Lurs Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Lurs in 2025? Explore comprehensive Airbnb analytics for Lurs, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Lurs, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Lurs, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lurs Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lurs Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lurs (2025)
Understanding the monthly revenue variations for Airbnb listings in Lurs is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lurs is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lurs across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,710+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,045 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,327 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $828, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lurs
Lurs Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lurs STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lurs:
- Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lurs
Average Daily Rate (ADR) Airbnb Trends in Lurs (2025)
Effective short term rental pricing strategy in Lurs involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lurs typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $131 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $82 per night.
Average Daily Rate (ADR) Trend by Month in Lurs
Get Live Lurs Market Intelligence 👇

Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Lurs (2025)
Peak Season (August, July, June)
- Revenue averages $3,083 per month
- Occupancy rates average 72.7%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,530 per month
- Occupancy maintains around 40.0%
- Daily rates hold near $143
Low Season (February, March, November)
- Revenue drops to average $782 per month
- Occupancy decreases to average 24.9%
- Daily rates adjust to average $157
Seasonality Insights for Lurs
- The Airbnb seasonality in Lurs shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lurs's highest earning potential, with monthly revenues capable of climbing to $3,303, occupancy reaching a high of 75.1%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $647, occupancy could drop to 20.9%, and ADRs may adjust down to $133.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lurs.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lurs seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lurs (2025)
Exploring the top neighborhoods for short-term rentals in Lurs? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Lurs Village | A charming and picturesque village known for its stunning views of the Luberon mountains and serene countryside. Perfect for tourists seeking tranquility and natural beauty. | Lurs Castle Ruins, Château de Ménerbes, Local vineyards, Scenic hiking trails, Provencal markets |
Forcalquier | A vibrant town with a rich history and a lively market scene. Offers a blend of culture, history, and gastronomy, attracting both short-term and long-term visitors. | Forcalquier Market, Altar of the Country, Saint Peter's Church, Local artisanal shops, Natural Park of Luberon |
Manosque | A larger town with a historical center and access to the Verdon Gorge and lavender fields. Great for a diverse range of tourists, from outdoor adventurers to those wanting cultural experiences. | L'Occitane en Provence factory, The Museum of Jean Giono, Historic town center, Basilique de Saint-Maurice, Lavender fields |
Simiane-la-Rotonde | Known for its medieval charm and beautiful landscapes. Ideal for visitors looking to explore rural Provence and enjoy local traditions. | Simiane-la-Rotonde Castle, Lavender fields, Walking trails, Historic village architecture, Provencal cuisine |
Céreste | A quaint village that acts as a gateway to the Luberon, popular for its outdoor activities and proximity to natural parks. Attracts nature lovers and cyclists. | Céreste's medieval streets, Luberon Regional Nature Park, Cycling routes, Local artisan shops, Nature walks |
Greoux-les-Bains | A popular spa town known for its thermal waters and wellness retreats. Attracts visitors looking for relaxation and health treatments. | Thermal spa facilities, Castle of Greoux, Nature parks, Local parks, Festivals and spas |
Apt | Famous for its colorful markets and as a center for lavender production. Great for tourists looking for local charm and vibrant markets. | Apt Market, Cathedral of Saint-Anne, Lavender Museum, Scenic viewpoints, Historic architecture |
Sisteron | A town with stunning fortifications and a rich history, popular for its dramatic landscapes and excellent hiking opportunities. | Sisteron Citadel, The Durance River, Historic town center, Natural parks, Hiking trails |
Understanding Airbnb License Requirements & STR Laws in Lurs (2025)
While Lurs, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lurs to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Lurs (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lursbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Beautiful house in the heart of nature with private swimming pool
Entire Place • 1 bedroom

