La Motte Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Provence-Alpes-Côte d'Azur, France
Is Airbnb profitable in La Motte in 2025? Explore comprehensive Airbnb analytics for La Motte, Provence-Alpes-Côte d'Azur, France to uncover income potential. This 2025 STR market report for La Motte, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 66 active listings.
Whether you're considering an Airbnb investment in La Motte, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Motte Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Motte Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Motte (2025)
Understanding the monthly revenue variations for Airbnb listings in La Motte is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Motte is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Motte across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,930 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,650 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $748, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Motte
La Motte Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Motte STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Motte:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Motte
Average Daily Rate (ADR) Airbnb Trends in La Motte (2025)
Effective short term rental pricing strategy in La Motte involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Motte typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $361+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $218 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in La Motte
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Airbnb Seasonality Analysis & Trends in La Motte (2025)
Peak Season (August, July, June)
- Revenue averages $3,507 per month
- Occupancy rates average 55.6%
- Daily rates average $187
Shoulder Season
- Revenue averages $2,081 per month
- Occupancy maintains around 34.5%
- Daily rates hold near $175
Low Season (January, March, December)
- Revenue drops to average $1,076 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $175
Seasonality Insights for La Motte
- The Airbnb seasonality in La Motte shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Motte's highest earning potential, with monthly revenues capable of climbing to $4,004, occupancy reaching a high of 65.6%, and ADRs peaking at $189.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,007, occupancy could drop to 17.6%, and ADRs may adjust down to $172.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Motte.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Motte seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Motte (2025)
Exploring the top neighborhoods for short-term rentals in La Motte? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Le Village | Charming village atmosphere with classic Provençal architecture, close to local markets and vineyards. Ideal for tourists looking for an authentic Provence experience. | Local markets, Vineyards, Nearby hiking trails, Cafés and bistros, Cultural festivals |
| Lac de Sainte-Croix | Beautiful lake area popular for outdoor activities such as swimming, boating, and hiking. A stunning natural environment attracting nature lovers. | Sainte-Croix Lake, Gorges du Verdon, Water sports activities, Hiking trails, Picnic spots |
| Moustiers-Sainte-Marie | Famous for its pottery and charming streets, this village is a gateway to the Verdon Gorge, drawing visitors for its picturesque views and historical sites. | Moustiers pottery shops, Notre-Dame de Beauvoir Chapel, Hiking in Verdon Gorge, Charming boutiques, Local restaurants |
| Gorges du Verdon | Known as the 'Grand Canyon of Europe', it offers breathtaking views and adventure sports, making it a top destination for thrill-seekers and nature enthusiasts. | Verde River, Cliff diving, Kayaking, Scenic viewpoints, Hiking trails |
| Verdon Regional Nature Park | A stunning natural park with diverse landscapes, ideal for eco-tourism, hiking, and enjoying the local flora and fauna. | Diverse hiking trails, Wildlife watching, Natural springs, Scenic driving routes, Campsites |
| Riez | A village with ancient Roman history, known for its scenic beauty and proximity to lavender fields, making it attractive during summer blooms. | Roman ruins, Lavender fields, Local markets, Cafés, Natural scenery |
| Aiguines | A small picturesque village known for its scenic views of the lake and proximity to outdoor activities, perfect for a relaxing getaway. | Scenic viewpoints, Hiking, Charming village squares, Local shops, Water activities |
| Manosque | A larger town with vibrant markets and cultural sites, offering a blend of urban and rural Provençal life. | Old town, Markets, Local dining, The Luberon region, Cultural events |
Understanding Airbnb License Requirements & STR Laws in La Motte (2025)
While La Motte, Provence-Alpes-Côte d'Azur, France currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Motte to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 9% licensed listings)
Top Performing Airbnb Properties in La Motte (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Mottebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful Villa 10pp, Private Pool & View
Entire Place • 4 bedrooms
Villa St Endréol Golf & Spa I Heated Pool I
Entire Place • 4 bedrooms
Gorgeous Provençal Farmhouse - Sleeps 10 - Private
Entire Place • 5 bedrooms
Spacious villa with a pool in the heart of the vineyards
Entire Place • 4 bedrooms
Le Castelet Villa 7 chb la Motte en Provence
Entire Place • 7 bedrooms
Villa Riviera large private pool and unobstructed view
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Motte (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Motte based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Laurence | 1 | $79,633 | 17 | 4.94/5.0 |
| Valérie | 3 | $57,488 | 64 | 3.21/5.0 |
| Edith | 4 | $52,032 | 10 | 3.67/5.0 |
| Maryté | 3 | $50,409 | 218 | 3.29/5.0 |
| Cyril | 1 | $49,358 | 15 | 4.80/5.0 |
| Host #373125619 | 1 | $44,763 | 2 | 0.00/5.0 |
| Martine | 1 | $41,454 | 6 | 5.00/5.0 |
| Host #95283529 | 1 | $39,293 | 0 | 0.00/5.0 |
| Claudie | 1 | $36,299 | 6 | 5.00/5.0 |
| Alain | 1 | $36,271 | 15 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Motte.
