Saint-Pierre-d'Oléron Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Nouvelle-Aquitaine, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Pierre-d'Oléron in 2025? Explore comprehensive Airbnb analytics for Saint-Pierre-d'Oléron, Nouvelle-Aquitaine, France to uncover income potential. This 2025 STR market report for Saint-Pierre-d'Oléron, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 548 active listings.

Whether you're considering an Airbnb investment in Saint-Pierre-d'Oléron, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Pierre-d'Oléron Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Pierre-d'Oléron Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$138
The average rental revenue earned for an occupied room per day in Saint-Pierre-d'Oléron.
Occupancy Rate(?)
44.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,776
Typical annual income for an Airbnb listing in Saint-Pierre-d'Oléron. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.4%
Slight decrease (-9.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Pierre-d'Oléron.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Saint-Pierre-d'Oléron.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
548
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Pierre-d'Oléron (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Pierre-d'Oléron is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Pierre-d'Oléron is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Pierre-d'Oléron across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,626+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,306 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,416 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $804, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Pierre-d'Oléron

Saint-Pierre-d'Oléron Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Pierre-d'Oléron STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Pierre-d'Oléron:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Pierre-d'Oléron

Average Daily Rate (ADR) Airbnb Trends in Saint-Pierre-d'Oléron (2025)

Effective short term rental pricing strategy in Saint-Pierre-d'Oléron involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Pierre-d'Oléron typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $249+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
  • Typical properties (Median) charge around $111 per night.
  • Entry-level properties (Bottom 25%) earn around $85 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Pierre-d'Oléron

Get Live Saint-Pierre-d'Oléron Market Intelligence 👇

Discover Saint-Pierre-d'Oléron Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Saint-Pierre-d'Oléron (2025)

Peak Season (August, July, May)
  • Revenue averages $3,108 per month
  • Occupancy rates average 61.1%
  • Daily rates average $156
Shoulder Season
  • Revenue averages $1,633 per month
  • Occupancy maintains around 37.6%
  • Daily rates hold near $141
Low Season (January, February, March)
  • Revenue drops to average $897 per month
  • Occupancy decreases to average 26.9%
  • Daily rates adjust to average $131

Seasonality Insights for Saint-Pierre-d'Oléron

  • The Airbnb seasonality in Saint-Pierre-d'Oléron shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Pierre-d'Oléron's highest earning potential, with monthly revenues capable of climbing to $3,901, occupancy reaching a high of 77.7%, and ADRs peaking at $162.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $892, occupancy could drop to 22.7%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Pierre-d'Oléron.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Pierre-d'Oléron seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Pierre-d'Oléron (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Pierre-d'Oléron? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Plage de la B liggen
Popular beach area known for its family-friendly atmosphere and water activities. A great spot for beachgoers looking for sun and fun on the sandy shores.
Plage des Sables Vignier, Plage de la B liggen, Pêcherie et Port de la Cotinière, Côte Sauvage, La Grande Plage
Saint-Pierre Town Center
The heart of Saint-Pierre-d'Oléron with shops, restaurants, and local markets. Attractive for those who want to experience local culture and cuisine.
Local markets, Restaurants and cafés, Historic monuments, Île d'Oléron Museum, Cycling paths
La Cotinière
Charming fishing village known for its seafood restaurants and picturesque harbor. Ideal for tourists wanting to enjoy fresh seafood and local culture.
Le Port de La Cotinière, Seafood restaurants, Boat trips, Marina, Fishing activities
Château d'Oléron
Historic fortified town with stunning architecture and a vibrant local scene. Attracts history buffs and tourists looking for unique experiences.
Château d'Oléron, Cultural events, Art galleries, Local shops, Historic fortifications
Plage de la Boirie
A beautiful, quieter beach ideal for relaxation and nature lovers. Great for families and couples looking for a peaceful getaway.
Plage de la Boirie, Natural reserves, Walking paths, Kayaking, Beach sports
Parc National de l'île d'Oléron
A natural park offering a diversity of wildlife and outdoor activities. Perfect for eco-tourism and nature enthusiasts.
Biodiversity Trails, Birdwatching, Cycling routes, Nature reserves, Scenic viewpoints
Boyardville
A picturesque coastal village notable for its views of Fort Boyard. Popular among tourists for its sandy beaches and local culture.
Beaches, Fort Boyard view, Water sports, Restaurants, Coastal walks
Oyster Farms
Unique experience for visitors to see how oysters are cultivated. Attracts culinary enthusiasts and nature lovers alike.
Oyster tasting tours, Boat trips, Educational tours, Gastronomic experiences, Mediterranean flavors

Understanding Airbnb License Requirements & STR Laws in Saint-Pierre-d'Oléron (2025)

With 25% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Pierre-d'Oléron. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Pierre-d'Oléron to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 25% licensed listings)

Top Performing Airbnb Properties in Saint-Pierre-d'Oléron (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Pierre-d'Oléronbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Property with Pool & Private Tennis

Property with Pool & Private Tennis

Entire Place • 6 bedrooms

$101,348
Revenue
44.1%
Occupancy
$542.23
Daily Rate
La Boirie Chai

La Boirie Chai

Entire Place • 5 bedrooms

$89,349
Revenue
62.4%
Occupancy
$373.34
Daily Rate
Old Village School with 5* Heated Pool

Old Village School with 5* Heated Pool

Entire Place • 5 bedrooms

$84,533
Revenue
39.1%
Occupancy
$443.82
Daily Rate
charming stone house

charming stone house

Entire Place • 6 bedrooms

$84,287
Revenue
47.8%
Occupancy
$553.89
Daily Rate
Large ocean-facing family home

Large ocean-facing family home

Entire Place • 6 bedrooms

$80,017
Revenue
63.5%
Occupancy
$479.25
Daily Rate
[Beach House] 300m from the beach (8 bdr.)

