Mallemort Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Mallemort in 2025? Explore comprehensive Airbnb analytics for Mallemort, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Mallemort, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 141 active listings.
Whether you're considering an Airbnb investment in Mallemort, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mallemort Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mallemort Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mallemort (2025)
Understanding the monthly revenue variations for Airbnb listings in Mallemort is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mallemort is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mallemort across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,112+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,257 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,250 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $607, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mallemort
Mallemort Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mallemort STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mallemort:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mallemort
Average Daily Rate (ADR) Airbnb Trends in Mallemort (2025)
Effective short term rental pricing strategy in Mallemort involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mallemort typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $352+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Mallemort
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Airbnb Seasonality Analysis & Trends in Mallemort (2025)
Peak Season (August, July, May)
- Revenue averages $2,963 per month
- Occupancy rates average 49.7%
- Daily rates average $194
Shoulder Season
- Revenue averages $1,788 per month
- Occupancy maintains around 39.9%
- Daily rates hold near $174
Low Season (January, February, March)
- Revenue drops to average $1,029 per month
- Occupancy decreases to average 32.7%
- Daily rates adjust to average $148
Seasonality Insights for Mallemort
- The Airbnb seasonality in Mallemort shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mallemort's highest earning potential, with monthly revenues capable of climbing to $3,361, occupancy reaching a high of 55.8%, and ADRs peaking at $201.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $985, occupancy could drop to 30.6%, and ADRs may adjust down to $147.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mallemort.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mallemort seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mallemort (2025)
Exploring the top neighborhoods for short-term rentals in Mallemort? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mallemort Village | Charming Provençal village with traditional architecture and close proximity to the beautiful Luberon National Park. A great spot for visitors looking for a tranquil getaway amidst nature. | Luberon National Park, The Village of Mallemort, Lac de la Bonde, Château de Mallemort, Provençal markets |
| Domaine de Pont Royal | A family-friendly resort area featuring golf courses, swimming pools, and recreational facilities. Ideal for families and golfers looking for a complete vacation experience. | Pont Royal Golf Course, Water Park, Horse Riding, Vineyard Tours, Bicycle Rentals |
| Aix-en-Provence | Prestigious university town known for its stunning architecture, art, and culture. Attracts a variety of tourists from history buffs to art enthusiasts. | Cours Mirabeau, Saint-Sauveur Cathedral, Aix-en-Provence Market, Granet Museum, Paul Cézanne's Studio |
| Avignon | Historical city famous for the Palais des Papes and the annual theater festival. Highly visited by tourists interested in culture and history. | Palais des Papes, Avignon Bridge, Avignon Theatre Festival, Place de l'Horloge, Rocher des Doms |
| Saint-Rémy-de-Provence | Picturesque town known for its stunning landscapes and nearby historical sites, including the ruins of Glanum. Popular among tourists seeking charm and authenticity. | Glanum Ruins, Saint-Paul-de-Mausole, Les Baux-de-Provence, Market of Saint-Rémy, Vincent van Gogh's Trail |
| L'Isle-sur-la-Sorgue | Famous for its antique markets and vibrant canal views, it's a prime location for visitors seeking a cultural and picturesque experience. | Antique Markets, Sorgue River, Old Town, Craft Shops, L'Isle-sur-la-Sorgue Festival |
| Salon-de-Provence | A lively town with a rich history and famous for the Nostangue and the Château de l'Empereur. Convenient for exploring the Provence region. | Château de l'Empereur, Saint-Michel Collegiate Church, Musee de Salon et de la Crau, Sénanque Abbey, Local Bistros |
| Châteaurenard | Known for its scenic venues and proximity to the stunning Alpilles mountains, making it perfect for outdoor enthusiasts and tourists alike. | Alpilles Mountains, Château de Châteaurenard, Local Vineyards, Market Day Experience, Cultural Festivals |
Understanding Airbnb License Requirements & STR Laws in Mallemort (2025)
With 21% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Mallemort. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mallemort to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 21% licensed listings)
Top Performing Airbnb Properties in Mallemort (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mallemortbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Large Villa 6000sqft Provence-heat pool-sauna-Golf
Entire Place • 8 bedrooms
Villa La Fontaine de Pont Royal
Entire Place • 4 bedrooms
Mas in the countryside
Entire Place • 5 bedrooms
Awesome home in Mallemort
Entire Place • 4 bedrooms
La Provençale
Entire Place • 3 bedrooms
"Le Petit Mas" Luxury Provence Villa w/ pool
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mallemort (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mallemort based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jean | 1 | $135,314 | 45 | 4.98/5.0 |
| Marie | 2 | $78,385 | 32 | 4.94/5.0 |
| Alexandra Et David | 3 | $77,419 | 91 | 4.91/5.0 |
| Karine | 1 | $75,624 | 9 | 5.00/5.0 |
| Aurelie | 2 | $74,801 | 52 | 2.49/5.0 |
| Novasol | 1 | $69,243 | 15 | 4.73/5.0 |
| Nicolas Et Isabelle | 2 | $61,129 | 91 | 4.90/5.0 |
| Olivier | 1 | $54,991 | 30 | 4.80/5.0 |
| Delphine | 1 | $50,822 | 3 | 5.00/5.0 |
| Catherine | 2 | $49,723 | 27 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mallemort.
