Le Thor Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Le Thor in 2025? Explore comprehensive Airbnb analytics for Le Thor, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Le Thor, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 140 active listings.

Whether you're considering an Airbnb investment in Le Thor, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Le Thor Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Le Thor Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$208
The average rental revenue earned for an occupied room per day in Le Thor.
Occupancy Rate(?)
40.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,130
Typical annual income for an Airbnb listing in Le Thor. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.4%
Positive growth (5.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Le Thor.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Le Thor.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
140
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Le Thor (2025)

Understanding the monthly revenue variations for Airbnb listings in Le Thor is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Le Thor is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Le Thor across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,050+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,536 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,281 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $662, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Le Thor

Le Thor Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Le Thor STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Le Thor:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Le Thor

Average Daily Rate (ADR) Airbnb Trends in Le Thor (2025)

Effective short term rental pricing strategy in Le Thor involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Le Thor typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $429+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $237 or more.
  • Typical properties (Median) charge around $120 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Le Thor

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Airbnb Seasonality Analysis & Trends in Le Thor (2025)

Peak Season (August, July, June)
  • Revenue averages $3,638 per month
  • Occupancy rates average 52.2%
  • Daily rates average $221
Shoulder Season
  • Revenue averages $2,039 per month
  • Occupancy maintains around 38.2%
  • Daily rates hold near $211
Low Season (January, February, March)
  • Revenue drops to average $964 per month
  • Occupancy decreases to average 25.6%
  • Daily rates adjust to average $205

Seasonality Insights for Le Thor

  • The Airbnb seasonality in Le Thor shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Le Thor's highest earning potential, with monthly revenues capable of climbing to $4,064, occupancy reaching a high of 64.4%, and ADRs peaking at $223.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $943, occupancy could drop to 23.5%, and ADRs may adjust down to $204.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Le Thor.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Le Thor seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Le Thor (2025)

Exploring the top neighborhoods for short-term rentals in Le Thor? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Le Thor City Center
The bustling heart of Le Thor, filled with charming cafés and shops. It's a prime spot for tourists wanting to experience local culture, markets, and events.
Place du Clos, Les Halles de Le Thor, Local markets, Café terraces, Historic architecture
Village of Le Thor
A picturesque village with a rich history and beautiful surroundings, perfect for those looking to escape the city and enjoy the tranquil Provençal lifestyle.
Church of Le Thor, Local vineyards, Scenic bike trails, Nearby lavender fields, Traditional Provençal markets
Isle-sur-la-Sorgue
Known for its antique markets and the Sorgue River, this area attracts visitors who appreciate art, nature, and local craftsmanship, making it a popular day-trip destination.
Antique markets, Sorgue River, L'Isle-sur-la-Sorgue's canals, Historic waterwheels, Cafés by the river
Avignon
Just a short drive away, Avignon is famous for the Palais des Papes and its vibrant cultural scene. Ideal for hosting guests looking to explore history and art.
Palais des Papes, Pont Saint-Bénézet, Avignon Festival, Local art galleries, Historic streets
Châteauneuf-du-PAPE
Famous for its wines, this area attracts wine enthusiasts and tourists, providing a unique experience and the opportunity to taste renowned local wines.
Wine estates, Wine tasting tours, Scenic vineyards, Historic village, Annual wine festivals
Cavaillon
Close to Le Thor, this town is known for its melon and also has rich history and culture, making it a great base for exploring the Luberon region.
Cavaillon Synagogue, Jean-Marie Pelt Botanical Garden, Local festivals, Cavaillon Melon, Cafés and bistros
L'Isle sur la Sorgue
Known for its charming canals and art scene, it attracts tourists looking for a picturesque and artistic atmosphere, ideal for relaxing stays.
Canals and waterways, Art galleries, Flea markets, Canoeing on the river, Scenic parks
Luberon Natural Park
A bit farther but worth it for nature lovers, the park offers stunning landscapes and outdoor activities, appealing to eco-tourists and adventurers.
Hiking trails, Beautiful villages, Lavender fields, Local wildlife, Stunning viewpoints

Understanding Airbnb License Requirements & STR Laws in Le Thor (2025)

With 15% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Le Thor. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Le Thor to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 15% licensed listings)

Top Performing Airbnb Properties in Le Thor (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Le Thorbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

La Bastide Des Lavandins

La Bastide Des Lavandins

Entire Place • 10 bedrooms

$195,191
Revenue
23.0%
Occupancy
$2162.92
Daily Rate
old building with swimming pool

old building with swimming pool

Entire Place • 7 bedrooms

$91,355
Revenue
68.9%
Occupancy
$617.64
Daily Rate
La Villa aux Cyprès bleu

La Villa aux Cyprès bleu

Entire Place • 4 bedrooms

$71,836
Revenue
50.8%
Occupancy
$421.40
Daily Rate
House LeMasdelaSorgue , great comfort quiet pool

