% of the active Airbnb listings in Roquebrune-sur-Argens, indicating a high concentration in these sizes.
  • A significant 36.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Roquebrune-sur-Argens.

Roquebrune-sur-Argens Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Roquebrune-sur-Argens

  • The most common guest capacity trend in Roquebrune-sur-Argens vacation rentals is listings accommodating 4 guests (32.5%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Roquebrune-sur-Argens STR market, accounting for 56.0% of listings.
  • 43.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Roquebrune-sur-Argens.
  • On average, properties in Roquebrune-sur-Argens are equipped to host 5.1 guests.

Roquebrune-sur-Argens Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Roquebrune-sur-Argens

  • The most common availability pattern in Roquebrune-sur-Argens falls within the 271-366 days range, representing 63.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Roquebrune-sur-Argens (39.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Roquebrune-sur-Argens Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.5%)

1 Night

98 listings

11.5% of total

2 Nights (15.1%)

2 Nights

129 listings

15.1% of total

3 Nights (18.7%)

3 Nights

160 listings

18.7% of total

4-6 Nights (24.3%)

4-6 Nights

208 listings

24.3% of total

7-29 Nights (20.5%)

7-29 Nights

175 listings

20.5% of total

30+ Nights (9.9%)

30+ Nights

85 listings

9.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Roquebrune-sur-Argens is 4-6 Nights, adopted by 24.3% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 24.3% of Roquebrune-sur-Argens hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Roquebrune-sur-Argens.

Roquebrune-sur-Argens Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

6 listings

0.9% of total

Super Strict 30 Days

13 listings

1.9% of total

Flexible (13.1%)

Flexible

90 listings

13.1% of total

Moderate (18.3%)

Moderate

126 listings

18.3% of total

Firm (34.9%)

Firm

240 listings

34.9% of total

Strict (31%)

Strict

213 listings

31% of total

Cancellation Policy Insights for Roquebrune-sur-Argens

  • The prevailing Airbnb cancellation policy trend in Roquebrune-sur-Argens is Firm, used by 34.9% of listings.
  • A majority (65.9%) of hosts in Roquebrune-sur-Argens utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 34.9% market standard in Roquebrune-sur-Argens.
  • With 31% using Strict terms, this is a viable option in Roquebrune-sur-Argens, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Roquebrune-sur-Argens.

Roquebrune-sur-Argens STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Roquebrune-sur-Argens

  • The overall average booking lead time for vacation rentals in Roquebrune-sur-Argens is 64 days.
  • Guests book furthest in advance for stays during July (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Roquebrune-sur-Argens.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Roquebrune-sur-Argens averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Roquebrune-sur-Argens (2025)

Amenity Prevalence

Amenity Insights for Roquebrune-sur-Argens

  • Essential amenities in Roquebrune-sur-Argens that guests expect include: Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Roquebrune-sur-Argens: Kitchen, TV.
  • Prioritize adding missing essentials: Kitchen, TV.
  • Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Roquebrune-sur-Argens to stay competitive.

Roquebrune-sur-Argens Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Roquebrune-sur-Argens

  • The typical guest profile for Airbnb in Roquebrune-sur-Argens consists of a mix of domestic (58%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 57.8% of guests.
  • Key international markets include France (57.8%) and Germany (11.8%).
  • Top languages spoken are English (33.5%) followed by French (31.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Roquebrune-sur-Argens Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Monteu Roero16$4,432$540.1436%
Ramatuelle213$3,891$670.1041%
Saint-Jean-Cap-Ferrat107$3,844$424.2146%
Saint-Tropez742$3,498$506.5741%
Èze153$3,168$345.8447%
Chantepérier20$3,057$281.6037%
Opio40$3,057$540.6237%
Villefranche-sur-Mer501$2,977$268.5752%
Gassin384$2,939$434.4440%
Gordes225$2,913$366.3243%

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