Saint-Martin-d'Ardèche Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Auvergne-Rhône-Alpes, France

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Saint-Martin-d'Ardèche in 2025? Explore comprehensive Airbnb analytics for Saint-Martin-d'Ardèche, Auvergne-Rhône-Alpes, France to uncover income potential. This 2025 STR market report for Saint-Martin-d'Ardèche, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 75 active listings.

Whether you're considering an Airbnb investment in Saint-Martin-d'Ardèche, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Saint-Martin-d'Ardèche Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Saint-Martin-d'Ardèche Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$114
The average rental revenue earned for an occupied room per day in Saint-Martin-d'Ardèche.
Occupancy Rate(?)
42.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,210
Typical annual income for an Airbnb listing in Saint-Martin-d'Ardèche. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-12.4%
Significant decrease (-12.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Saint-Martin-d'Ardèche.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Saint-Martin-d'Ardèche.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
75
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Saint-Martin-d'Ardèche (2025)

Understanding the monthly revenue variations for Airbnb listings in Saint-Martin-d'Ardèche is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Saint-Martin-d'Ardèche is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Saint-Martin-d'Ardèche across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,671+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,848 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,007 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $541, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Saint-Martin-d'Ardèche

Saint-Martin-d'Ardèche Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Saint-Martin-d'Ardèche STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Saint-Martin-d'Ardèche:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Saint-Martin-d'Ardèche

Average Daily Rate (ADR) Airbnb Trends in Saint-Martin-d'Ardèche (2025)

Effective short term rental pricing strategy in Saint-Martin-d'Ardèche involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Saint-Martin-d'Ardèche typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $183+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $90 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Saint-Martin-d'Ardèche

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Airbnb Seasonality Analysis & Trends in Saint-Martin-d'Ardèche (2025)

Peak Season (August, July, June)
  • Revenue averages $2,453 per month
  • Occupancy rates average 54.6%
  • Daily rates average $123
Shoulder Season
  • Revenue averages $1,444 per month
  • Occupancy maintains around 33.3%
  • Daily rates hold near $113
Low Season (January, February, March)
  • Revenue drops to average $786 per month
  • Occupancy decreases to average 19.5%
  • Daily rates adjust to average $106

Seasonality Insights for Saint-Martin-d'Ardèche

  • The Airbnb seasonality in Saint-Martin-d'Ardèche shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Saint-Martin-d'Ardèche's highest earning potential, with monthly revenues capable of climbing to $2,844, occupancy reaching a high of 68.7%, and ADRs peaking at $127.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $673, occupancy could drop to 16.5%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Saint-Martin-d'Ardèche.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Saint-Martin-d'Ardèche seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Saint-Martin-d'Ardèche (2025)

Exploring the top neighborhoods for short-term rentals in Saint-Martin-d'Ardèche? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Thueyts
Charming village known for its stunning natural landscapes and proximity to the Ardèche Gorges. Ideal for nature lovers and those seeking outdoor adventures such as hiking and kayaking.
Ardèche Gorges, Château de Thueyts, Les Merveilles de l'Ardèche, Cascades du Ray Pic, Mont Gerbier de Jonc
Ruoms
Historical town with medieval architecture and vibrant market life, popular for its access to the Ardèche River and outdoor activities.
Ruins of the Château, Pont du Diable, Ardèche River, Local markets, Kayaking
Vallon-Pont-d'Arc
Main gateway to the Ardèche Gorges and famous for its natural beauty as well as the nearby Chauvet Cave, a UNESCO World Heritage site.
Chauvet Cave, Ardèche Gorges, Pont d'Arc, Local wineries, Hiking trails
Balazuc
Picturesque hilltop village with narrow streets and breathtaking views, ideal for tourists looking for tranquility and charm.
Balazuc Village, River Ardèche, Historic center, Views from the cliffs, Artisan shops
Largentiere
A historic town with rich cultural heritage, featuring many shops, restaurants, and a weekly market, attracting both tourists and locals.
Largentiere Castle, Historic streets, Weekly market, Café terraces, Nearby hiking
Saint-Montan
Known for its medieval village and scenic surroundings, it attracts history enthusiasts and those seeking a peaceful getaway.
Saint-Montan Village, Historic ruins, Hiking trails, Art galleries, Local festivals
Alba-la-Romaine
A small village with Roman ruins and beautiful landscapes, perfect for tourists interested in history and nature.
Roman ruins, La Grotte de Saint-Marcel, Nature walks, Local vineyards, Cultural events
Montélimar
Larger town offering a more urban experience with shops, restaurants, and cultural activities, popular for tourists seeking convenience and entertainment.
Château de Montélimar, Nougat factories, Local markets, Cafés, Cultural festivals

Understanding Airbnb License Requirements & STR Laws in Saint-Martin-d'Ardèche (2025)

Yes, Saint-Martin-d'Ardèche, Auvergne-Rhône-Alpes, France enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Saint-Martin-d'Ardèche to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 31% licensed listings)

Top Performing Airbnb Properties in Saint-Martin-d'Ardèche (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Saint-Martin-d'Ardèchebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

AXALY St MARTIN house 12 people with pool

AXALY St MARTIN house 12 people with pool

Entire Place • 6 bedrooms

$73,357
Revenue
56.6%
Occupancy
$353.49
Daily Rate
Villa 8 pers. in St Martin d 'Ardèche

Villa 8 pers. in St Martin d 'Ardèche

Entire Place • 4 bedrooms

$63,152
Revenue
53.5%
Occupancy
$259.44
Daily Rate
L’Espantée: heated pool,jacuzzi, sauna...

L’Espantée: heated pool,jacuzzi, sauna...