Dive Deeper: Advanced La Motte STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Motte. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Motte Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Motte
- The La Motte Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.8% of the 66 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in La Motte, House properties are the most common (75.8%), reflecting the local real estate landscape.
- Houses represent a significant 75.8% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 1.5%) offer potential for unique stay experiences.
La Motte Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Motte
- The dominant room capacity in La Motte is 1 bedroom listings, making up 36.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.1% of the active Airbnb listings in La Motte, indicating a high concentration in these sizes.
- A significant 34.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Motte.
La Motte Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Motte
- The most common guest capacity trend in La Motte vacation rentals is listings accommodating 4 guests (30.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the La Motte STR market, accounting for 53.0% of listings.
- 36.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Motte.
- On average, properties in La Motte are equipped to host 4.4 guests.
La Motte Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Motte
- The most common availability pattern in La Motte falls within the 271-366 days range, representing 59.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Motte (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Motte Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
26.2% of total
2 Nights
16 listings
26.2% of total
3 Nights
11 listings
18% of total
4-6 Nights
8 listings
13.1% of total
7-29 Nights
8 listings
13.1% of total
30+ Nights
2 listings
3.3% of total
Key Insights
- The most prevalent minimum stay requirement in La Motte is 1 Night, adopted by 26.2% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 26.2% of La Motte hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.2% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Motte.
La Motte Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
3 listings
5.5% of total
Super Strict 30 Days
1 listings
1.8% of total
Flexible
12 listings
21.8% of total
Moderate
13 listings
23.6% of total
Firm
18 listings
32.7% of total
Strict
8 listings
14.5% of total
Cancellation Policy Insights for La Motte
- The prevailing Airbnb cancellation policy trend in La Motte is Firm, used by 32.7% of listings.
- There's a relatively balanced mix between guest-friendly (45.4%) and stricter (47.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 32.7% market standard in La Motte.
- Using a Strict policy might deter some guests, as only 14.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in La Motte.
La Motte STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Motte
- The overall average booking lead time for vacation rentals in La Motte is 61 days.
- Guests book furthest in advance for stays during July (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in La Motte.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
- Monitor your own booking lead times against these La Motte averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Motte (2025)
Amenity Prevalence
Amenity Insights for La Motte
- Essential amenities in La Motte that guests expect include: Free parking on premises, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Heating, Pool are common but not universal. Offering these can provide a competitive edge.
- A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in La Motte.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Motte: Free parking on premises, TV.
- Prioritize adding missing essentials: Free parking on premises, TV.
- Consider adding popular differentiators like Kitchen or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Motte to stay competitive.
La Motte Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Motte
- The typical guest profile for Airbnb in La Motte consists of primarily domestic travelers (68%), often arriving from nearby Marseille, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 67.7% of guests.
- Key international markets include France (67.7%) and Germany (7.3%).
- Top languages spoken are French (38.3%) followed by English (29.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Marseille and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Motte Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Monteu Roero | 16 | $4,432 | $540.14 | 36% |
| Ramatuelle | 213 | $3,891 | $670.10 | 41% |
| Saint-Jean-Cap-Ferrat | 107 | $3,844 | $424.21 | 46% |
| Saint-Tropez | 742 | $3,498 | $506.57 | 41% |
| Èze | 153 | $3,168 | $345.84 | 47% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Opio | 40 | $3,057 | $540.62 | 37% |
| Villefranche-sur-Mer | 501 | $2,977 | $268.57 | 52% |
| Gassin | 384 | $2,939 | $434.44 | 40% |
| Gordes | 225 | $2,913 | $366.32 | 43% |