La Roche-de-Rame Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in La Roche-de-Rame in 2025? Explore comprehensive Airbnb analytics for La Roche-de-Rame, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for La Roche-de-Rame, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in La Roche-de-Rame, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Roche-de-Rame Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key La Roche-de-Rame Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$84
The average rental revenue earned for an occupied room per day in La Roche-de-Rame.
Occupancy Rate(?)
47.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,588
Typical annual income for an Airbnb listing in La Roche-de-Rame. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.0%
Significant decrease (-12.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in La Roche-de-Rame.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in La Roche-de-Rame.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in La Roche-de-Rame (2025)

Understanding the monthly revenue variations for Airbnb listings in La Roche-de-Rame is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Roche-de-Rame is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Roche-de-Rame across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,628+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,696 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,072 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $627, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in La Roche-de-Rame

La Roche-de-Rame Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the La Roche-de-Rame STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Roche-de-Rame:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in La Roche-de-Rame

Average Daily Rate (ADR) Airbnb Trends in La Roche-de-Rame (2025)

Effective short term rental pricing strategy in La Roche-de-Rame involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Roche-de-Rame typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $98 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $63 per night.

Average Daily Rate (ADR) Trend by Month in La Roche-de-Rame

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Airbnb Seasonality Analysis & Trends in La Roche-de-Rame (2025)

Peak Season (August, July, June)
  • Revenue averages $1,904 per month
  • Occupancy rates average 59.0%
  • Daily rates average $83
Shoulder Season
  • Revenue averages $1,294 per month
  • Occupancy maintains around 45.5%
  • Daily rates hold near $84
Low Season (January, March, November)
  • Revenue drops to average $835 per month
  • Occupancy decreases to average 34.0%
  • Daily rates adjust to average $91

Seasonality Insights for La Roche-de-Rame

  • The Airbnb seasonality in La Roche-de-Rame shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases La Roche-de-Rame's highest earning potential, with monthly revenues capable of climbing to $2,018, occupancy reaching a high of 65.7%, and ADRs peaking at $91.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $786, occupancy could drop to 30.4%, and ADRs may adjust down to $79.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Roche-de-Rame.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these La Roche-de-Rame seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in La Roche-de-Rame (2025)

Exploring the top neighborhoods for short-term rentals in La Roche-de-Rame? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
La Roche-de-Rame Village
Charming mountain village with picturesque landscapes and traditional architecture. Ideal for those looking to experience authentic Provençal life and outdoor activities.
Église Saint-Michel, Local hiking trails, Château de La Roche-de-Rame, Scenic viewpoints, Provençal markets
Réserve Naturelle de la Haute Vallée de la Claree
Stunning natural reserve offering breathtaking views and various outdoor activities such as hiking, skiing, and wildlife watching. Attracts nature lovers and adventure seekers.
Hiking trails, Skiing areas, Wildlife observation, Photography spots, Picnic areas
Centre de La Roche-de-Rame
The central area offers easy access to shops, restaurants, and cultural sites. It's convenient for travelers looking for local amenities and a community vibe.
Cafés and bakeries, Local shops, Cultural events, Market days, Community activities
Les Granges
A tranquil area known for its natural beauty and outdoor recreation. Perfect for tourists seeking peace and natural surroundings.
Climbing areas, Biking trails, Fishing spots, Nature walks, Scenic picnic areas
L'Argentière-la-Bessée
Nearby town with access to the Durance river and outdoor sports facilities. Popular among activity-oriented tourists who enjoy rafting and cycling.
Rafting spots, Cycling routes, Fishing areas, Nearby ski resorts, Local festivals
Briançon
A larger town known for its historical fortified architecture and skiing opportunities. Attractive for tourists looking for both culture and adventure.
Fortifications of Briançon, Cultural heritage sites, Ski resorts, Shopping district, Local events
Serre Chevalier
Renowned ski resort area that attracts winter sports enthusiasts year-round. A prime location for Airbnb for ski vacations or summer hiking.
Ski slopes, Hiking trails, Spa and wellness centers, Mountain biking, Dining options
Circuit de la Vallée de la Clarée
Famous for stunning driving routes and natural views, this area attracts road-trippers and sightseeing tourists looking for scenic adventures.
Breathtaking landscapes, Photography spots, Hiking routes, Picnic tables, Historic sites

Understanding Airbnb License Requirements & STR Laws in La Roche-de-Rame (2025)

While La Roche-de-Rame, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Roche-de-Rame to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in La Roche-de-Rame (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in La Roche-de-Ramebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

CHALET CLAIRE

CHALET CLAIRE

Entire Place • 5 bedrooms

$31,705
Revenue
53.7%
Occupancy
$162.45
Daily Rate
Traditional country home with a cozy atmosphere

Traditional country home with a cozy atmosphere

Entire Place • 2 bedrooms

$26,580
Revenue
48.5%
Occupancy
$151.47
Daily Rate
Pretty Chalet on the top of La Roche de Rame

