Bonnieux Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Bonnieux in 2025? Explore comprehensive Airbnb analytics for Bonnieux, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Bonnieux, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 119 active listings.
Whether you're considering an Airbnb investment in Bonnieux, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bonnieux Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bonnieux Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bonnieux (2025)
Understanding the monthly revenue variations for Airbnb listings in Bonnieux is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bonnieux is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bonnieux across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,281+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,651 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,624 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $947, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bonnieux
Bonnieux Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bonnieux STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bonnieux:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 38%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bonnieux
Average Daily Rate (ADR) Airbnb Trends in Bonnieux (2025)
Effective short term rental pricing strategy in Bonnieux involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bonnieux typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $654+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $372 or more.
- Typical properties (Median) charge around $165 per night.
- Entry-level properties (Bottom 25%) earn around $106 per night.
Average Daily Rate (ADR) Trend by Month in Bonnieux
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Airbnb Seasonality Analysis & Trends in Bonnieux (2025)
Peak Season (August, July, May)
- Revenue averages $5,213 per month
- Occupancy rates average 56.9%
- Daily rates average $339
Shoulder Season
- Revenue averages $2,639 per month
- Occupancy maintains around 38.8%
- Daily rates hold near $295
Low Season (January, February, March)
- Revenue drops to average $1,227 per month
- Occupancy decreases to average 22.8%
- Daily rates adjust to average $248
Seasonality Insights for Bonnieux
- The Airbnb seasonality in Bonnieux shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bonnieux's highest earning potential, with monthly revenues capable of climbing to $6,023, occupancy reaching a high of 63.2%, and ADRs peaking at $349.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,186, occupancy could drop to 21.2%, and ADRs may adjust down to $242.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bonnieux.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bonnieux seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bonnieux (2025)
Exploring the top neighborhoods for short-term rentals in Bonnieux? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Bonnieux Village | Charming Provençal village with stunning views of the Luberon valley. Attracts tourists for its picturesque streets, local markets, and historic architecture, making it a prime spot for vacation rentals. | Bonnieux Church, Viewpoint of Bonnieux, Local markets, Café des Arts, Luberon National Park |
| Gordes | One of the most beautiful villages in France, Gordes features stone houses and breathtaking landscapes. It's a favorite among tourists seeking cultural and scenic beauty, suitable for short-term rentals. | Village de Gordes, Abbaye de Sénanque, Gordes Castle, Luberon Heritage Museum |
| Roussillon | Famous for its ochre cliffs, Roussillon offers a unique landscape and vibrant colors. Attracts art enthusiasts and nature lovers, making it a desirable location for Airbnb hosts. | Ochre Trail, Roussillon Village, Colorado Provençal |
| Menerbes | Known for its rich history and association with famous artists, Menerbes provides a serene countryside experience, appealing to visitors looking for art and relaxation. | Menerbes Village, Musee du Tire-Bouchon, Historical heritage sites |
| Lourmarin | Charming village that receives visitors year-round. Known for its lively atmosphere, local festivals, and beautiful architecture, it's a great spot for vacation rentals. | Lourmarin Castle, Artisan shops, Lovely terraces and restaurants |
| Oppède-le-Vieux | This hilltop village offers stunning views and a historic atmosphere. Its medieval charm attracts visitors, perfect for Airbnb hosts looking to capture the essence of Provence. | Old village ruins, Church of Saint-Hilaire, Breathtaking views of the Luberon |
| Pertuis | A lively town with a mix of urban and rural life. It's conveniently located and has great transport links, making it appealing for both tourists and business travelers. | Saint-Nicolas Church, Lac de Pertuis, Weekly market |
| Apt | The capital of the Luberon, Apt is known for its vibrant markets and local cuisine. It serves as a gateway to the region and attracts many visitors, offering excellent Airbnb opportunities. | Apt Market, Luberon Museum, Cultural festivals |
Understanding Airbnb License Requirements & STR Laws in Bonnieux (2025)
While Bonnieux, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bonnieux to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Bonnieux (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bonnieuxbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Except Mas provençal Luberon Tyrol. Heated pool
Entire Place • 8 bedrooms
Beautiful holiday home
Entire Place • 5 bedrooms
Bastide provençale Bonnieux, swimming pool/air conditioning
Entire Place • 4 bedrooms
Bonnieux home, spectacular view, dipping pool
Entire Place • 3 bedrooms
Farmhouse * * * * , heated pool, view, 10 people
Entire Place • 5 bedrooms
Bonnieux. G House by Studi KO
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bonnieux (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bonnieux based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurélie | 2 | $211,796 | 252 | 4.81/5.0 |
| Kirill | 1 | $117,964 | 49 | 4.61/5.0 |
| Martine | 2 | $117,002 | 107 | 4.99/5.0 |
| Amandine | 5 | $108,058 | 1301 | 4.91/5.0 |
| Sandra | 2 | $107,285 | 20 | 4.94/5.0 |
| Julien | 2 | $94,936 | 57 | 4.97/5.0 |
| Reinier | 1 | $80,024 | 65 | 5.00/5.0 |
| Fabienne | 5 | $76,966 | 286 | 3.83/5.0 |
| Thierry | 1 | $76,774 | 17 | 5.00/5.0 |
| Roman | 1 | $76,562 | 14 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bonnieux.
