Lion's Head Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Ontario, Canada

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Lion's Head in 2025? Explore comprehensive Airbnb analytics for Lion's Head, Ontario, Canada to uncover income potential. This 2025 STR market report for Lion's Head, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Lion's Head, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lion's Head Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Lion's Head Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$195
The average rental revenue earned for an occupied room per day in Lion's Head.
Occupancy Rate(?)
33.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,744
Typical annual income for an Airbnb listing in Lion's Head. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-19.3%
Significant decrease (-19.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Lion's Head.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Lion's Head.
STR Regulation Level(?)
Moderate
Regulation details vary. Check local government sources.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Lion's Head (2025)

Understanding the monthly revenue variations for Airbnb listings in Lion's Head is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lion's Head is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lion's Head across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,075+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,822 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,280 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $908, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Lion's Head

Lion's Head Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Lion's Head STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lion's Head:

  • Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 23%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Lion's Head

Average Daily Rate (ADR) Airbnb Trends in Lion's Head (2025)

Effective short term rental pricing strategy in Lion's Head involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lion's Head typically peaks in April and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $422+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $267 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Lion's Head

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Airbnb Seasonality Analysis & Trends in Lion's Head (2025)

Peak Season (August, July, January)
  • Revenue averages $3,575 per month
  • Occupancy rates average 51.5%
  • Daily rates average $306
Shoulder Season
  • Revenue averages $1,611 per month
  • Occupancy maintains around 28.0%
  • Daily rates hold near $340
Low Season (February, March, December)
  • Revenue drops to average $880 per month
  • Occupancy decreases to average 20.2%
  • Daily rates adjust to average $178

Seasonality Insights for Lion's Head

  • The Airbnb seasonality in Lion's Head shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Lion's Head's highest earning potential, with monthly revenues capable of climbing to $4,838, occupancy reaching a high of 66.0%, and ADRs peaking at $410.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $582, occupancy could drop to 14.0%, and ADRs may adjust down to $176.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lion's Head.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Lion's Head seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Lion's Head (2025)

Exploring the top neighborhoods for short-term rentals in Lion's Head? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lion's Head Beach
A beautiful, serene location on the shores of Lake Huron, perfect for vacationers looking to enjoy nature and beach activities. The area attracts families and couples seeking a tranquil getaway.
Lion's Head Provincial Park, Gorgeous beach views, Hiking trails, Kayaking and boating, Local shops and cafes
Bruce Peninsula National Park
A stunning natural area that attracts nature lovers and outdoor enthusiasts. Ideal for those who want to experience camping, hiking, and stunning geological features.
Grotto, Hiking trails, Camping sites, Scenic viewpoints, Wildlife watching
Tobermory
A charming town known for its access to the ferry to Manitoulin Island and stunning natural scenery. It's a popular destination for tourists visiting the Bruce Peninsula.
Ferry to Manitoulin Island, Tobermory Harbor, Boat tours, Scuba diving sites, Lighthouse
Wiarton
A nearby town that serves as a gateway to the Bruce Peninsula, famous for its local festivals and access to beautiful landscapes. It's a great spot for guests exploring the region.
Wiarton Willie Festival, Wiarton Marina, Shopping and dining, Nearby beaches
Saugeen Shores
Just a drive away, this area offers vibrant beach life and is a popular summer destination. It attracts families and beach lovers.
Port Elgin Beach, Southampton Beach, Festival events, Local boutiques
Colpoy's Bay
A picturesque bay ideal for water activities and relaxation. It draws visitors interested in fishing, kayaking, and enjoying the lake.
Scenic bay views, Water sports, Fishing opportunities, Relaxing spots
Pointe au Baril
A beautifully remote area that is great for those who want to escape the city. It appeals to guests looking for peace and quiet along with nature.
Stunning natural landscapes, Cottage getaways, Water activities, Wildlife
Meaford
This charming town is located nearby and offers beautiful waterfront and local attractions. It's a great base for exploring the surrounding areas.
Meaford Harbour, Local arts and culture, Farmers markets, Nearby hiking trails

Understanding Airbnb License Requirements & STR Laws in Lion's Head (2025)

With 18% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Lion's Head. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lion's Head to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 18% licensed listings)

Top Performing Airbnb Properties in Lion's Head (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Lion's Headbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stone Cottage By Georgian Bay

Stone Cottage By Georgian Bay

Entire Place • 2 bedrooms

$32,672
Revenue
53.7%
Occupancy
$153.13
Daily Rate
The Almost Waterfront - Lions Head Cottage

The Almost Waterfront - Lions Head Cottage

Entire Place • 5 bedrooms

$29,651
Revenue
52.9%
Occupancy
$198.38
Daily Rate
Lion's Head Bahay

Lion's Head Bahay

Entire Place • 2 bedrooms

$29,402
Revenue
38.4%
Occupancy
$224.43
Daily Rate
Family friendly cottage walking distance to beach