Dive Deeper: Advanced Mallemort STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mallemort. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMallemort Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mallemort
- The Mallemort Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.1% of the 141 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mallemort, House properties are the most common (52.5%), reflecting the local real estate landscape.
- Houses represent a significant 52.5% portion, catering likely to families or larger groups.
- The presence of 9.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 2.8%) offer potential for unique stay experiences.
Mallemort Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mallemort
- The dominant room capacity in Mallemort is 1 bedroom listings, making up 31.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 58.9% of the active Airbnb listings in Mallemort, indicating a high concentration in these sizes.
- A significant 29.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Mallemort.
Mallemort Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mallemort
- The most common guest capacity trend in Mallemort vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Mallemort STR market, accounting for 54.6% of listings.
- 39.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mallemort.
- On average, properties in Mallemort are equipped to host 4.7 guests.
Mallemort Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mallemort
- The most common availability pattern in Mallemort falls within the 271-366 days range, representing 57.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 84.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Mallemort (34%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mallemort Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
11.4% of total
2 Nights
35 listings
26.5% of total
3 Nights
27 listings
20.5% of total
4-6 Nights
20 listings
15.2% of total
7-29 Nights
20 listings
15.2% of total
30+ Nights
15 listings
11.4% of total
Key Insights
- The most prevalent minimum stay requirement in Mallemort is 2 Nights, adopted by 26.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (11.4%) caters to monthly stays (30+ nights) in Mallemort, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 26.5% of Mallemort hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 11.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mallemort.
Mallemort Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
1.7% of total
Flexible
33 listings
28% of total
Moderate
27 listings
22.9% of total
Firm
34 listings
28.8% of total
Strict
22 listings
18.6% of total
Cancellation Policy Insights for Mallemort
- The prevailing Airbnb cancellation policy trend in Mallemort is Firm, used by 28.8% of listings.
- There's a relatively balanced mix between guest-friendly (50.9%) and stricter (47.4%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 28.8% market standard in Mallemort.
- Regularly review your cancellation policy against competitors and market demand shifts in Mallemort.
Mallemort STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mallemort
- The overall average booking lead time for vacation rentals in Mallemort is 59 days.
- Guests book furthest in advance for stays during August (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Mallemort.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Mallemort averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mallemort (2025)
Amenity Prevalence
Amenity Insights for Mallemort
- Essential amenities in Mallemort that guests expect include: Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mallemort: Heating, Free parking on premises.
- Prioritize adding missing essentials: Heating, Free parking on premises.
- Consider adding popular differentiators like Kitchen or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mallemort to stay competitive.
Mallemort Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mallemort
- The typical guest profile for Airbnb in Mallemort consists of primarily domestic travelers (78%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 78.1% of guests.
- Key international markets include France (78.1%) and Germany (4.4%).
- Top languages spoken are French (41.8%) followed by English (29.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Paris and Lyon.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mallemort Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Gassin | 384 | $2,939 | $434.44 | 40% |
| Gordes | 225 | $2,913 | $366.32 | 43% |
| Redessan | 19 | $2,834 | $334.82 | 34% |
| Fontarèches | 11 | $2,802 | $525.31 | 34% |
| Ménerbes | 97 | $2,800 | $453.86 | 41% |