Vernègues Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vernègues in 2025? Explore comprehensive Airbnb analytics for Vernègues, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Vernègues, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Vernègues, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vernègues Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vernègues Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$206
The average rental revenue earned for an occupied room per day in Vernègues.
Occupancy Rate(?)
38.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,063
Typical annual income for an Airbnb listing in Vernègues. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-28.2%
Significant decrease (-28.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vernègues.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Vernègues.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vernègues (2025)

Understanding the monthly revenue variations for Airbnb listings in Vernègues is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vernègues is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vernègues across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,913+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,481 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,826 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $771, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vernègues

Vernègues Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vernègues STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vernègues:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vernègues

Average Daily Rate (ADR) Airbnb Trends in Vernègues (2025)

Effective short term rental pricing strategy in Vernègues involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vernègues typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $381+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
  • Typical properties (Median) charge around $164 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Vernègues

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Airbnb Seasonality Analysis & Trends in Vernègues (2025)

Peak Season (August, July, June)
  • Revenue averages $4,691 per month
  • Occupancy rates average 55.2%
  • Daily rates average $213
Shoulder Season
  • Revenue averages $2,161 per month
  • Occupancy maintains around 37.2%
  • Daily rates hold near $199
Low Season (January, February, December)
  • Revenue drops to average $1,238 per month
  • Occupancy decreases to average 26.9%
  • Daily rates adjust to average $189

Seasonality Insights for Vernègues

  • The Airbnb seasonality in Vernègues shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vernègues's highest earning potential, with monthly revenues capable of climbing to $5,389, occupancy reaching a high of 63.9%, and ADRs peaking at $217.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,120, occupancy could drop to 19.9%, and ADRs may adjust down to $187.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vernègues.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vernègues seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vernègues (2025)

Exploring the top neighborhoods for short-term rentals in Vernègues? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Vernègues Historic Center
Charming area filled with traditional Provencal architecture and close proximity to local markets and restaurants. Perfect for guests looking for an authentic French experience.
Église de Vernègues, Château de Vernègues, Rue de la République, Local markets, Provencal cafes
Nearby Alpilles
Stunning natural park with picturesque landscapes, hiking, and outdoor activities. Ideal for guests who love nature and outdoor adventures.
Les Baux-de-Provence, St-Rémy-de-Provence, Hiking trails, Olive groves, Scenic viewpoints
Luberon Valley
Famous for its beautiful villages, vineyards, and lavender fields. Popular among tourists for its scenic drives and photo opportunities.
Gordes, Roussillon, Lavender fields, Luberon Regional Park, Wine tasting
Aix-en-Provence
Cultural hub known for its historic architecture, art scenes, and festivals. A short drive away making it a favorite for visitors.
Cours Mirabeau, Saint-Sauveur Cathedral, Aix Market, Granet Museum, Festival of Aix-en-Provence
Eygalières
A quintessential Provençal village with a relaxing atmosphere and beautiful landscapes. Great for those seeking tranquility and charm.
Eygalières village center, Parks and gardens, Cycling routes, Art galleries, Local vineyards
Cadenet
Scenic village known for its historical landmarks and local community feel. Ideal for visitors wanting a quieter escape.
Cadenet Castle, Local vineyards, Markets, Nearby hiking trails, Relaxed cafes
Mallemort
A small town with access to golf courses and rivers, excellent for family vacations and outdoor sports enthusiasts.
GOLF de Pont Royal, Sorgue River, Local shops, Market, Nearby vineyards
Salon-de-Provence
Vibrant city with rich history and cultural events. Offers a mix of urban and local experiences for tourists.
Château de l'Empéri, Musee Nostangic, Local festivals, Historic center, Nearby lavender fields

Understanding Airbnb License Requirements & STR Laws in Vernègues (2025)

With 13% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Vernègues. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vernègues to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 13% licensed listings)

Top Performing Airbnb Properties in Vernègues (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vernèguesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Provencal bastide with heated pool near Alpilles

Provencal bastide with heated pool near Alpilles

Entire Place • 5 bedrooms

$91,248
Revenue
38.5%
Occupancy
$644.76
Daily Rate
Stay in a 12th century chapel!

Stay in a 12th century chapel!

