Solliès-Toucas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Solliès-Toucas in 2025? Explore comprehensive Airbnb analytics for Solliès-Toucas, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Solliès-Toucas, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 75 active listings.
Whether you're considering an Airbnb investment in Solliès-Toucas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Solliès-Toucas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Solliès-Toucas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Solliès-Toucas (2025)
Understanding the monthly revenue variations for Airbnb listings in Solliès-Toucas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Solliès-Toucas is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Solliès-Toucas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,624+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,065 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,325 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $651, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Solliès-Toucas
Solliès-Toucas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Solliès-Toucas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Solliès-Toucas:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Solliès-Toucas
Average Daily Rate (ADR) Airbnb Trends in Solliès-Toucas (2025)
Effective short term rental pricing strategy in Solliès-Toucas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Solliès-Toucas typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $348+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $243 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $71 per night.
Average Daily Rate (ADR) Trend by Month in Solliès-Toucas
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Airbnb Seasonality Analysis & Trends in Solliès-Toucas (2025)
Peak Season (August, July, June)
- Revenue averages $3,313 per month
- Occupancy rates average 49.7%
- Daily rates average $181
Shoulder Season
- Revenue averages $2,200 per month
- Occupancy maintains around 38.7%
- Daily rates hold near $173
Low Season (January, November, December)
- Revenue drops to average $1,605 per month
- Occupancy decreases to average 28.8%
- Daily rates adjust to average $170
Seasonality Insights for Solliès-Toucas
- The Airbnb seasonality in Solliès-Toucas shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Solliès-Toucas's highest earning potential, with monthly revenues capable of climbing to $4,021, occupancy reaching a high of 67.2%, and ADRs peaking at $182.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,377, occupancy could drop to 27.5%, and ADRs may adjust down to $167.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Solliès-Toucas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Solliès-Toucas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Solliès-Toucas (2025)
Exploring the top neighborhoods for short-term rentals in Solliès-Toucas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Solliès-Toucas Village Centre | Charming Provençal village with a rich history and beautiful architecture. It's a great place for guests seeking a tranquil getaway close to local culture. | Local markets, Historic churches, Provençal festivals |
| Montagne de la Loube | A beautiful natural area ideal for hikers and nature lovers. Popular for outdoor activities and scenic views. | Hiking trails, Stunning viewpoints, Picnic areas |
| Toulon | Nearby coastal city known for its port and maritime history. A vibrant urban area with attractions appealing to tourists. | Toulon Harbour, Naval Museum, Baldwin's Fort, beaches |
| Hyères | Famous for its stunning Mediterranean beaches and islands. A key destination for beach lovers and outdoor enthusiasts. | Porquerolles Island, Hyères beaches, Botanical gardens, Historical sites |
| Le Pradet | Coastal town known for its beaches and relaxed atmosphere. Attracts families and beachgoers looking for sun and sea. | Méridien Beach, Café and seafood restaurants, Coastal walks |
| Cuers | Picturesque commune surrounded by vineyards and olive groves. A peaceful spot for wine lovers and those wanting a rural retreat. | Vineyard tours, Wine tastings, Charming landscapes |
| La Crau | Regarded for its rural charm and proximity to nature reserves. Ideal for those looking to experience rural Provençal life. | Nature reserves, Local farms, Cycling paths |
| Sainte-Anne d'Proteau | Scenic view and proximity to cultural attractions. A hidden gem for travelers looking for an authentic experience in the region. | Nearby countryside, Cultural events, Traditional dining options |
Understanding Airbnb License Requirements & STR Laws in Solliès-Toucas (2025)
While Solliès-Toucas, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Solliès-Toucas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Solliès-Toucas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Solliès-Toucasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Sublime Mas SPA/POOL superb view 24 beds
Entire Place • 10 bedrooms
romantic treehouse with panoramic view spa
Entire Place • 1 bedroom
Villa Rose
Entire Place • 3 bedrooms
200m villa in the countryside
Entire Place • 5 bedrooms
Villa at the outskirts of Sainte Baume
Entire Place • 5 bedrooms
Le Bastidon - A safe haven
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Solliès-Toucas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Solliès-Toucas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Geoffroy | 8 | $316,091 | 389 | 3.69/5.0 |
| Pascale | 1 | $51,940 | 10 | 4.70/5.0 |
| Florence | 1 | $50,434 | 4 | 5.00/5.0 |
| Nadine Et Jean | 1 | $48,260 | 6 | 4.50/5.0 |
| Constance | 1 | $43,673 | 26 | 4.96/5.0 |
| Louise | 1 | $42,715 | 11 | 4.82/5.0 |
| Host #413729366 | 1 | $36,344 | 4 | 5.00/5.0 |
| Myriam | 1 | $36,277 | 4 | 5.00/5.0 |
| Sarah | 1 | $31,621 | 7 | 4.86/5.0 |
| Florence | 1 | $31,105 | 96 | 4.82/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Solliès-Toucas.
