L'Union Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Occitania, France
Is Airbnb profitable in L'Union in 2025? Explore comprehensive Airbnb analytics for L'Union, Occitania, France to uncover income potential. This 2025 STR market report for L'Union, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 35 active listings.
Whether you're considering an Airbnb investment in L'Union, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the L'Union Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key L'Union Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in L'Union (2025)
Understanding the monthly revenue variations for Airbnb listings in L'Union is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in L'Union is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in L'Union across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,799+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,703 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,031 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $672, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in L'Union
L'Union Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the L'Union STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in L'Union:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 77% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 52%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in L'Union
Average Daily Rate (ADR) Airbnb Trends in L'Union (2025)
Effective short term rental pricing strategy in L'Union involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in L'Union typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $105 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $41 per night.
Average Daily Rate (ADR) Trend by Month in L'Union
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Airbnb Seasonality Analysis & Trends in L'Union (2025)
Peak Season (July, August, May)
- Revenue averages $1,860 per month
- Occupancy rates average 60.7%
- Daily rates average $103
Shoulder Season
- Revenue averages $1,395 per month
- Occupancy maintains around 51.1%
- Daily rates hold near $106
Low Season (February, March, October)
- Revenue drops to average $1,031 per month
- Occupancy decreases to average 49.0%
- Daily rates adjust to average $105
Seasonality Insights for L'Union
- The Airbnb seasonality in L'Union shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases L'Union's highest earning potential, with monthly revenues capable of climbing to $2,043, occupancy reaching a high of 63.8%, and ADRs peaking at $114.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,007, occupancy could drop to 42.1%, and ADRs may adjust down to $98.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in L'Union.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these L'Union seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in L'Union (2025)
Exploring the top neighborhoods for short-term rentals in L'Union? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| L'Union City Center | The vibrant heart of L'Union with great accessibility to local amenities, restaurants, and parks. Ideal for tourists looking for a mix of local culture and convenience, close to public transport and attractions. | Local parks, Shopping centers, Cafés and restaurants, Cultural sites, Public transport links |
| L'Union Residential District | A family-friendly area with quieter surroundings and spacious accommodations, suitable for longer stays. Attracts visitors who prefer a suburban feel while still being close to the city. | Family parks, Schools and playgrounds, Community markets, Local shops |
| Near Toulouse | Proximity to Toulouse offers access to a larger city while enjoying the tranquility of a suburban lifestyle. Great for guests who want to explore the vibrant city life of Toulouse. | Toulouse city attractions, Space City, Museums, Historic sites |
| Avenue des États-Unis | A lively avenue known for its shops, cafés, and cultural offerings. Perfect for tourists who enjoy a bustling atmosphere with plenty of entertainment options. | Local boutiques, Cafés, Restaurants, Street performances |
| L'Union Parks | Located around beautiful parks, this neighborhood is perfect for nature lovers and families. Attracts guests looking to enjoy outdoor activities and scenic views. | Parc de L'Union, Walking and biking trails, Playgrounds, Picnic areas |
| L'Union Business District | Ideal for business travelers with convenient access to offices and conference centers. Offers modern amenities and easy transport links. | Business centers, Conference facilities, Restaurants and cafes, Public transport access |
| Cultural Quarter | A district rich in culture, art, and music. Attracts tourists who want to experience the local arts scene and cultural events. | Art galleries, Live music venues, Local theaters, Cultural festivals |
| Suburban Communities | Quiet suburban neighborhoods that provide a peaceful retreat from the urban hustle. Great for families or those seeking relaxation, with community vibes. | Community parks, Family-oriented amenities, Quiet streets, Neighborhood festivals |
Understanding Airbnb License Requirements & STR Laws in L'Union (2025)
With 11% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in L'Union. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for L'Union to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 11% licensed listings)
Top Performing Airbnb Properties in L'Union (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in L'Unionbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Live the magic of Christmas close to Toulouse!
