Robion Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Robion in 2025? Explore comprehensive Airbnb analytics for Robion, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Robion, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 124 active listings.

Whether you're considering an Airbnb investment in Robion, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Robion Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Robion Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$230
The average rental revenue earned for an occupied room per day in Robion.
Occupancy Rate(?)
41.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,679
Typical annual income for an Airbnb listing in Robion. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-6.5%
Slight decrease (-6.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Robion.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Robion.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
124
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Robion (2025)

Understanding the monthly revenue variations for Airbnb listings in Robion is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Robion is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Robion across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,158+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,013 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,618 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $787, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Robion

Robion Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Robion STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Robion:

  • Best-in-class properties (Top 10%) achieve 69%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Robion

Average Daily Rate (ADR) Airbnb Trends in Robion (2025)

Effective short term rental pricing strategy in Robion involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Robion typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $490+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $280 or more.
  • Typical properties (Median) charge around $151 per night.
  • Entry-level properties (Bottom 25%) earn around $88 per night.

Average Daily Rate (ADR) Trend by Month in Robion

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Airbnb Seasonality Analysis & Trends in Robion (2025)

Peak Season (August, July, June)
  • Revenue averages $4,155 per month
  • Occupancy rates average 51.9%
  • Daily rates average $234
Shoulder Season
  • Revenue averages $2,456 per month
  • Occupancy maintains around 36.8%
  • Daily rates hold near $222
Low Season (January, February, March)
  • Revenue drops to average $1,232 per month
  • Occupancy decreases to average 24.9%
  • Daily rates adjust to average $220

Seasonality Insights for Robion

  • The Airbnb seasonality in Robion shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Robion's highest earning potential, with monthly revenues capable of climbing to $4,702, occupancy reaching a high of 58.8%, and ADRs peaking at $236.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,081, occupancy could drop to 24.5%, and ADRs may adjust down to $219.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Robion.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Robion seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Robion (2025)

Exploring the top neighborhoods for short-term rentals in Robion? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Le Village de Robion
Charming village in Provence with stunning views of the Luberon mountains. Attracts tourists looking for a tranquil getaway with traditional Provençal flair and easy access to nearby attractions.
Lavender fields, Lourmarin, Apt market, Village boutiques, Hiking trails
Gordes
One of the most beautiful villages in France, Gordes offers picturesque scenery and historic charm. Ideal for tourists wanting to experience authentic Provence.
Château de Gordes, Bories village, Gourdes market, Abbaye de Sénanque, Hiking
Roussillon
Famous for its ochre cliffs and colorful buildings, Roussillon is a unique location that attracts art lovers and nature enthusiasts alike.
Ochre trail, Roussillon village, Local art galleries, Lavender fields, Beautiful landscapes
L'Isle-sur-la-Sorgue
Known for its antique markets and canals, this vibrant town is ideal for those seeking a blend of culture and relaxation.
Antique shops, Sorgue river, Provence markets, Isle-sur-la-Sorgue galleries, Local cafes
Bonnieux
A picturesque hilltop village that offers stunning panoramic views and a rich history. Perfect for a peaceful retreat.
Viewpoint, Old Church, Market, Nearby vineyards, Hiking trails
Ménerbes
A historic village renowned for its beautiful landscapes and wine production, attracting tourists interested in local culture and wine tourism.
Winery tours, Café de la Poste, Scenic viewpoints, Cultural events, Artisan shops
Apt
A larger town known for its rich history and vibrant markets, making it a popular base for exploring the Luberon region.
Saturday market, Apt Cathedral, Luberon National Park, Villages of Luberon, Local cuisine
Cavaillon
This town offers easy access to various attractions in the Vaucluse region and has a rich history, making it appealing for visitors.
Saint Jacques Chapel, Cavaillon Synagogue, Carpentras, Provence markets, Nearby lavender fields

Understanding Airbnb License Requirements & STR Laws in Robion (2025)

While Robion, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Robion to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Robion (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Robionbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Chic villa at the foot of the Luberon

Chic villa at the foot of the Luberon

Entire Place • 4 bedrooms

$105,932
Revenue
68.4%
Occupancy
$364.72
Daily Rate
Beautifully restored Mas19e, charming decor, Luberon view

Beautifully restored Mas19e, charming decor, Luberon view

Entire Place • 4 bedrooms

$104,661
Revenue
44.9%
Occupancy
$523.83
Daily Rate
Spacious Villa in the Luberon

Spacious Villa in the Luberon

Entire Place • 6 bedrooms

$95,377
Revenue
52.9%
Occupancy
$487.57
Daily Rate
La Magnanerie - authentic Mas 4****  in Robion.