Pretty Chalet on the top of La Roche de Rame

Entire Place • 2 bedrooms

$22,328
Revenue
46.0%
Occupancy
$127.73
Daily Rate
Charming apartment T3*** 75 m2 new,spacious, quiet

Charming apartment T3*** 75 m2 new,spacious, quiet

Entire Place • 2 bedrooms

$19,587
Revenue
69.0%
Occupancy
$74.51
Daily Rate
Family apartment in the mountain

Family apartment in the mountain

Entire Place • 2 bedrooms

$13,140
Revenue
49.4%
Occupancy
$67.13
Daily Rate
Charming accommodation Pays des Ecrins

Charming accommodation Pays des Ecrins

Entire Place • 1 bedroom

$10,679
Revenue
39.9%
Occupancy
$73.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in La Roche-de-Rame (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in La Roche-de-Rame based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Frédéric1$31,705494.80/5.0
Pierre1$26,580334.91/5.0
Sylvie3$24,407664.66/5.0
Charlène1$22,328214.90/5.0
La Croisée Des Vallées1$19,5871124.97/5.0
Cyril2$18,823334.59/5.0
Pierre1$10,558204.85/5.0
Nicolas1$10,209994.90/5.0
Marie-Pierre1$10,081355.00/5.0
Frédérique1$9,497854.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Roche-de-Rame.

Dive Deeper: Advanced La Roche-de-Rame STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Roche-de-Rame. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

La Roche-de-Rame Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for La Roche-de-Rame

  • The La Roche-de-Rame Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in La Roche-de-Rame, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 27.8% portion, catering likely to families or larger groups.

La Roche-de-Rame Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for La Roche-de-Rame

  • The dominant room capacity in La Roche-de-Rame is 2 bedrooms listings, making up 55.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 88.9% of the active Airbnb listings in La Roche-de-Rame, indicating a high concentration in these sizes.

La Roche-de-Rame Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for La Roche-de-Rame

  • The most common guest capacity trend in La Roche-de-Rame vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the La Roche-de-Rame STR market, accounting for 61.1% of listings.
  • 33.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Roche-de-Rame.
  • On average, properties in La Roche-de-Rame are equipped to host 4.7 guests.

La Roche-de-Rame Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for La Roche-de-Rame

  • The most common availability pattern in La Roche-de-Rame falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in La Roche-de-Rame (38.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

La Roche-de-Rame Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (5.6%)

1 Night

1 listings

5.6% of total

2 Nights (38.9%)

2 Nights

7 listings

38.9% of total

3 Nights (22.2%)

3 Nights

4 listings

22.2% of total

4-6 Nights (22.2%)

4-6 Nights

4 listings

22.2% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in La Roche-de-Rame is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 38.9% of La Roche-de-Rame hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 5.6% currently do.
  • A 2-night minimum appears standard (38.9%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Roche-de-Rame.

La Roche-de-Rame Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (22.2%)

Flexible

4 listings

22.2% of total

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (50%)

Firm

9 listings

50% of total

Strict (5.6%)

Strict

1 listings

5.6% of total

Cancellation Policy Insights for La Roche-de-Rame

  • The prevailing Airbnb cancellation policy trend in La Roche-de-Rame is Firm, used by 50% of listings.
  • A majority (55.6%) of hosts in La Roche-de-Rame utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (5.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 50% market standard in La Roche-de-Rame.
  • Using a Strict policy might deter some guests, as only 5.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in La Roche-de-Rame.

La Roche-de-Rame STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for La Roche-de-Rame

  • The overall average booking lead time for vacation rentals in La Roche-de-Rame is 60 days.
  • Guests book furthest in advance for stays during July (average 135 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 32 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (106 days avg.) sees the longest lead times, while Fall (55 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in La Roche-de-Rame.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 135 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
  • Monitor your own booking lead times against these La Roche-de-Rame averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in La Roche-de-Rame (2025)

Amenity Prevalence

Amenity Insights for La Roche-de-Rame

  • Essential amenities in La Roche-de-Rame that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for La Roche-de-Rame: Kitchen.
  • Consider adding popular differentiators like Heating or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in La Roche-de-Rame to stay competitive.

La Roche-de-Rame Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for La Roche-de-Rame

  • The typical guest profile for Airbnb in La Roche-de-Rame consists of primarily domestic travelers (77%), often arriving from nearby Marseille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 77.2% of guests.
  • Key international markets include France (77.2%) and Belgium (5.1%).
  • Top languages spoken are French (40.7%) followed by English (34.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Marseille and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the La Roche-de-Rame Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Les Clefs30$5,741$323.1144%
Monteu Roero16$4,432$540.1436%
Manigod194$4,127$427.8040%
Ramatuelle213$3,891$670.1041%
Saint-Jean-Cap-Ferrat107$3,844$424.2146%
Saint-Tropez742$3,498$506.5741%
Saint-Nicolas-la-Chapelle27$3,381$375.7043%
Charvonnex11$3,212$228.0356%
Èze153$3,168$345.8447%
Veyrier-du-Lac134$3,139$430.4743%

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