Malaucène Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in Malaucène in 2025? Explore comprehensive Airbnb analytics for Malaucène, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for Malaucène, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 159 active listings.
Whether you're considering an Airbnb investment in Malaucène, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Malaucène Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Malaucène Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Malaucène (2025)
Understanding the monthly revenue variations for Airbnb listings in Malaucène is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malaucène is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malaucène across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,836+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,358 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,259 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $619, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Malaucène
Malaucène Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Malaucène STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malaucène:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Malaucène
Average Daily Rate (ADR) Airbnb Trends in Malaucène (2025)
Effective short term rental pricing strategy in Malaucène involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malaucène typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $314+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Malaucène
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Airbnb Seasonality Analysis & Trends in Malaucène (2025)
Peak Season (August, July, June)
- Revenue averages $2,753 per month
- Occupancy rates average 48.1%
- Daily rates average $179
Shoulder Season
- Revenue averages $1,618 per month
- Occupancy maintains around 31.4%
- Daily rates hold near $167
Low Season (January, February, March)
- Revenue drops to average $834 per month
- Occupancy decreases to average 21.1%
- Daily rates adjust to average $161
Seasonality Insights for Malaucène
- The Airbnb seasonality in Malaucène shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Malaucène's highest earning potential, with monthly revenues capable of climbing to $3,117, occupancy reaching a high of 53.6%, and ADRs peaking at $180.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $812, occupancy could drop to 19.3%, and ADRs may adjust down to $159.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malaucène.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Malaucène seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Malaucène (2025)
Exploring the top neighborhoods for short-term rentals in Malaucène? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Mont Ventoux | A famous mountain known for cycling and hiking, ideal for outdoor enthusiasts and tourists looking for scenic views and challenging trails. | Mont Ventoux summit, Cycling routes, Hiking trails, Provence vineyards, Bédoin village |
| Château de Barroux | A historic castle offering a unique stay experience with stunning views of the surrounding countryside, attracting history buffs and romantic getaways. | Château de Barroux, Local vineyards, Historic village, Provencal countryside, Wine tastings |
| Malaucène village center | A picturesque Provençal village offering charm, local markets, and easy access to local attractions, perfect for visitors seeking an authentic experience. | Provencal market, Saint-Laurent church, Local cafés, Vineyards, Tourist information center |
| Vaison-la-Romaine | Known for its historical Roman ruins, this town attracts tourists interested in history and culture, as well as beautiful medieval architecture. | Roman ruins, Medieval town, Vaison Cathedral, Outdoor markets, Cultural festivals |
| Lac de Paty | A beautiful lake nearby perfect for nature lovers and families looking for a relaxing getaway, with opportunities for swimming and picnicking. | Lac de Paty, Picnic areas, Walking trails, Fishing spots, Family activities |
| Séguret | An enchanting hilltop village listed among the 'Les Plus Beaux Villages de France', ideal for romantic escapes and wine tourism. | Séguret village, Local wineries, Breathtaking views, Charming streets, Art galleries |
| Gigondas | Famous for its wines, this village attracts wine lovers and those wanting to explore the scenic vineyards of the region. | Gigondas vineyards, Wine tasting tours, Spectacular views, Local bistros, Hiking trails |
| Tricastin | A serene area known for its peaceful countryside and proximity to both nature and historical sites, great for families and quiet retreats. | Tricastin countryside, Local farms, Nature walks, Historical sites, Cycling paths |
Understanding Airbnb License Requirements & STR Laws in Malaucène (2025)
While Malaucène, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Malaucène to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 8% licensed listings)
Top Performing Airbnb Properties in Malaucène (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Malaucènebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Magnanerie
Entire Place • 4 bedrooms
Villa Marièle, enjoy at the foot of the Ventoux
Entire Place • 4 bedrooms
Le Bastidon du Grès, comfort house, pool access
Entire Place • 2 bedrooms
Dream Villa Provence | Ventoux | Outdoor kitchen
Entire Place • 4 bedrooms
Villa L' Abricotier Piscine Heated
Entire Place • 3 bedrooms
villa moderne
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Malaucène (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Malaucène based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #25398245 | 7 | $82,299 | 0 | 0.00/5.0 |
| Alice | 4 | $78,563 | 81 | 4.84/5.0 |
| Corinne & Laurent | 2 | $62,087 | 21 | 4.57/5.0 |
| Antoine & Beatrice | 2 | $61,104 | 75 | 4.93/5.0 |
| Mickael | 4 | $60,894 | 13 | 2.31/5.0 |
| Régine | 2 | $53,873 | 105 | 4.77/5.0 |
| Jill | 1 | $49,402 | 88 | 4.95/5.0 |
| Henri | 3 | $45,370 | 159 | 4.72/5.0 |
| Chantal | 1 | $44,794 | 26 | 4.96/5.0 |
| Alex | 1 | $44,522 | 4 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malaucène.