Dive Deeper: Advanced Bonnieux STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bonnieux. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBonnieux Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bonnieux
- The Bonnieux Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.8% of the 119 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bonnieux, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, unique stays (combined 8.5%) offer potential for unique stay experiences.
Bonnieux Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bonnieux
- The dominant room capacity in Bonnieux is 1 bedroom listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.0% of the active Airbnb listings in Bonnieux, indicating a high concentration in these sizes.
- A significant 42.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bonnieux.
Bonnieux Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bonnieux
- The most common guest capacity trend in Bonnieux vacation rentals is listings accommodating 6 guests (26.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Bonnieux STR market, accounting for 51.3% of listings.
- 47.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bonnieux.
- On average, properties in Bonnieux are equipped to host 4.8 guests.
Bonnieux Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bonnieux
- The most common availability pattern in Bonnieux falls within the 181-270 days range, representing 47.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 87.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Bonnieux (48.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 12.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bonnieux Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
7% of total
2 Nights
25 listings
21.9% of total
3 Nights
28 listings
24.6% of total
4-6 Nights
27 listings
23.7% of total
7-29 Nights
17 listings
14.9% of total
30+ Nights
9 listings
7.9% of total
Key Insights
- The most prevalent minimum stay requirement in Bonnieux is 3 Nights, adopted by 24.6% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 24.6% of Bonnieux hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bonnieux.
Bonnieux Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1% of total
Flexible
10 listings
10.2% of total
Moderate
31 listings
31.6% of total
Firm
25 listings
25.5% of total
Strict
31 listings
31.6% of total
Cancellation Policy Insights for Bonnieux
- The prevailing Airbnb cancellation policy trend in Bonnieux is Moderate, used by 31.6% of listings.
- A majority (57.1%) of hosts in Bonnieux utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.6% market standard in Bonnieux.
- With 31.6% using Strict terms, this is a viable option in Bonnieux, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Bonnieux.
Bonnieux STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bonnieux
- The overall average booking lead time for vacation rentals in Bonnieux is 73 days.
- Guests book furthest in advance for stays during July (average 115 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (107 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (73 days) as a baseline for your pricing and availability strategy in Bonnieux.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 115 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 107 days) to capture early planners.
- Monitor your own booking lead times against these Bonnieux averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bonnieux (2025)
Amenity Prevalence
Amenity Insights for Bonnieux
- Essential amenities in Bonnieux that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bonnieux: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bonnieux to stay competitive.
Bonnieux Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bonnieux
- The typical guest profile for Airbnb in Bonnieux consists of a mix of domestic (41%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 41.0% of guests.
- Key international markets include France (41%) and United States (16.1%).
- Top languages spoken are English (40.2%) followed by French (27.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bonnieux Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Gassin | 384 | $2,939 | $434.44 | 40% |
| Gordes | 225 | $2,913 | $366.32 | 43% |
| Redessan | 19 | $2,834 | $334.82 | 34% |
| Fontarèches | 11 | $2,802 | $525.31 | 34% |
| Ménerbes | 97 | $2,800 | $453.86 | 41% |