Saint-Laurent-du-Var Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Saint-Laurent-du-Var in 2025? Explore comprehensive Airbnb analytics for Saint-Laurent-du-Var, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Saint-Laurent-du-Var, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 353 active listings.
Whether you're considering an Airbnb investment in Saint-Laurent-du-Var, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Laurent-du-Var Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Laurent-du-Var Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Laurent-du-Var (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Laurent-du-Var is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Laurent-du-Var is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Laurent-du-Var across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,537+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,474 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,593 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $851, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Laurent-du-Var
Saint-Laurent-du-Var Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Laurent-du-Var STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Laurent-du-Var:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Laurent-du-Var
Average Daily Rate (ADR) Airbnb Trends in Saint-Laurent-du-Var (2025)
Effective short term rental pricing strategy in Saint-Laurent-du-Var involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Laurent-du-Var typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $218+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $139 or more.
- Typical properties (Median) charge around $102 per night.
- Entry-level properties (Bottom 25%) earn around $78 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Laurent-du-Var
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Airbnb Seasonality Analysis & Trends in Saint-Laurent-du-Var (2025)
Peak Season (August, July, June)
- Revenue averages $3,044 per month
- Occupancy rates average 59.2%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,879 per month
- Occupancy maintains around 44.9%
- Daily rates hold near $132
Low Season (January, February, March)
- Revenue drops to average $1,014 per month
- Occupancy decreases to average 33.5%
- Daily rates adjust to average $126
Seasonality Insights for Saint-Laurent-du-Var
- The Airbnb seasonality in Saint-Laurent-du-Var shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Laurent-du-Var's highest earning potential, with monthly revenues capable of climbing to $3,197, occupancy reaching a high of 68.0%, and ADRs peaking at $146.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $961, occupancy could drop to 30.4%, and ADRs may adjust down to $126.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Laurent-du-Var.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Laurent-du-Var seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Laurent-du-Var (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Laurent-du-Var? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Promenade des Flots Bleus | A beautiful seaside promenade in Saint-Laurent-du-Var, perfect for families and beach lovers. It's close to various restaurants and offers stunning views of the Mediterranean. | Seaside Promenade, Marina Baie des Anges, Plage de la Batterie, Parc de la petite Afrique, Casino Croisette |
| Vieux Saint-Laurent | The historic old town of Saint-Laurent-du-Var, featuring charming streets and local markets. A great spot for cultural experiences and local cuisine. | Église Sainte-Rosalie, Marché provençal, Local boutiques, Charming cafés, Cultural events |
| Aquasplash | A popular water park that attracts families and tourists, particularly during the summer. Accommodation nearby can cater to those looking for leisure and adventure. | Aquasplash Water Park, Marineland, Beaches nearby, Family-friendly activities, Entertainment options |
| Stade Charles-Ehrmann | The local sports stadium hosts various events and matches, making it a location for sports enthusiasts. Great for short-term stays during events. | Stade Charles-Ehrmann, Concerts and sporting events, Nearby restaurants, Transportation access, Local nightlife |
| Cap 3000 | A major shopping mall in the area that attracts shoppers and visitors. Hosting an Airbnb nearby can cater to those seeking retail therapy and convenience. | Cap 3000 Shopping Center, Restaurants and cafes, Cinema, Proximity to the beach, Events and promotions |
| L'Esplanade | A vibrant area known for its restaurants and cafes overlooking the marina. Great for those who enjoy dining out and a lively atmosphere. | Restaurants with sea views, Watersports, Marina, Events and nightlife, Cultural venues |
| Parc Phoenix | A large botanical garden that attracts families and nature lovers. Ideal for those seeking a peaceful stay with access to nature and outdoor activities. | Botanical gardens, Animal park, Green spaces, Play areas for children, Cultural events |
| Les Jardins de Nikaia | A contemporary venue for concerts and events, popular among tourists. Hosting an Airbnb in this area can attract concert-goers and event attendees. | Les Jardins de Nikaia, Concerts and shows, Nearby hotels, Dining options, Public transport access |
Understanding Airbnb License Requirements & STR Laws in Saint-Laurent-du-Var (2025)
With 20% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Laurent-du-Var. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Laurent-du-Var to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 20% licensed listings)
Top Performing Airbnb Properties in Saint-Laurent-du-Var (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Laurent-du-Varbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
![5 min from Nice airport[SEABOARD+VIEW+FREE PARK]](https://a0.muscache.com/im/pictures/hosting/Hosting-1091865322437362014/original/fe61979a-7b4c-4a13-ad65-86b97edab397.jpeg?im_w=480&im_format=avif)
5 min from Nice airport[SEABOARD+VIEW+FREE PARK]
Entire Place • 1 bedroom
EXCLUSIVE 8 BEDROOM VILLA WITH SWIMMING POOL,BBQ
Entire Place • 8 bedrooms
6 bedroom lovely home in Saint-Laurent-du-Var
Entire Place • 6 bedrooms
Magnifique maison en pierre avec jardin et piscine
Entire Place • 4 bedrooms
Luxury Waterfront: Exceptional Apartment
Entire Place • 2 bedrooms
Villa Mathilda with pool close to Nice
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Laurent-du-Var (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Laurent-du-Var based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ryan | 1 | $182,674 | 21 | 5.00/5.0 |
| Ekaterina | 1 | $116,599 | 16 | 4.75/5.0 |
| Francoise | 4 | $110,397 | 55 | 4.90/5.0 |
| Marlene - Interhome Group | 5 | $99,580 | 24 | 3.47/5.0 |
| Mark | 3 | $95,292 | 63 | 3.14/5.0 |
| Anthony | 4 | $93,130 | 143 | 4.76/5.0 |
| Host #141523580 | 1 | $91,810 | 4 | 4.75/5.0 |
| Christine | 2 | $90,012 | 190 | 4.66/5.0 |
| Host #15792610 | 1 | $79,640 | 57 | 4.88/5.0 |
| Roberto | 2 | $78,076 | 54 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Laurent-du-Var.