Dive Deeper: Advanced Malaucène STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malaucène. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMalaucène Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Malaucène
- The Malaucène Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.6% of the 159 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Malaucène, House properties are the most common (57.2%), reflecting the local real estate landscape.
- Houses represent a significant 57.2% portion, catering likely to families or larger groups.
- The presence of 5.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, others (combined 3.2%) offer potential for unique stay experiences.
Malaucène Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Malaucène
- The dominant room capacity in Malaucène is 1 bedroom listings, making up 28.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 56.0% of the active Airbnb listings in Malaucène, indicating a high concentration in these sizes.
- A significant 37.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Malaucène.
Malaucène Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Malaucène
- The most common guest capacity trend in Malaucène vacation rentals is listings accommodating 8+ guests (23.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Malaucène STR market, accounting for 47.2% of listings.
- 44.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Malaucène.
- On average, properties in Malaucène are equipped to host 4.8 guests.
Malaucène Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Malaucène
- The most common availability pattern in Malaucène falls within the 271-366 days range, representing 58.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Malaucène (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Malaucène Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
35 listings
23.6% of total
2 Nights
47 listings
31.8% of total
3 Nights
18 listings
12.2% of total
4-6 Nights
29 listings
19.6% of total
7-29 Nights
13 listings
8.8% of total
30+ Nights
6 listings
4.1% of total
Key Insights
- The most prevalent minimum stay requirement in Malaucène is 2 Nights, adopted by 31.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.8% of Malaucène hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.6% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malaucène.
Malaucène Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.8% of total
Super Strict 30 Days
1 listings
0.8% of total
Flexible
29 listings
24% of total
Moderate
26 listings
21.5% of total
Firm
28 listings
23.1% of total
Strict
36 listings
29.8% of total
Cancellation Policy Insights for Malaucène
- The prevailing Airbnb cancellation policy trend in Malaucène is Strict, used by 29.8% of listings.
- A majority (52.9%) of hosts in Malaucène utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.8% market standard in Malaucène.
- Regularly review your cancellation policy against competitors and market demand shifts in Malaucène.
Malaucène STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Malaucène
- The overall average booking lead time for vacation rentals in Malaucène is 71 days.
- Guests book furthest in advance for stays during June (average 139 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 40 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (116 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Malaucène.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 116 days) to capture early planners.
- Monitor your own booking lead times against these Malaucène averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Malaucène (2025)
Amenity Prevalence
Amenity Insights for Malaucène
- Essential amenities in Malaucène that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Malaucène: Kitchen.
- Prioritize adding missing essentials: Kitchen.
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Malaucène to stay competitive.
Malaucène Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Malaucène
- The typical guest profile for Airbnb in Malaucène consists of a mix of domestic (60%) and international guests, often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 60.0% of guests.
- Key international markets include France (60%) and Belgium (10.2%).
- Top languages spoken are English (37.2%) followed by French (34.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Malaucène Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Les Clefs | 30 | $5,741 | $323.11 | 44% |
| Manigod | 194 | $4,127 | $427.80 | 40% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Saint-Nicolas-la-Chapelle | 27 | $3,381 | $375.70 | 43% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Charvonnex | 11 | $3,212 | $228.03 | 56% |