Entire Place • 5 bedrooms

$49,456
Revenue
30.4%
Occupancy
$556.89
Daily Rate
Nature villa in the heart of Provence

Nature villa in the heart of Provence

Entire Place • 3 bedrooms

$44,118
Revenue
68.3%
Occupancy
$201.63
Daily Rate
Villa le 62 between Alpilles and Luberon

Villa le 62 between Alpilles and Luberon

Entire Place • 3 bedrooms

$42,721
Revenue
54.3%
Occupancy
$218.67
Daily Rate
Le Mas de la Vigne Vigne Vierge

Le Mas de la Vigne Vigne Vierge

Entire Place • 5 bedrooms

$35,111
Revenue
38.2%
Occupancy
$252.52
Daily Rate
Loft - Village House+Air conditioning+Terrace, Prox Luberon

Loft - Village House+Air conditioning+Terrace, Prox Luberon

Entire Place • 2 bedrooms

$23,722
Revenue
56.6%
Occupancy
$151.02
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vernègues (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vernègues based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Serenity Rentals1$91,248114.64/5.0
Thomas1$49,456354.74/5.0
Isabelle1$44,118824.98/5.0
Thierry1$42,72144.75/5.0
Robert Et Elodie1$35,111734.56/5.0
Brigitte3$24,47191.67/5.0
François1$23,722264.96/5.0
Gil1$21,57245.00/5.0
Valerie1$18,322934.89/5.0
Host #2641870171$18,07500.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vernègues.

Dive Deeper: Advanced Vernègues STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vernègues. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vernègues Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vernègues

  • The Vernègues Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.2% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vernègues, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • The presence of 16.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.2%) offer potential for unique stay experiences.

Vernègues Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vernègues

  • The dominant room capacity in Vernègues is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 54.1% of the active Airbnb listings in Vernègues, indicating a high concentration in these sizes.
  • A significant 37.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vernègues.

Vernègues Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vernègues

  • The most common guest capacity trend in Vernègues vacation rentals is listings accommodating 6 guests (29.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Vernègues STR market, accounting for 58.4% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vernègues.
  • On average, properties in Vernègues are equipped to host 4.8 guests.

Vernègues Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vernègues

  • The most common availability pattern in Vernègues falls within the 271-366 days range, representing 70.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 87.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Vernègues (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vernègues Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

7 listings

30.4% of total

2 Nights (30.4%)

2 Nights

7 listings

30.4% of total

4-6 Nights (21.7%)

4-6 Nights

5 listings

21.7% of total

7-29 Nights (13%)

7-29 Nights

3 listings

13% of total

30+ Nights (4.3%)

30+ Nights

1 listings

4.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Vernègues is 1 Night, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.8%) of the Vernègues Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30.4% of Vernègues hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vernègues.

Vernègues Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.1%)

Flexible

4 listings

21.1% of total

Moderate (10.5%)

Moderate

2 listings

10.5% of total

Firm (36.8%)

Firm

7 listings

36.8% of total

Strict (31.6%)

Strict

6 listings

31.6% of total

Cancellation Policy Insights for Vernègues

  • The prevailing Airbnb cancellation policy trend in Vernègues is Firm, used by 36.8% of listings.
  • A majority (68.4%) of hosts in Vernègues utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.8% market standard in Vernègues.
  • With 31.6% using Strict terms, this is a viable option in Vernègues, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vernègues.

Vernègues STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vernègues

  • The overall average booking lead time for vacation rentals in Vernègues is 53 days.
  • Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 9 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (45 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Vernègues.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Vernègues averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vernègues (2025)

Amenity Prevalence

Amenity Insights for Vernègues

  • Essential amenities in Vernègues that guests expect include: Free parking on premises, TV, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vernègues: Free parking on premises, TV, Hot water, Wifi.
  • Prioritize adding missing essentials: TV, Hot water, Wifi.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vernègues to stay competitive.

Vernègues Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vernègues

  • The typical guest profile for Airbnb in Vernègues consists of primarily domestic travelers (73%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 72.7% of guests.
  • Key international markets include France (72.7%) and Belgium (6.4%).
  • Top languages spoken are French (39%) followed by English (34%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vernègues Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Divajeu19$3,941$410.6542%
Ramatuelle213$3,891$670.1041%
Saint-Tropez742$3,498$506.5741%
Chantepérier20$3,057$281.6037%
Opio40$3,057$540.6237%
Gassin384$2,939$434.4440%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%
Ménerbes97$2,800$453.8641%

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