Dive Deeper: Advanced Saint-Laurent-du-Var STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Laurent-du-Var. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Laurent-du-Var Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Laurent-du-Var
- The Saint-Laurent-du-Var Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.4% of the 353 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Laurent-du-Var, Apartment/Condo properties are the most common (87%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique, others (combined 2.2%) offer potential for unique stay experiences.
Saint-Laurent-du-Var Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Laurent-du-Var
- The dominant room capacity in Saint-Laurent-du-Var is 1 bedroom listings, making up 47.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 65.4% of the active Airbnb listings in Saint-Laurent-du-Var, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Saint-Laurent-du-Var.
Saint-Laurent-du-Var Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Laurent-du-Var
- The most common guest capacity trend in Saint-Laurent-du-Var vacation rentals is listings accommodating 4 guests (38.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Saint-Laurent-du-Var STR market, accounting for 70.2% of listings.
- 12.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Laurent-du-Var.
- On average, properties in Saint-Laurent-du-Var are equipped to host 3.4 guests.
Saint-Laurent-du-Var Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Laurent-du-Var
- The most common availability pattern in Saint-Laurent-du-Var falls within the 271-366 days range, representing 41.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Saint-Laurent-du-Var (40.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Laurent-du-Var Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
38 listings
11.9% of total
2 Nights
58 listings
18.1% of total
3 Nights
80 listings
25% of total
4-6 Nights
80 listings
25% of total
7-29 Nights
30 listings
9.4% of total
30+ Nights
34 listings
10.6% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Laurent-du-Var is 3 Nights, adopted by 25% of listings. This highlights the market's preference for longer commitments.
- A significant segment (10.6%) caters to monthly stays (30+ nights) in Saint-Laurent-du-Var, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 25% of Saint-Laurent-du-Var hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.9% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Laurent-du-Var.
Saint-Laurent-du-Var Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
0.7% of total
Super Strict 30 Days
2 listings
0.7% of total
Flexible
55 listings
18.7% of total
Moderate
93 listings
31.6% of total
Firm
60 listings
20.4% of total
Strict
82 listings
27.9% of total
Cancellation Policy Insights for Saint-Laurent-du-Var
- The prevailing Airbnb cancellation policy trend in Saint-Laurent-du-Var is Moderate, used by 31.6% of listings.
- There's a relatively balanced mix between guest-friendly (50.3%) and stricter (48.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.6% market standard in Saint-Laurent-du-Var.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Laurent-du-Var.
Saint-Laurent-du-Var STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Laurent-du-Var
- The overall average booking lead time for vacation rentals in Saint-Laurent-du-Var is 49 days.
- Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Saint-Laurent-du-Var.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Laurent-du-Var averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Laurent-du-Var (2025)
Amenity Prevalence
Amenity Insights for Saint-Laurent-du-Var
- Essential amenities in Saint-Laurent-du-Var that guests expect include: TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Saint-Laurent-du-Var: TV, Kitchen.
- Prioritize adding missing essentials: TV, Kitchen.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Laurent-du-Var to stay competitive.
Saint-Laurent-du-Var Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Laurent-du-Var
- The typical guest profile for Airbnb in Saint-Laurent-du-Var consists of a mix of domestic (50%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 49.6% of guests.
- Key international markets include France (49.6%) and United States (6.3%).
- Top languages spoken are English (36.4%) followed by French (26.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Laurent-du-Var Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Cossano Belbo | 13 | $3,632 | $284.21 | 42% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Cassinasco | 18 | $3,219 | $545.40 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Gassin | 384 | $2,939 | $434.44 | 40% |