The East Up
Entire Place • 2 bedrooms

The East Down
Entire Place • 2 bedrooms

Sous les étoiles en Provence , 2 gîtes 9 /10 pers
Entire Place • 4 bedrooms

CHARMING COTTAGE LURS LUBERON
Entire Place • 2 bedrooms

Gite in the middle of an olive grove
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lurs (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lurs based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Bastien | 5 | $95,838 | 70 | 3.75/5.0 |
Marc | 5 | $49,551 | 138 | 4.76/5.0 |
Sous Les Étoiles En Provence | 3 | $44,001 | 10 | 3.33/5.0 |
Gaëlle | 1 | $36,167 | 25 | 5.00/5.0 |
Gilles | 2 | $33,209 | 50 | 4.92/5.0 |
Sophie | 2 | $29,725 | 31 | 4.78/5.0 |
Marguerite | 1 | $14,174 | 74 | 4.80/5.0 |
Gérard | 1 | $13,709 | 99 | 4.89/5.0 |
Sebastien | 3 | $13,544 | 13 | 4.22/5.0 |
Valérie | 1 | $4,818 | 13 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lurs.
Dive Deeper: Advanced Lurs STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lurs. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLurs Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lurs
- The Lurs Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lurs, House properties are the most common (54.2%), reflecting the local real estate landscape.
- Houses represent a significant 54.2% portion, catering likely to families or larger groups.
Lurs Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lurs
- The dominant room capacity in Lurs is 2 bedrooms listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 87.5% of the active Airbnb listings in Lurs, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (8.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Lurs.
Lurs Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lurs
- The most common guest capacity trend in Lurs vacation rentals is listings accommodating 4 guests (37.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Lurs STR market, accounting for 66.7% of listings.
- 41.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lurs.
- On average, properties in Lurs are equipped to host 4.8 guests.
Lurs Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lurs
- The most common availability pattern in Lurs falls within the 181-270 days range, representing 45.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 83.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lurs (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lurs Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
52.2% of total
2 Nights
5 listings
21.7% of total
3 Nights
3 listings
13% of total
4-6 Nights
3 listings
13% of total
Key Insights
- The most prevalent minimum stay requirement in Lurs is 1 Night, adopted by 52.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.9%) of the Lurs Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 52.2% of Lurs hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lurs.
Lurs Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
33.3% of total
Moderate
7 listings
33.3% of total
Firm
6 listings
28.6% of total
Strict
1 listings
4.8% of total
Cancellation Policy Insights for Lurs
- The prevailing Airbnb cancellation policy trend in Lurs is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.4%) policies, offering choices for different guest needs.
- Strict cancellation policies are quite rare (4.8%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Lurs.
- Using a Strict policy might deter some guests, as only 4.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Lurs.
Lurs STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lurs
- The overall average booking lead time for vacation rentals in Lurs is 75 days.
- Guests book furthest in advance for stays during July (average 177 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 19 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (142 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (75 days) as a baseline for your pricing and availability strategy in Lurs.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 177 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 142 days) to capture early planners.
- Monitor your own booking lead times against these Lurs averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lurs (2025)
Amenity Prevalence
Amenity Insights for Lurs
- Essential amenities in Lurs that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Essentials, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lurs: Kitchen, Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Hair dryer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lurs to stay competitive.
Lurs Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lurs
- The typical guest profile for Airbnb in Lurs consists of primarily domestic travelers (66%), often arriving from nearby Marseille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 66.3% of guests.
- Key international markets include France (66.3%) and Germany (8.2%).
- Top languages spoken are English (36.7%) followed by French (30%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Marseille and Orange.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lurs Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Divajeu | 19 | $3,941 | $410.65 | 42% |
Ramatuelle | 213 | $3,891 | $670.10 | 41% |
Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
Chantepérier | 20 | $3,057 | $281.60 | 37% |
Opio | 40 | $3,057 | $540.62 | 37% |
Gassin | 384 | $2,939 | $434.44 | 40% |
Gordes | 225 | $2,913 | $366.32 | 43% |
Redessan | 19 | $2,834 | $334.82 | 34% |
Fontarèches | 11 | $2,802 | $525.31 | 34% |
Ménerbes | 97 | $2,800 | $453.86 | 41% |