House LeMasdelaSorgue , great comfort quiet pool

Entire Place • 4 bedrooms

$69,268
Revenue
40.5%
Occupancy
$500.54
Daily Rate
Le cabanon 2.42

Le cabanon 2.42

Entire Place • 1 bedroom

$65,813
Revenue
60.0%
Occupancy
$277.28
Daily Rate
Spacious and bright villa on the edge of La Sorgue

Spacious and bright villa on the edge of La Sorgue

Entire Place • 4 bedrooms

$62,875
Revenue
53.8%
Occupancy
$487.11
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Le Thor (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Le Thor based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Doriane1$195,19185.00/5.0
Charlotte3$128,0261754.92/5.0
Carole3$95,39591.62/5.0
Elise3$82,5562354.61/5.0
Dominique5$78,660310.99/5.0
Pierre-Jean5$74,825744.87/5.0
Loic1$65,813794.99/5.0
Priscillia1$62,875394.82/5.0
Valérie1$61,09255.00/5.0
Host #575935811$61,06900.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Le Thor.

Dive Deeper: Advanced Le Thor STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Le Thor. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Le Thor Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Le Thor

  • The Le Thor Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.4% of the 140 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Le Thor, House properties are the most common (56.4%), reflecting the local real estate landscape.
  • Houses represent a significant 56.4% portion, catering likely to families or larger groups.
  • The presence of 22.9% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others, outdoor/unique (combined 5.0%) offer potential for unique stay experiences.

Le Thor Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Le Thor

  • The dominant room capacity in Le Thor is 1 bedroom listings, making up 35.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.7% of the active Airbnb listings in Le Thor, indicating a high concentration in these sizes.
  • A significant 34.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Le Thor.

Le Thor Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Le Thor

  • The most common guest capacity trend in Le Thor vacation rentals is listings accommodating 2 guests (27.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Le Thor STR market, accounting for 48.6% of listings.
  • 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Le Thor.
  • On average, properties in Le Thor are equipped to host 4.3 guests.

Le Thor Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Le Thor

  • The most common availability pattern in Le Thor falls within the 271-366 days range, representing 55.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 86.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Le Thor (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Le Thor Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26%)

1 Night

34 listings

26% of total

2 Nights (33.6%)

2 Nights

44 listings

33.6% of total

3 Nights (15.3%)

3 Nights

20 listings

15.3% of total

4-6 Nights (16%)

4-6 Nights

21 listings

16% of total

7-29 Nights (2.3%)

7-29 Nights

3 listings

2.3% of total

30+ Nights (6.9%)

30+ Nights

9 listings

6.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Le Thor is 2 Nights, adopted by 33.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.6% of Le Thor hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Le Thor.

Le Thor Airbnb Cancellation Policy Trends Analysis (2025)

Non-refundable

2 listings

1.7% of total

Super Strict 30 Days

2 listings

1.7% of total

Flexible (23.3%)

Flexible

28 listings

23.3% of total

Moderate (27.5%)

Moderate

33 listings

27.5% of total

Firm (30.8%)

Firm

37 listings

30.8% of total

Strict (15%)

Strict

18 listings

15% of total

Cancellation Policy Insights for Le Thor

  • The prevailing Airbnb cancellation policy trend in Le Thor is Firm, used by 30.8% of listings.
  • There's a relatively balanced mix between guest-friendly (50.8%) and stricter (45.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 30.8% market standard in Le Thor.
  • Regularly review your cancellation policy against competitors and market demand shifts in Le Thor.

Le Thor STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Le Thor

  • The overall average booking lead time for vacation rentals in Le Thor is 64 days.
  • Guests book furthest in advance for stays during June (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (87 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Le Thor.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
  • Monitor your own booking lead times against these Le Thor averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Le Thor (2025)

Amenity Prevalence

Amenity Insights for Le Thor

  • Popular amenities like Hot water, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Le Thor to stay competitive.

Le Thor Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Le Thor

  • The typical guest profile for Airbnb in Le Thor consists of primarily domestic travelers (78%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 78.1% of guests.
  • Key international markets include France (78.1%) and Belgium (3.5%).
  • Top languages spoken are French (41%) followed by English (32.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Lyon.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Le Thor Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Chantepérier20$3,057$281.6037%
Rupià11$3,046$386.9540%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%
Ménerbes97$2,800$453.8641%
La Bruguière14$2,732$277.6450%
Soyans12$2,721$193.5545%

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