La Magnanerie - authentic Mas 4**** in Robion.

Entire Place • 7 bedrooms

$86,464
Revenue
62.2%
Occupancy
$760.98
Daily Rate
But  Provencal, Charm & Comfort, Pool & Spa

But Provencal, Charm & Comfort, Pool & Spa

Entire Place • 6 bedrooms

$74,062
Revenue
43.5%
Occupancy
$1001.62
Daily Rate
Exceptional property in the heart of the Luberon

Exceptional property in the heart of the Luberon

Entire Place • 5 bedrooms

$71,003
Revenue
41.9%
Occupancy
$685.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Robion (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Robion based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Julia2$132,051435.00/5.0
Caroline6$126,1841224.16/5.0
Fabio1$105,932235.00/5.0
Eric1$104,66175.00/5.0
Nathalie1$86,464135.00/5.0
Patricia3$79,380374.94/5.0
Roman1$74,062135.00/5.0
Roman1$71,003215.00/5.0
Hassane Et Emilie1$64,704145.00/5.0
Emma1$64,53495.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Robion.

Dive Deeper: Advanced Robion STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Robion. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Robion Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Robion

  • The Robion Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.6% of the 124 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Robion, House properties are the most common (65.3%), reflecting the local real estate landscape.
  • Houses represent a significant 65.3% portion, catering likely to families or larger groups.
  • The presence of 17.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.6%) offer potential for unique stay experiences.

Robion Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Robion

  • The dominant room capacity in Robion is 1 bedroom listings, making up 24.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 46.8% of the active Airbnb listings in Robion, indicating a high concentration in these sizes.
  • A significant 37.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Robion.

Robion Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Robion

  • The most common guest capacity trend in Robion vacation rentals is listings accommodating 4 guests (23.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Robion STR market, accounting for 44.4% of listings.
  • 33.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Robion.
  • On average, properties in Robion are equipped to host 4.2 guests.

Robion Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Robion

  • The most common availability pattern in Robion falls within the 271-366 days range, representing 53.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Robion (37.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 11.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Robion Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (18.8%)

1 Night

22 listings

18.8% of total

2 Nights (27.4%)

2 Nights

32 listings

27.4% of total

3 Nights (13.7%)

3 Nights

16 listings

13.7% of total

4-6 Nights (17.9%)

4-6 Nights

21 listings

17.9% of total

7-29 Nights (15.4%)

7-29 Nights

18 listings

15.4% of total

30+ Nights (6.8%)

30+ Nights

8 listings

6.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Robion is 2 Nights, adopted by 27.4% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 27.4% of Robion hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Robion.

Robion Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (18%)

Flexible

18 listings

18% of total

Moderate (30%)

Moderate

30 listings

30% of total

Firm (24%)

Firm

24 listings

24% of total

Strict (28%)

Strict

28 listings

28% of total

Cancellation Policy Insights for Robion

  • The prevailing Airbnb cancellation policy trend in Robion is Moderate, used by 30% of listings.
  • A majority (52.0%) of hosts in Robion utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30% market standard in Robion.
  • Regularly review your cancellation policy against competitors and market demand shifts in Robion.

Robion STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Robion

  • The overall average booking lead time for vacation rentals in Robion is 73 days.
  • Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (56 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Robion.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
  • Monitor your own booking lead times against these Robion averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Robion (2025)

Amenity Prevalence

Amenity Insights for Robion

  • Essential amenities in Robion that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Robion: Wifi, Heating.
  • Prioritize adding missing essentials: Wifi, Heating.
  • Consider adding popular differentiators like Free parking on premises or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Robion to stay competitive.

Robion Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Robion

  • The typical guest profile for Airbnb in Robion consists of a mix of domestic (65%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 65.0% of guests.
  • Key international markets include France (65%) and Germany (7.1%).
  • Top languages spoken are French (37.4%) followed by English (36%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Robion Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Divajeu19$3,941$410.6542%
Ramatuelle213$3,891$670.1041%
Saint-Tropez742$3,498$506.5741%
Chantepérier20$3,057$281.6037%
Opio40$3,057$540.6237%
Gassin384$2,939$434.4440%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%
Ménerbes97$2,800$453.8641%

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