Entire Place • 4 bedrooms
Villa with heated pool near Toulouse center
Entire Place • 7 bedrooms
House with Jardin L 'union/Toulouse 4 bedrooms
Entire Place • 4 bedrooms
Luxury house, pool, garden, north of Toulouse
Entire Place • 2 bedrooms
Beautiful apartment, spacious, garden, north Toulouse
Entire Place • 2 bedrooms
T2 apartment with garden
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in L'Union (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in L'Union based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Stéphane | 3 | $59,918 | 198 | 4.80/5.0 |
| Léon | 2 | $39,306 | 16 | 2.22/5.0 |
| Beatrice | 2 | $29,036 | 117 | 4.86/5.0 |
| Thierry | 1 | $28,352 | 140 | 4.80/5.0 |
| François | 2 | $20,983 | 12 | 3.94/5.0 |
| Michèle | 2 | $19,244 | 27 | 4.83/5.0 |
| Gisèle | 1 | $19,215 | 17 | 5.00/5.0 |
| Geraldine | 1 | $17,842 | 12 | 5.00/5.0 |
| Host #537210651 | 1 | $17,453 | 0 | 0.00/5.0 |
| Manuel | 1 | $17,332 | 117 | 4.87/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in L'Union.
Dive Deeper: Advanced L'Union STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for L'Union. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsL'Union Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for L'Union
- The L'Union Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.1% of the 35 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in L'Union, House properties are the most common (51.4%), reflecting the local real estate landscape.
- Houses represent a significant 51.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.9%) offer potential for unique stay experiences.
L'Union Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for L'Union
- The dominant room capacity in L'Union is 1 bedroom listings, making up 37.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.1% of the active Airbnb listings in L'Union, indicating a high concentration in these sizes.
- A significant 22.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in L'Union.
L'Union Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for L'Union
- The most common guest capacity trend in L'Union vacation rentals is listings accommodating 2 guests (28.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the L'Union STR market, accounting for 51.5% of listings.
- 20.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in L'Union.
- On average, properties in L'Union are equipped to host 3.2 guests.
L'Union Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for L'Union
- The most common availability pattern in L'Union falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in L'Union (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
L'Union Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
18.2% of total
2 Nights
13 listings
39.4% of total
3 Nights
6 listings
18.2% of total
4-6 Nights
3 listings
9.1% of total
7-29 Nights
3 listings
9.1% of total
30+ Nights
2 listings
6.1% of total
Key Insights
- The most prevalent minimum stay requirement in L'Union is 2 Nights, adopted by 39.4% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.4% of L'Union hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 18.2% currently do.
- A 2-night minimum appears standard (39.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in L'Union.
L'Union Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
32.3% of total
Moderate
7 listings
22.6% of total
Firm
6 listings
19.4% of total
Strict
8 listings
25.8% of total
Cancellation Policy Insights for L'Union
- The prevailing Airbnb cancellation policy trend in L'Union is Flexible, used by 32.3% of listings.
- There's a relatively balanced mix between guest-friendly (54.9%) and stricter (45.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.3% market standard in L'Union.
- Regularly review your cancellation policy against competitors and market demand shifts in L'Union.
L'Union STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for L'Union
- The overall average booking lead time for vacation rentals in L'Union is 40 days.
- Guests book furthest in advance for stays during July (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (86 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in L'Union.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these L'Union averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in L'Union (2025)
Amenity Prevalence
Amenity Insights for L'Union
- Essential amenities in L'Union that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for L'Union: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Hot water or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in L'Union to stay competitive.
L'Union Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for L'Union
- The typical guest profile for Airbnb in L'Union consists of primarily domestic travelers (86%), often arriving from nearby Toulouse, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 86.1% of guests.
- Key international markets include France (86.1%) and Germany (2.9%).
- Top languages spoken are French (46.7%) followed by English (28.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Toulouse and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the L'Union Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Cornellà del Terri | 17 | $4,960 | $460.96 | 41% |
| Amer | 10 | $4,848 | $397.58 | 40% |
| Porqueres | 12 | $4,714 | $469.05 | 36% |
| la Baronia de Rialb | 14 | $4,296 | $393.88 | 43% |
| Bordils | 11 | $3,557 | $525.15 | 36% |
| Vilademuls | 20 | $3,489 | $328.54 | 36% |
| Vilanant | 10 | $3,424 | $343.93 | 34% |
| Astaffort | 10 | $3,393 | $314.20 | 35% |
| Bàscara | 13 | $3,317 | $437.52 | 39% |
| Castelnou | 12 | $3,274 | $302.12 | 31% |