Family friendly cottage walking distance to beach

Entire Place • 5 bedrooms

$26,324
Revenue
33.7%
Occupancy
$319.48
Daily Rate
Waterfront Listing-Isthmus bay, Lions Head 1379

Waterfront Listing-Isthmus bay, Lions Head 1379

Entire Place • 3 bedrooms

$25,390
Revenue
81.2%
Occupancy
$140.67
Daily Rate
Quaint Ontario Stone Cottage on Georgian Bay

Quaint Ontario Stone Cottage on Georgian Bay

Entire Place • 2 bedrooms

$24,427
Revenue
40.1%
Occupancy
$310.16
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Lion's Head (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Lion's Head based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Carina2$53,8292514.88/5.0
Laura1$32,6722564.91/5.0
Xiaoxia1$29,6511664.82/5.0
Priyanthan1$26,324384.45/5.0
Ruth Ann1$25,390154.87/5.0
Douglas6$24,5601754.76/5.0
Ruth1$22,9821554.94/5.0
Yue1$17,6191834.68/5.0
Host #736319851$15,183424.98/5.0
Warren1$14,335474.64/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lion's Head.

Dive Deeper: Advanced Lion's Head STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lion's Head. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Lion's Head Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Lion's Head

  • The Lion's Head Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 27.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Lion's Head, House properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 50% portion, catering likely to families or larger groups.
  • The presence of 18.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.5%) offer potential for unique stay experiences.

Lion's Head Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Lion's Head

  • The dominant room capacity in Lion's Head is 2 bedrooms listings, making up 22.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 45.4% of the active Airbnb listings in Lion's Head, indicating a high concentration in these sizes.
  • A significant 45.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lion's Head.

Lion's Head Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Lion's Head

  • The most common guest capacity trend in Lion's Head vacation rentals is listings accommodating 8+ guests (22.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Lion's Head STR market, accounting for 45.4% of listings.
  • 40.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lion's Head.
  • On average, properties in Lion's Head are equipped to host 4.3 guests.

Lion's Head Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Lion's Head

  • The most common availability pattern in Lion's Head falls within the 271-366 days range, representing 72.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Lion's Head (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Lion's Head Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

4 listings

22.2% of total

2 Nights (38.9%)

2 Nights

7 listings

38.9% of total

3 Nights (16.7%)

3 Nights

3 listings

16.7% of total

4-6 Nights (11.1%)

4-6 Nights

2 listings

11.1% of total

7-29 Nights (5.6%)

7-29 Nights

1 listings

5.6% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Lion's Head is 2 Nights, adopted by 38.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.1%) of the Lion's Head Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 38.9% of Lion's Head hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lion's Head.

Lion's Head Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (5.3%)

Flexible

1 listings

5.3% of total

Moderate (21.1%)

Moderate

4 listings

21.1% of total

Strict (73.7%)

Strict

14 listings

73.7% of total

Cancellation Policy Insights for Lion's Head

  • The prevailing Airbnb cancellation policy trend in Lion's Head is Strict, used by 73.7% of listings.
  • A majority (73.7%) of hosts in Lion's Head utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 73.7% market standard in Lion's Head.
  • With 73.7% using Strict terms, this is a viable option in Lion's Head, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Lion's Head.

Lion's Head STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Lion's Head

  • The overall average booking lead time for vacation rentals in Lion's Head is 65 days.
  • Guests book furthest in advance for stays during February (average 127 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (97 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Lion's Head.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 127 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Lion's Head averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Lion's Head (2025)

Amenity Prevalence

Amenity Insights for Lion's Head

  • Essential amenities in Lion's Head that guests expect include: Smoke alarm, Free parking on premises, Carbon monoxide alarm, Heating, Wifi, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Outdoor furniture are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Lion's Head: Smoke alarm, Free parking on premises, Carbon monoxide alarm, Heating, Wifi, Hot water.
  • Prioritize adding missing essentials: Heating, Wifi, Hot water.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Lion's Head to stay competitive.

Lion's Head Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Lion's Head

  • The typical guest profile for Airbnb in Lion's Head consists of primarily domestic travelers (78%), often arriving from nearby Toronto, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 77.6% of guests.
  • Key international markets include Canada (77.6%) and United States (12.9%).
  • Top languages spoken are English (59.8%) followed by French (14.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Toronto and Ottawa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Lion's Head Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Forester11$5,685$390.4843%
Port Sanilac30$3,765$470.8534%
Lexington31$3,459$385.9843%
Meaford129$2,843$246.4445%
Mulmur43$2,837$283.3342%
The Blue Mountains612$2,777$285.6236%
Brockton10$2,605$196.9648%
Sanilac Township24$2,588$281.0645%
Grey Highlands161$2,519$276.2141%
Saugeen Shores12$2,460$296.9244%

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