[Beach House] 300m from the beach (8 bdr.)

Entire Place • 8 bedrooms

$76,931
Revenue
55.1%
Occupancy
$321.89
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Pierre-d'Oléron (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Pierre-d'Oléron based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Dominique4$273,3512124.74/5.0
Vanessa & Baptiste6$102,9852284.09/5.0
Christian8$101,9552084.64/5.0
Joulia2$101,391175.00/5.0
Louis1$101,348464.74/5.0
Apolline4$101,335403.68/5.0
Julia - Interhome Group13$99,593141.08/5.0
Jean-Christophe6$96,1521474.86/5.0
Agence COCOONR / BOOK&PAY1$89,349304.97/5.0
Cécile4$86,6127944.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Pierre-d'Oléron.

Dive Deeper: Advanced Saint-Pierre-d'Oléron STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Pierre-d'Oléron. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Pierre-d'Oléron Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Pierre-d'Oléron

  • The Saint-Pierre-d'Oléron Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 548 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Pierre-d'Oléron, House properties are the most common (78.5%), reflecting the local real estate landscape.
  • Houses represent a significant 78.5% portion, catering likely to families or larger groups.
  • The presence of 5.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 5.7%) offer potential for unique stay experiences.

Saint-Pierre-d'Oléron Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Pierre-d'Oléron

  • The dominant room capacity in Saint-Pierre-d'Oléron is 2 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 64.4% of the active Airbnb listings in Saint-Pierre-d'Oléron, indicating a high concentration in these sizes.
  • A significant 35.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Pierre-d'Oléron.

Saint-Pierre-d'Oléron Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Pierre-d'Oléron

  • The most common guest capacity trend in Saint-Pierre-d'Oléron vacation rentals is listings accommodating 4 guests (33%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Saint-Pierre-d'Oléron STR market, accounting for 55.4% of listings.
  • 41.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Pierre-d'Oléron.
  • On average, properties in Saint-Pierre-d'Oléron are equipped to host 4.9 guests.

Saint-Pierre-d'Oléron Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Pierre-d'Oléron

  • The most common availability pattern in Saint-Pierre-d'Oléron falls within the 271-366 days range, representing 43.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Saint-Pierre-d'Oléron (39.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Pierre-d'Oléron Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.3%)

1 Night

48 listings

9.3% of total

2 Nights (21.7%)

2 Nights

112 listings

21.7% of total

3 Nights (22.1%)

3 Nights

114 listings

22.1% of total

4-6 Nights (19.2%)

4-6 Nights

99 listings

19.2% of total

7-29 Nights (18.3%)

7-29 Nights

94 listings

18.3% of total

30+ Nights (9.3%)

30+ Nights

48 listings

9.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Pierre-d'Oléron is 3 Nights, adopted by 22.1% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 22.1% of Saint-Pierre-d'Oléron hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Pierre-d'Oléron.

Saint-Pierre-d'Oléron Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.2% of total

Flexible (13.4%)

Flexible

65 listings

13.4% of total

Moderate (20.8%)

Moderate

101 listings

20.8% of total

Firm (30.9%)

Firm

150 listings

30.9% of total

Strict (34.6%)

Strict

168 listings

34.6% of total

Cancellation Policy Insights for Saint-Pierre-d'Oléron

  • The prevailing Airbnb cancellation policy trend in Saint-Pierre-d'Oléron is Strict, used by 34.6% of listings.
  • A majority (65.5%) of hosts in Saint-Pierre-d'Oléron utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.6% market standard in Saint-Pierre-d'Oléron.
  • With 34.6% using Strict terms, this is a viable option in Saint-Pierre-d'Oléron, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Pierre-d'Oléron.

Saint-Pierre-d'Oléron STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Pierre-d'Oléron

  • The overall average booking lead time for vacation rentals in Saint-Pierre-d'Oléron is 61 days.
  • Guests book furthest in advance for stays during July (average 119 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (101 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Saint-Pierre-d'Oléron.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 119 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 101 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Pierre-d'Oléron averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Pierre-d'Oléron (2025)

Amenity Prevalence

Amenity Insights for Saint-Pierre-d'Oléron

  • Essential amenities in Saint-Pierre-d'Oléron that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, Heating, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Saint-Pierre-d'Oléron: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Pierre-d'Oléron to stay competitive.

Saint-Pierre-d'Oléron Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Pierre-d'Oléron

  • The typical guest profile for Airbnb in Saint-Pierre-d'Oléron consists of primarily domestic travelers (90%), often arriving from nearby Paris, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 89.5% of guests.
  • Key international markets include France (89.5%) and Germany (3.1%).
  • Top languages spoken are French (46%) followed by English (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Paris and Bordeaux.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Pierre-d'Oléron Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Saint-Laurent-des-Combes11$3,526$706.1823%
Cénac18$2,773$268.5853%
Bourneau11$2,747$442.0735%
Nuaillé-d'Aunis10$2,741$373.8337%
Cérons11$2,635$196.1639%
Galgon12$2,599$210.3448%
Le Bois-Plage-en-Ré303$2,528$284.6345%
Sainte-Florence10$2,445$233.7846%
Saint-Hippolyte10$2,443$204.9844%
Lège-Cap-Ferret1,210$2,420$337.4041%

Maximize Your Airbnb Income in Saint-Pierre-d'Oléron

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights