Saint-Marcel-d'Ardèche Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France
Is Airbnb profitable in Saint-Marcel-d'Ardèche in 2025? Explore comprehensive Airbnb analytics for Saint-Marcel-d'Ardèche, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Saint-Marcel-d'Ardèche, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.
Whether you're considering an Airbnb investment in Saint-Marcel-d'Ardèche, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Marcel-d'Ardèche Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Saint-Marcel-d'Ardèche Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Saint-Marcel-d'Ardèche (2025)
Understanding the monthly revenue variations for Airbnb listings in Saint-Marcel-d'Ardèche is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Marcel-d'Ardèche is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Marcel-d'Ardèche across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,443+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,697 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,134 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $582, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Saint-Marcel-d'Ardèche
Saint-Marcel-d'Ardèche Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Saint-Marcel-d'Ardèche STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Marcel-d'Ardèche:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Saint-Marcel-d'Ardèche
Average Daily Rate (ADR) Airbnb Trends in Saint-Marcel-d'Ardèche (2025)
Effective short term rental pricing strategy in Saint-Marcel-d'Ardèche involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Marcel-d'Ardèche typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $258+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $179 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $70 per night.
Average Daily Rate (ADR) Trend by Month in Saint-Marcel-d'Ardèche
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Airbnb Seasonality Analysis & Trends in Saint-Marcel-d'Ardèche (2025)
Peak Season (August, July, June)
- Revenue averages $3,084 per month
- Occupancy rates average 53.5%
- Daily rates average $141
Shoulder Season
- Revenue averages $1,706 per month
- Occupancy maintains around 37.2%
- Daily rates hold near $136
Low Season (January, February, March)
- Revenue drops to average $1,015 per month
- Occupancy decreases to average 24.7%
- Daily rates adjust to average $134
Seasonality Insights for Saint-Marcel-d'Ardèche
- The Airbnb seasonality in Saint-Marcel-d'Ardèche shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Saint-Marcel-d'Ardèche's highest earning potential, with monthly revenues capable of climbing to $3,376, occupancy reaching a high of 67.0%, and ADRs peaking at $142.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $882, occupancy could drop to 20.2%, and ADRs may adjust down to $131.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Marcel-d'Ardèche.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Saint-Marcel-d'Ardèche seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Saint-Marcel-d'Ardèche (2025)
Exploring the top neighborhoods for short-term rentals in Saint-Marcel-d'Ardèche? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Saint-Marcel-d'Ardèche Center | The heart of Saint-Marcel-d'Ardèche, with access to local shops, markets, and cafes. Ideal for visitors who want to immerse themselves in the local culture and community. | Local markets, Église de Saint-Marcel, Nearby vineyards, Cycling paths, Charming village streets |
| Ardèche River | Attractive for nature lovers and outdoor enthusiasts, the river offers activities like kayaking and swimming. A sought-after spot for those looking to explore the beautiful natural landscape. | Kayaking on the Ardèche, Hiking trails, Picnic areas, Scenic viewpoints, Fishing spots |
| Gorges de l'Ardèche | Famous for its stunning gorges and natural beauty, this area draws tourists who are looking for adventure and picturesque views, making it a hot spot for eco-tourism. | Gorges de l'Ardèche, Chauvet Cave, Hiking trails, Camping sites, Scenic overlooks |
| Vallon-Pont-d'Arc | A popular tourist destination close to Saint-Marcel, known for its remarkable natural arches and outdoor activities. Great for attracting families and adventure seekers. | Pont d'Arc, Canoeing, Local restaurants, Shops, Cultural events |
| Saint-Rémy-de-Provence | A charming town not too far away, famous for its historic architecture and artistic heritage. Perfect for tourists looking for a quaint and picturesque experience. | Historic buildings, Art galleries, Local markets, Cafes, Provencal cuisine |
| Chauvet Cave | A UNESCO World Heritage Site that attracts visitors interested in prehistory and ancient art. Ideal for educational tourism and those fascinated by history. | Chauvet Cave, Interpretation center, Guided tours, Natural scenery, Cultural workshops |
| Local Vineyards | The wine culture of the region makes it a great area to explore for those interested in wine tasting and tours. Local vineyards provide a unique experience for wine enthusiasts. | Wine tasting tours, Vineyard visits, Local wine festivals, Culinary experiences, Scenic vineyard views |
| Nature Parks | Surrounded by beautiful parks, this area is perfect for hiking and other outdoor activities. Tourists looking for tranquility and natural beauty will find this appealing. | Nature trails, Birdwatching, Picnic areas, Scenic landscapes, Outdoor workshops |
Understanding Airbnb License Requirements & STR Laws in Saint-Marcel-d'Ardèche (2025)
With 14% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Saint-Marcel-d'Ardèche. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Marcel-d'Ardèche to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 14% licensed listings)
Top Performing Airbnb Properties in Saint-Marcel-d'Ardèche (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Marcel-d'Ardèchebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Maison La Liaure
Entire Place • 4 bedrooms
17th century Provencal Mas
Entire Place • 4 bedrooms
Beautiful house in south Ardèche with heated pool
Entire Place • 3 bedrooms
PARADIZHOTES ARDECHE OLD MAS OVER 200 YEARS OLD
Entire Place • 4 bedrooms
Grand Mas en Provence Family House Pool
Entire Place • 5 bedrooms
Villa 3ch pétanque ping pong panoramic view
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Saint-Marcel-d'Ardèche (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Marcel-d'Ardèche based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurelien | 1 | $54,887 | 8 | 5.00/5.0 |
| Madeleine | 1 | $48,681 | 76 | 4.78/5.0 |
| Philippe | 1 | $43,614 | 44 | 4.98/5.0 |
| Stephane | 1 | $39,528 | 63 | 5.00/5.0 |
| Robert | 1 | $37,436 | 9 | 5.00/5.0 |
| Olivia | 1 | $33,319 | 81 | 4.78/5.0 |
| Christophe | 1 | $30,835 | 10 | 5.00/5.0 |
| Emeline | 1 | $29,325 | 7 | 4.86/5.0 |
| Benjamin | 1 | $26,175 | 13 | 5.00/5.0 |
| Nouria | 2 | $24,956 | 96 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Marcel-d'Ardèche.
Dive Deeper: Advanced Saint-Marcel-d'Ardèche STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Marcel-d'Ardèche. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSaint-Marcel-d'Ardèche Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Saint-Marcel-d'Ardèche
- The Saint-Marcel-d'Ardèche Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 37 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Saint-Marcel-d'Ardèche, House properties are the most common (70.3%), reflecting the local real estate landscape.
- Houses represent a significant 70.3% portion, catering likely to families or larger groups.
- The presence of 5.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.7%) offer potential for unique stay experiences.
Saint-Marcel-d'Ardèche Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Saint-Marcel-d'Ardèche
- The dominant room capacity in Saint-Marcel-d'Ardèche is 1 bedroom listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.7% of the active Airbnb listings in Saint-Marcel-d'Ardèche, indicating a high concentration in these sizes.
- A significant 45.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Saint-Marcel-d'Ardèche.
Saint-Marcel-d'Ardèche Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Saint-Marcel-d'Ardèche
- The most common guest capacity trend in Saint-Marcel-d'Ardèche vacation rentals is listings accommodating 8+ guests (35.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Saint-Marcel-d'Ardèche STR market, accounting for 56.7% of listings.
- 45.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Marcel-d'Ardèche.
- On average, properties in Saint-Marcel-d'Ardèche are equipped to host 4.9 guests.
Saint-Marcel-d'Ardèche Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Saint-Marcel-d'Ardèche
- The most common availability pattern in Saint-Marcel-d'Ardèche falls within the 271-366 days range, representing 56.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Saint-Marcel-d'Ardèche (40.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Saint-Marcel-d'Ardèche Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
11.1% of total
2 Nights
15 listings
41.7% of total
3 Nights
6 listings
16.7% of total
4-6 Nights
6 listings
16.7% of total
7-29 Nights
2 listings
5.6% of total
30+ Nights
3 listings
8.3% of total
Key Insights
- The most prevalent minimum stay requirement in Saint-Marcel-d'Ardèche is 2 Nights, adopted by 41.7% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.7% of Saint-Marcel-d'Ardèche hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
- A 2-night minimum appears standard (41.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Marcel-d'Ardèche.
Saint-Marcel-d'Ardèche Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
12.1% of total
Moderate
12 listings
36.4% of total
Firm
9 listings
27.3% of total
Strict
8 listings
24.2% of total
Cancellation Policy Insights for Saint-Marcel-d'Ardèche
- The prevailing Airbnb cancellation policy trend in Saint-Marcel-d'Ardèche is Moderate, used by 36.4% of listings.
- A majority (51.5%) of hosts in Saint-Marcel-d'Ardèche utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 36.4% market standard in Saint-Marcel-d'Ardèche.
- Regularly review your cancellation policy against competitors and market demand shifts in Saint-Marcel-d'Ardèche.
Saint-Marcel-d'Ardèche STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Saint-Marcel-d'Ardèche
- The overall average booking lead time for vacation rentals in Saint-Marcel-d'Ardèche is 53 days.
- Guests book furthest in advance for stays during July (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Saint-Marcel-d'Ardèche.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Saint-Marcel-d'Ardèche averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Saint-Marcel-d'Ardèche (2025)
Amenity Prevalence
Amenity Insights for Saint-Marcel-d'Ardèche
- Popular amenities like Free parking on premises, Heating, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Free parking on premises or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Saint-Marcel-d'Ardèche to stay competitive.
Saint-Marcel-d'Ardèche Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Saint-Marcel-d'Ardèche
- The typical guest profile for Airbnb in Saint-Marcel-d'Ardèche consists of primarily domestic travelers (81%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
- Domestic travelers account for 80.5% of guests.
- Key international markets include France (80.5%) and Belgium (3.4%).
- Top languages spoken are French (44.8%) followed by English (31%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lyon and Paris.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Saint-Marcel-d'Ardèche Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Villeneuvette | 13 | $4,150 | $337.56 | 44% |
| Divajeu | 19 | $3,941 | $410.65 | 42% |
| Saint-Germain-au-Mont-d'Or | 10 | $3,928 | $316.02 | 40% |
| Dommartin | 11 | $3,905 | $327.00 | 36% |
| Courzieu | 11 | $3,267 | $287.83 | 52% |
| Vanosc | 13 | $3,072 | $224.52 | 44% |
| Chantepérier | 20 | $3,057 | $281.60 | 37% |
| Gordes | 225 | $2,913 | $366.32 | 43% |
| Redessan | 19 | $2,834 | $334.82 | 34% |
| Fontarèches | 11 | $2,802 | $525.31 | 34% |