Dive Deeper: Advanced Solliès-Toucas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Solliès-Toucas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSolliès-Toucas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Solliès-Toucas
- The Solliès-Toucas Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.3% of the 75 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Solliès-Toucas, House properties are the most common (54.7%), reflecting the local real estate landscape.
- Houses represent a significant 54.7% portion, catering likely to families or larger groups.
- The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, outdoor/unique (combined 6.7%) offer potential for unique stay experiences.
Solliès-Toucas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Solliès-Toucas
- The dominant room capacity in Solliès-Toucas is 1 bedroom listings, making up 46.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Solliès-Toucas, indicating a high concentration in these sizes.
- A significant 29.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Solliès-Toucas.
Solliès-Toucas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Solliès-Toucas
- The most common guest capacity trend in Solliès-Toucas vacation rentals is listings accommodating 2 guests (34.7%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Solliès-Toucas STR market, accounting for 56.0% of listings.
- 31.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Solliès-Toucas.
- On average, properties in Solliès-Toucas are equipped to host 4.2 guests.
Solliès-Toucas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Solliès-Toucas
- The most common availability pattern in Solliès-Toucas falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Solliès-Toucas (41.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Solliès-Toucas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
26.1% of total
2 Nights
19 listings
27.5% of total
3 Nights
7 listings
10.1% of total
4-6 Nights
14 listings
20.3% of total
7-29 Nights
9 listings
13% of total
30+ Nights
2 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Solliès-Toucas is 2 Nights, adopted by 27.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 27.5% of Solliès-Toucas hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.1% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Solliès-Toucas.
Solliès-Toucas Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
1.6% of total
Flexible
10 listings
16.1% of total
Moderate
20 listings
32.3% of total
Firm
12 listings
19.4% of total
Strict
19 listings
30.6% of total
Cancellation Policy Insights for Solliès-Toucas
- The prevailing Airbnb cancellation policy trend in Solliès-Toucas is Moderate, used by 32.3% of listings.
- There's a relatively balanced mix between guest-friendly (48.4%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.3% market standard in Solliès-Toucas.
- With 30.6% using Strict terms, this is a viable option in Solliès-Toucas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Solliès-Toucas.
Solliès-Toucas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Solliès-Toucas
- The overall average booking lead time for vacation rentals in Solliès-Toucas is 48 days.
- Guests book furthest in advance for stays during October (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (74 days avg.) sees the longest lead times, while Winter (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (48 days) as a baseline for your pricing and availability strategy in Solliès-Toucas.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Solliès-Toucas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Solliès-Toucas (2025)
Amenity Prevalence
Amenity Insights for Solliès-Toucas
- Essential amenities in Solliès-Toucas that guests expect include: Free parking on premises. Lacking these (this) could significantly impact bookings.
- Popular amenities like Heating, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Solliès-Toucas: Free parking on premises.
- Prioritize adding missing essentials: Free parking on premises.
- Consider adding popular differentiators like Heating or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Solliès-Toucas to stay competitive.
Solliès-Toucas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Solliès-Toucas
- The typical guest profile for Airbnb in Solliès-Toucas consists of primarily domestic travelers (87%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 86.9% of guests.
- Key international markets include France (86.9%) and Germany (3.4%).
- Top languages spoken are French (47.3%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Marseille.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Solliès-Toucas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Gassin | 384 | $2,939 | $434.44 | 40% |
| Gordes | 225 | $2,913 | $366.32 | 43% |