Entire Place • 3 bedrooms

$50,692
Revenue
42.6%
Occupancy
$325.11
Daily Rate
Villa with heated pool in the south of the Ardèche

Villa with heated pool in the south of the Ardèche

Entire Place • 4 bedrooms

$46,993
Revenue
35.3%
Occupancy
$305.15
Daily Rate
villa with swimming pool

villa with swimming pool

Entire Place • 6 bedrooms

$40,208
Revenue
33.7%
Occupancy
$542.68
Daily Rate
A haven of peace at the foot of the Ardèche

A haven of peace at the foot of the Ardèche

Entire Place • 3 bedrooms

$38,483
Revenue
74.9%
Occupancy
$253.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Saint-Martin-d'Ardèche (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Saint-Martin-d'Ardèche based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Melanie Et Cedric3$83,027464.93/5.0
Julie1$63,152544.93/5.0
Patrick1$50,692354.86/5.0
Conny1$46,993164.56/5.0
Annie1$40,20845.00/5.0
David Et Eny1$38,483204.95/5.0
Marcel3$35,037125.00/5.0
Sebastien2$34,057894.88/5.0
Guillaume2$29,432664.89/5.0
Aurélien1$28,870435.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Saint-Martin-d'Ardèche.

Dive Deeper: Advanced Saint-Martin-d'Ardèche STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Saint-Martin-d'Ardèche. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Saint-Martin-d'Ardèche Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Saint-Martin-d'Ardèche

  • The Saint-Martin-d'Ardèche Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92% of the 75 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Saint-Martin-d'Ardèche, House properties are the most common (68%), reflecting the local real estate landscape.
  • Houses represent a significant 68% portion, catering likely to families or larger groups.
  • The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, others (combined 4.0%) offer potential for unique stay experiences.

Saint-Martin-d'Ardèche Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Saint-Martin-d'Ardèche

  • The dominant room capacity in Saint-Martin-d'Ardèche is 2 bedrooms listings, making up 40% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 77.3% of the active Airbnb listings in Saint-Martin-d'Ardèche, indicating a high concentration in these sizes.

Saint-Martin-d'Ardèche Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Saint-Martin-d'Ardèche

  • The most common guest capacity trend in Saint-Martin-d'Ardèche vacation rentals is listings accommodating 4 guests (46.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Saint-Martin-d'Ardèche STR market, accounting for 62.7% of listings.
  • 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Saint-Martin-d'Ardèche.
  • On average, properties in Saint-Martin-d'Ardèche are equipped to host 4.6 guests.

Saint-Martin-d'Ardèche Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Saint-Martin-d'Ardèche

  • The most common availability pattern in Saint-Martin-d'Ardèche falls within the 271-366 days range, representing 56% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Saint-Martin-d'Ardèche (37.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Saint-Martin-d'Ardèche Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.5%)

1 Night

16 listings

22.5% of total

2 Nights (35.2%)

2 Nights

25 listings

35.2% of total

3 Nights (9.9%)

3 Nights

7 listings

9.9% of total

4-6 Nights (16.9%)

4-6 Nights

12 listings

16.9% of total

7-29 Nights (11.3%)

7-29 Nights

8 listings

11.3% of total

30+ Nights (4.2%)

30+ Nights

3 listings

4.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Saint-Martin-d'Ardèche is 2 Nights, adopted by 35.2% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.2% of Saint-Martin-d'Ardèche hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.5% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Saint-Martin-d'Ardèche.

Saint-Martin-d'Ardèche Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

3 listings

4.3% of total

Flexible (11.6%)

Flexible

8 listings

11.6% of total

Moderate (18.8%)

Moderate

13 listings

18.8% of total

Firm (36.2%)

Firm

25 listings

36.2% of total

Strict (29%)

Strict

20 listings

29% of total

Cancellation Policy Insights for Saint-Martin-d'Ardèche

  • The prevailing Airbnb cancellation policy trend in Saint-Martin-d'Ardèche is Firm, used by 36.2% of listings.
  • A majority (65.2%) of hosts in Saint-Martin-d'Ardèche utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.2% market standard in Saint-Martin-d'Ardèche.
  • Regularly review your cancellation policy against competitors and market demand shifts in Saint-Martin-d'Ardèche.

Saint-Martin-d'Ardèche STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Saint-Martin-d'Ardèche

  • The overall average booking lead time for vacation rentals in Saint-Martin-d'Ardèche is 71 days.
  • Guests book furthest in advance for stays during July (average 109 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Saint-Martin-d'Ardèche.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 109 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Saint-Martin-d'Ardèche averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Saint-Martin-d'Ardèche (2025)

Amenity Prevalence

Amenity Insights for Saint-Martin-d'Ardèche

  • Popular amenities like Kitchen, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Consider adding popular differentiators like Kitchen or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Saint-Martin-d'Ardèche to stay competitive.

Saint-Martin-d'Ardèche Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Saint-Martin-d'Ardèche

  • The typical guest profile for Airbnb in Saint-Martin-d'Ardèche consists of primarily domestic travelers (78%), often arriving from nearby Lyon, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking French or English.
  • Domestic travelers account for 77.5% of guests.
  • Key international markets include France (77.5%) and Germany (7.7%).
  • Top languages spoken are French (39.3%) followed by English (32.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lyon and Paris.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Saint-Martin-d'Ardèche Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Villeneuvette13$4,150$337.5644%
Divajeu19$3,941$410.6542%
Saint-Germain-au-Mont-d'Or10$3,928$316.0240%
Dommartin11$3,905$327.0036%
Courzieu11$3,267$287.8352%
Vanosc13$3,072$224.5244%
Chantepérier20$3,057$281.6037%
Gordes225$2,913$366.3243%
Redessan19$2,834$334.8234%
Fontarèches11$2,802$525.3134%

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